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Understanding the Options: A review of cloud services and solutions available to publishers (Ted Hill)


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Ted Hill of THA Consulting will break down the different types of cloud-based offerings available to the publishing industry. He'll help you understand the breadth and depth of services available and what you need to know when looking for the right solution.

Published in: Technology, Business
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Understanding the Options: A review of cloud services and solutions available to publishers (Ted Hill)

  1. 1. Understanding the Options:A review of cloud services andsolutions available to publishersBook Publishing in the CloudJuly 26, 2012NYC
  2. 2. Who I am/what I do  Business development consultant  30 years publishing experience  Business application of new technologies  Launched dozens of new business initiatives  Raw startups to large corporations
  3. 3. Worked with…
  4. 4. SaaS, IaaS & PaaS Software as a Service Platform as a Infrastructure Service as a Service
  5. 5. Software as a service & hosted solutions Enterprise Publishing Specific Intelligence, Marketing, Commerce
  6. 6. Enterprise software solutions  Business-oriented tools  Applications include:  Billing systems  Customer relationship management  Enterprise resource planning  Financials  Human resource management  Email, Calendars, & Contact Management
  7. 7. Publishing specific solutions  Address unique needs of publishers  Applications include:  Contracts, rights & royalties  Title management  Editorial & production management  Editorial & production workflow  Digital asset management  Digital asset & metadata distribution
  8. 8. Business intelligence, marketing &commerce solutions  May be unique to publishing or not  Some applications include:  Social media (Facebook, Twitter)  Marketing tools (Google AdWords,)  Business intelligence & analytics (Book Radar, Bookseer)  Sales tracking & validation (RoyaltyShare)  B2B services (NetGalley, Edelweiss)  Many, many others
  9. 9. When should IT be a part of the process?  Whenever they can be helpful  When ever more than a few users are involved  Whenever you’re spending a noticeable amount of money  Whenever you need to push out or pull in data or content from any of your other software systems
  10. 10. Thank you! m