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==To access the full presentation click here http://insight.proximagroup.com/proxima-helps-activision-blizzard-achieve-sourcing-success ==
The video game industry is global, dynamic and ever changing. Developing and marketing of a video game on a worldwide scale can be an expensive proposition. Engaging the right partners and suppliers is crucial for success.
No one knows this better than Activision Blizzard, one of the world’s largest and most successful video game developers known for franchises like Call of Duty and Guitar Hero.
With pressure to control costs mounting, Activision Blizzard turned to Proxima in 2012 to better manage costs, supplier and partner relationships and sourcing efforts more efficiently. And in just over a year, the partnership yielded significant savings to the business.
Activision Blizzard’s Bertrand Leroux, CIO and Head of Global Strategic Sourcing and Proxima’s John Mathew, Client Services Leader, jointly discuss the drivers behind the Activision Blizzard’s sourcing success.
In this presentation you will learn:
* Hear lessons learned from building a sourcing function in a highly creative no-mandate environment
* Understand how the sourcing organization has enabled rather than hindered success
* Learn what the wider business impact has been on Activision Blizzard