Country Women’s Association NSW Country of Study presented by Shiralee Franks


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Presented at Reference at the Metcalfe, 7 May 2013

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  • CNRL includes – Tamworth regional council, Narrabri shire council, Liverpool Plains shire council, Uralla shire council, Walcha shire council, Gwydir shire councilCWA – since 1938A different country each yearActivities include – international days, competitions, involvement of local schools, UNE study school weekend
  • The different social medias have different uses for different countries. Will talk more about this shortly.
  • Developed in 2003Used by CWA, school students, other libraries who support CWA Country of StudyMid-North Coast co-operative library serviceSouthern Tablelands library co-operativeClarence Regional LibraryCentral West librariesLearning and Digital Services team find appropriate sites and split up into different headingsStatistics:543 people have visited the site since JanuaryAverage visit duration 11 minutes 42 seconds3,795 page views
  • Currently 68 likesDifferent countries work better with facebook.Eg. Iceland (2011) – very interesting and quirky stories, lots happening, lots of news storiesSome not so wellEg. East Timor (2012) – mostly negative articles, mainly stories relating to Australian ArmyNeed regular posts to keep interestCan now schedule posts for eg., 15 items can be written up at a time but only 1 sent out every 3 weeks. Less labour intensive. Can also be sent at times when people are more likely to be on facebookeg. 7:30pm at night, not when people are workingSpread around to different staff members to help lighten the load
  • 17 followersGreat for some countriesEg. Morocco – visually attractiveCWA focus on certain aspects of the country such as costumes, arts and crafts, food and then replicate themDeep linking used so easy to find further information / picturesGreat tool for promoting social media to CWA group – used in presentations to CWAAt a recent presentation in Tamworth, CWA members were asked if they knew about or had used Pinterest. 98% said no. Were really engaged during the presentation and afterwards were definitely going to use the Pinterest site
  • Country Women’s Association NSW Country of Study presented by Shiralee Franks

    1. 1. Country Women’s Association NSWCountry of Study
    2. 2. Social media• Website – information /subject headings• Facebook – articles, news items• Pinterest - visual
    3. 3. Internet usage• 2003 – 29% of older persons had internetaccess at home• 2009 – 54% of older persons had internetaccess at home• 2013 - ?Household use of information technology, Australia, 2010-2011, ABS
    4. 4. CNRL CWA Website
    5. 5. CNRL CWA Facebook
    6. 6. CNRL CWA Pinterest
    7. 7. Where to next?• Depends on the country– Known for music – use music sharing sites eg.spotify– Lots of great videos – youtube channel– If local refugees, can interview and use podcastsand/or vodcasts• Collaborate with other libraries?