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As an established business with a recognized brand and a budget to match, is it better to do 3 of the things off your wish list for this year, and do them big, big, BIG? Or to try 8 things, put something out there that adds value, see what sticks, and double down on the strategies that take off?
Startups should hardly need convincing to trim things down, given their limited resources and race to market. But even here, many promising ambitions become hopelessly mired in feature creep.
Let’s explore the value of starting small, learning and iterating; challenges to be overcome in the implementation; and entertain scenarios when a minimum viable product may be a bad idea in the first place.
About the Speaker
Eric consults as a technical product manager and is tinkering away at the next big thing in social payments.