CollaborateFriday, 16 December 11
Collaborate                  InnovateFriday, 16 December 11
Friday, 16 December 11
Who          The Project Factory      • Digital media production company      • Award winning team      • Deliver strategy...
Who                 Kirsty Hunter      •     Managing Director (UK)      •     Formerly Head of Interactive at Lion       ...
What Broadcast                         www.channel4.com/propertyscandalFriday, 16 December 11
What Broadcast                         http://makingaustraliahappy.abc.net.au/Friday, 16 December 11
What          Brands                                  http://www.smashcut.comFriday, 16 December 11
What          Brands                                  http://oceantracks.com.au/Friday, 16 December 11
What          Producers                            www.howtostartarevolution.comFriday, 16 December 11
What          AppsFriday, 16 December 11
What          AppsFriday, 16 December 11
What          GamesFriday, 16 December 11
TV   FilmFriday, 16 December 11
Book                TV   Film   DVD   MerchandiseFriday, 16 December 11
Game               App     Website     Book                TV     Film   DVD   Merchandise   YouTube Twitter feed Facebook...
Virtual World                Podcasts     Map       Game               App     Website     Book                TV     Film...
Virtual World                Podcasts         Map      Poetry       Game               App     Website        Play   Lectu...
Examples       Touch Docs                          New way to immerse yourself in                          content        ...
Examples                           Touch Docs                   http://itunes.apple.com/us/app/money-speed-inside-black-bo...
Examples                           Touch Docs                   http://itunes.apple.com/us/app/money-speed-inside-black-bo...
Examples       2 Screen                               Integrated with linear                               broadcast      ...
Examples       2 Screen                                Integrated with                                linear broadcast    ...
Examples Mobile AppsFriday, 16 December 11
Where          Kirsty Hunter          Email: kirsty@theprojectfactory.com          Office: 86-90 Paul Street, London, EC2A ...
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WCSFP Collaborate to Innovate (The Project Factory)

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Collaborate to Innovate Presentation from the World Congress of Science and Factual Producers in Paris on December 1, 2011. Presented by Kirsty Hunter as an introduction to The Project Factory's work and some key current trends.

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WCSFP Collaborate to Innovate (The Project Factory)

  1. 1. CollaborateFriday, 16 December 11
  2. 2. Collaborate InnovateFriday, 16 December 11
  3. 3. Friday, 16 December 11
  4. 4. Who The Project Factory • Digital media production company • Award winning team • Deliver strategy, concepts and production across online, mobile, games, social media and 3D worlds • Work with broadcasters, producers, government and brandsFriday, 16 December 11
  5. 5. Who Kirsty Hunter • Managing Director (UK) • Formerly Head of Interactive at Lion Television • Credits: Britain from Above (BBC), Horrible Histories (cbbc), History Detectives (PBS), Castaway 2007 (BBC) • Teach Multiplatform Production at Indies Training Fund • Mentor Documentary CampusFriday, 16 December 11
  6. 6. What Broadcast www.channel4.com/propertyscandalFriday, 16 December 11
  7. 7. What Broadcast http://makingaustraliahappy.abc.net.au/Friday, 16 December 11
  8. 8. What Brands http://www.smashcut.comFriday, 16 December 11
  9. 9. What Brands http://oceantracks.com.au/Friday, 16 December 11
  10. 10. What Producers www.howtostartarevolution.comFriday, 16 December 11
  11. 11. What AppsFriday, 16 December 11
  12. 12. What AppsFriday, 16 December 11
  13. 13. What GamesFriday, 16 December 11
  14. 14. TV FilmFriday, 16 December 11
  15. 15. Book TV Film DVD MerchandiseFriday, 16 December 11
  16. 16. Game App Website Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group ChannelFriday, 16 December 11
  17. 17. Virtual World Podcasts Map Game App Website Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group Channel SMS MMSFriday, 16 December 11
  18. 18. Virtual World Podcasts Map Poetry Game App Website Play Lecture Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group Radio Channel SMS MMS Campaign Music Tour Partwork Exhibition Magazine Event Phone line Competition Video Infographic Interactive BillboardFriday, 16 December 11
  19. 19. Examples Touch Docs New way to immerse yourself in content Personalised, curated experience - mobile & tablet Enhanced content wrapped around high quality, collectible video Delve deeper while watching or explore elements at your leisure Release globally or through selected iTunes store territories Brand with partners and broadcasters Extra revenue through paid updatesFriday, 16 December 11
  20. 20. Examples Touch Docs http://itunes.apple.com/us/app/money-speed-inside-black-box/id424796908?mt=8Friday, 16 December 11
  21. 21. Examples Touch Docs http://itunes.apple.com/us/app/money-speed-inside-black-box/id424796908?mt=8Friday, 16 December 11
  22. 22. Examples 2 Screen Integrated with linear broadcast 2 way conversation with your audience Harnesses buzz Deeper viewing Additional content Social shared experienceFriday, 16 December 11
  23. 23. Examples 2 Screen Integrated with linear broadcast 2 way conversation with your audience Harnesses buzz Deeper viewing Additional content Social shared experienceFriday, 16 December 11
  24. 24. Examples Mobile AppsFriday, 16 December 11
  25. 25. Where Kirsty Hunter Email: kirsty@theprojectfactory.com Office: 86-90 Paul Street, London, EC2A 4NE Web: www.theprojectfactory.com Kirsty_HunterFriday, 16 December 11

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