Networking Seminar


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The presentation material for a seminar on professional networking.

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Networking Seminar

  1. 1. The Network<br />Creating and Building Relationships<br />
  2. 2. Take Aways<br />Understand why networking is vital<br />Understand what networking is (and is not)<br />Know how to write a personal story<br />Know fundamentals of working a room<br />Have greater confidence and success with building a strong network<br />
  3. 3. Framework<br />How many jobs do you expect to have after college?<br />How many will be in the same field you concentrated on in college?<br />How much of the information you are learning now will be relevant in 10 years?<br />How many people do you know?<br />Recognize to say “Hi!” and have a polite conversation<br />Look forward to spending time with<br />How often do you look for ways to help people you know?<br />
  4. 4. Relationships Count<br /> Building relationships is like building equity in a professional "account", where you make deposits every time you give value to a client or prospect, and you make withdrawals every time you ask them for something.  The trick is to keep a healthy balance sheet, ensuring that you are never taking more than you are giving.<br />The Philadelphia Business Journal Tip Sheet 10/5/2010<br />
  5. 5. Your Network<br />A supportive system<br /> of individuals<br /> with common interests <br />which creates increasing value<br />for each participant through the sharing of<br /> information and services. <br />
  6. 6. Simple Rules for Complex Situations<br /> Complexity science tells us that simple interactions between neighbors can lead to complex group behaviors like swarm intelligence, the whole becoming greater than the sum of its parts.<br /> Len Fischer, The Perfect Swarm<br />
  7. 7. Networking Myths<br />It is all about self promotion – it’s essentially selfish<br />It is transactional<br />You only do it to get something<br />It’s about contacts or hits<br />It’s what you do when you need a job<br />It’s all electronic thesedays<br />
  8. 8. A Short (and partial) List of Networking Principles<br />Network for life<br />Tell your story, listen to their story then create a common story<br />Seek opportunities to help – build Karma points<br />Find venues of people with common interests<br />Meeting people ≠knowing people<br />Build on your areas of expertise and interest<br />
  9. 9. Our Brains-Hardwired for Stories<br />FACTS without stories are not relevant<br />
  10. 10. To understand people, you must understandtheir stories<br />
  11. 11. Build Karma Points<br />Develop fields of expertise<br />Help people without expecting direct compensation<br />Be a hub and get to know other hubs<br />Create value<br />Do good.<br />Commit random acts of helpfulness.<br />
  12. 12. Join and Participate<br />Professional (AMA, PMI, PDMA, SAE, TMC etc.)<br />School (Alumni, Frat/Sorority)<br />Church (Council, community outreach, choir)<br />Community (Chamber, Rotary, Economic Development)<br />Company (Special projects, leagues, band, United Way etc.)<br />Be around people you like.<br />
  13. 13. Build Relationships – Follow Up<br />Meeting people ≠knowing people<br />Set up conversations<br />Share material <br />Event announcements<br />Articles & Books<br />Common events<br />Make introductions<br />Take TIME<br />
  14. 14. Be an Expert<br />Choose specialties of interest<br />Read deeply in specialty areas<br />Be the go-to for information in those areas<br />Look for opportunities to help people with your knowledge – pro bono<br />Converse: Hang out with experts.<br />
  15. 15. Process<br />Establish contacts<br />Follow up<br />Find opportunities to help<br />Build relationships<br />Maintain and grow<br />
  16. 16. Tell your stories<br />
  17. 17. Story Components<br />Name<br />Key personal characteristic(s)<br />Key professional characteristic(s)<br />Supporting story<br />
  18. 18. Working the Room<br />
  19. 19. Be Aware<br />Listen for opportunities to join a conversation<br />Look for body language<br />Observe clothing<br />Excuse yourself politely<br />
  20. 20. Be Present <br />Don’t cross arms or legs<br />Do use open gestures<br />Smile<br />Make eye contact<br />Focus<br />Look for points of connection<br />
  21. 21. Be Proactive<br />Introduce yourself<br />Start conversations<br />Adjust topics to find common interests<br />Excuse yourself politely to move on<br />