Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Making Simple eBooks and Making eBooks Simple


Published on

Making Simple eBooks and Making eBooks Simple
Presented by: Mark Coker, Founder & CEO, Smashwords

Published in: Business, Technology
  • Be the first to comment

Making Simple eBooks and Making eBooks Simple

  1. 2. What is Smashwords? <ul><li>Ebook distributor </li></ul><ul><ul><li>Serves 29,000+ indie authors, agents and small presses </li></ul></ul><ul><ul><li>Distribution to Apple, B&N, Sony, Kobo, Diesel, Stanza, Aldiko, others </li></ul></ul><ul><ul><li>Free ebook publishing and distribution tools </li></ul></ul><ul><ul><li>6,800+ titles released in last 30 days </li></ul></ul>
  2. 3. Indie ebooks published at Smashwords 140 6,000 28,800 75,000 (9/26/11)
  3. 4. How do we do it?
  4. 5. Rumors abound we employ a vast army of super-ninja banjo-playing Jedi warrior squirrels
  5. 6. Not true. They’re squirrelly and expensive.
  6. 7. Our clients start with this (over 100,000 copies downloaded!)
  7. 8. Next, they upload their formatted Word .doc to…
  8. 9. Smashwords Meatgrinder
  9. 10. Meatgrinder offers <ul><li>Fast and free multi-format conversions </li></ul><ul><li>High-quality outputs for straight narrative & narrative + images </li></ul><ul><li>Flexible, unlimited updating </li></ul>
  10. 11. Meatgrinder ebooks support … <ul><li>Reflowability across any device </li></ul><ul><li>Custom paragraph styling </li></ul><ul><li>Intra-book hyperlinks </li></ul><ul><li>NCX navigation </li></ul><ul><li>Automated correction of common formatting errors </li></ul><ul><li>EPUBCHECK compliance </li></ul>
  11. 12. Meatgrinder limitations <ul><li>Requires adherence to Smashwords Style Guide (~70 pages) </li></ul><ul><li>Requires use of Microsoft Word or other word processor </li></ul><ul><li>Doesn’t support direct .epub/.mobi/.pdf/ etc uploads of pre-formatted files </li></ul><ul><li>Drop caps weak </li></ul><ul><li>Support for bullets and numbered lists needs improvement </li></ul>
  12. 13. What’s Next for Meatgrinder? <ul><li>Continued evolution to close gap between automated and artisan </li></ul><ul><li>Smashwords Direct </li></ul><ul><ul><li>Today (beta): Direct bulk uploads of pre-formatted .epubs from large publishers </li></ul></ul><ul><ul><li>2012: Single file Meatgrinder bypass and replacement </li></ul></ul>
  13. 14. Go forth and publish! Connect with Mark Coker: Web: Blog: Twitter: @ markcoker Email: [email_address]