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BUILDING A CULTURE OF READERS
THEOPPORTUNITY
THESCHOOL TO HOMECONNECTION
THEDIGITAL MARKETPLACE   VALUE                        CONNECTIONPROPOSITION                      BETWEEN    AND       DISC...
THENEED
FREE CHILDREN’SeREADING APPLICATION EASY AS 1-2-3  1. AVAILABLE ON PC, IPAD, AND ANDROID     TABLETS  2. DOWNLOAD TO START...
STORIA eBOOKS • OVER 2,300 eBOOKS • 700 ARE ENRICHED
PARENTS AND TEACHERSPILOT TEST
SCHOLASTICKIDS AND FAMILYREADING REPORT®GETTINGKIDS TOREAD MORE
CUSTOMER FOCUSEDAPP DESIGN                                 INTERACTIVITYCUSTOMIZED   PARENT & TEACHER   THAT SUPPORTS   FO...
HERE’SSTORIA...
STORIASTORY INTERACTIONS
STORIACUSTOMIZED BOOKSHELVES
STORIAREADING MANAGER    1.0      2.0
STORIAREADING MANAGER  ENHANCING       EMPOWERING   CONNECTINGDISCOVERABILITY     CHOICE         TO                       ...
STORIA ASSIGN BOOKS
STORIA eBOOK INFORMATION
STORIA READING REPORTS
STORIA READING GRAPHS
STORIA RECOMMENDATIONS
STORIA WISHLISTS
92% OF KIDSSAY THEY ARE MORELIKELY TO FINISH ABOOK THEY CHOSETHEMSELVES
LIGHTNING BOLTINTERACTIONS PICTURE BOOK   CHAPTER BOOK
99% OFTEACHERSWOULDRECOMMENDSTORIA
PARENTSVALUE ACUSTOMIZEDREADINGEXPERIENCE FORTHEIR CHILD
“[A]ll aspects                      of the STORIA experience…                     [are] solid and easy to use…            ...
ACCESSDEVELOPING THELIFELONG READER
BUILDING A CULTURE OF READERS
Storia: Scholastic's eReading Platform
Storia: Scholastic's eReading Platform
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Storia: Scholastic's eReading Platform

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For over 90 years, Scholastic has been the leading curator and distributor of children's books -- helping millions of children learn and love to read. Using its unique school to home connection supplied by its Book Clubs and Book Fairs, Scholastic helps children find books that delight, inspire and motivate young readers. Scholastic is transforming that promise for the digital reader, with the introduction of Storia®, its new, free teacher-recommended reading app for kids. Ms. Forte will discuss the foundation of the platform, the insight that shaped it, early learnings, and share the company's plans for what's coming in the new year. In the context of Storia, she will discuss the importance of reimagining the value proposition and value perception of children's eBooks - and the objective of connecting children not just with any book - but the right book - to cultivate the next generation of readers.

Storia: Scholastic's eReading Platform

  1. 1. BUILDING A CULTURE OF READERS
  2. 2. THEOPPORTUNITY
  3. 3. THESCHOOL TO HOMECONNECTION
  4. 4. THEDIGITAL MARKETPLACE VALUE CONNECTIONPROPOSITION BETWEEN AND DISCOVERABILITY READER, PARENT, ANDPERCEPTION TEACHER
  5. 5. THENEED
  6. 6. FREE CHILDREN’SeREADING APPLICATION EASY AS 1-2-3 1. AVAILABLE ON PC, IPAD, AND ANDROID TABLETS 2. DOWNLOAD TO START READING 3. PURCHASE eBOOKS
  7. 7. STORIA eBOOKS • OVER 2,300 eBOOKS • 700 ARE ENRICHED
  8. 8. PARENTS AND TEACHERSPILOT TEST
  9. 9. SCHOLASTICKIDS AND FAMILYREADING REPORT®GETTINGKIDS TOREAD MORE
  10. 10. CUSTOMER FOCUSEDAPP DESIGN INTERACTIVITYCUSTOMIZED PARENT & TEACHER THAT SUPPORTS FOR INVOLVEMENT LEARNING CHILDREN AND LOVING TO READ
  11. 11. HERE’SSTORIA...
  12. 12. STORIASTORY INTERACTIONS
  13. 13. STORIACUSTOMIZED BOOKSHELVES
  14. 14. STORIAREADING MANAGER 1.0 2.0
  15. 15. STORIAREADING MANAGER ENHANCING EMPOWERING CONNECTINGDISCOVERABILITY CHOICE TO PURCHASE
  16. 16. STORIA ASSIGN BOOKS
  17. 17. STORIA eBOOK INFORMATION
  18. 18. STORIA READING REPORTS
  19. 19. STORIA READING GRAPHS
  20. 20. STORIA RECOMMENDATIONS
  21. 21. STORIA WISHLISTS
  22. 22. 92% OF KIDSSAY THEY ARE MORELIKELY TO FINISH ABOOK THEY CHOSETHEMSELVES
  23. 23. LIGHTNING BOLTINTERACTIONS PICTURE BOOK CHAPTER BOOK
  24. 24. 99% OFTEACHERSWOULDRECOMMENDSTORIA
  25. 25. PARENTSVALUE ACUSTOMIZEDREADINGEXPERIENCE FORTHEIR CHILD
  26. 26. “[A]ll aspects of the STORIA experience… [are] solid and easy to use… [i]nclude[s]… excellent navigation features… [t]he design is clean andRESPONSE responsive throughout.” Warren BuckleitnerTO THE Children’s Technology ReviewAPP “This excellent eReader platform will help families foster a love of reading in this digital age.” School Library Journal
  27. 27. ACCESSDEVELOPING THELIFELONG READER
  28. 28. BUILDING A CULTURE OF READERS

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