Crushing job search product camp 2012

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Crushing job search product camp 2012

  1. 1. Crushing Job Search: Break the Rules, Cut the Line, Beat the Rest Presented by Darrell W. Gurney, Career Strategist, Author, Speaker, Executive Coach Founder of CareerGuy.com Darrell@CareerGuy.com© 2012 | Darrell W. Gurney | CareerGuy.com
  2. 2. Intentions of Today’s Session1. To introduce myself and the grounding of these principles2. To share the concepts of Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest so that you can recalibrate for current and future career expansion3. To offer suggestions for incorporating this method into a weekly and monthly routine4. To achieve life-by-PowerPoint!© 2012 | Darrell W. Gurney | CareerGuy.com
  3. 3. Who is this CareerGuy? All y’all!© 2012 | Darrell W. Gurney | CareerGuy.com
  4. 4. Executive Recruiter •Reviewed in Publishers Weekly •2001 Clarion Award for Best Book, Association for Women in Communications© 2012 | Darrell W. Gurney | CareerGuy.com
  5. 5. Career Strategist “Never Apply for a Job elaborates on a secret I’ve preached for years: in a job search, the best way to get to work is to network. Darrell Gurney will help you open the back door to your next career move.”- Harvey Mackay, author of the #1 New York Times bestseller Swim With The Sharks Without Being Eaten Alive "Never Apply for a Job applies the basic truth of my own philosophy to your job search: relationships are the key. Whether its a job, a career change, or even an entrepreneurial venture, its the people who make anything possible for you. Anything!”--Keith Ferrazzi, co- author of the bestselling Never Eat Alone© 2012 | Darrell W. Gurney | CareerGuy.com
  6. 6. What Are the Rules to Be Broken?Ingrained from Childhood Experience Implied by Life Experience Don’t Talk to Strangers Don’t Stand Out Mind Your Own Business Stick With One Thing Wait Your Turn Don’t Be Pushy Play Fair Avoid Rejection at All Costs Don’t Speak Until Spoken To Do Things the Right Way Don’t Toot Your Own Horn Don’t Ask for Favors Don’t Bother People Important People Don’t Have Time for Me Play by the Rules Follow the Proper Channels© 2012 | Darrell W. Gurney | CareerGuy.com
  7. 7. The 4M Method™ of Career Management M eet M emorable M ind M aintain© 2012 | Darrell W. Gurney | CareerGuy.com
  8. 8. The 10 Time-Tested Principles for Launching an Effective Stealth Campaign Relationship Equity: The Keys to Connection in Landing Jobs, Gaining Clients, or Building a Business from Scratch© 2012 | Darrell W. Gurney | CareerGuy.com
  9. 9. Relationship Equity Key #1 The Best Way to Get a Job is Don’t be Looking for One Never, ever be a needy job searcher! Find reasons to connect outside of any need for a job.© 2012 | Darrell W. Gurney | CareerGuy.com
  10. 10. Relationship Equity Key #2 An Ounce of Research Is Worth a Pound of Job Search Connect to explore real passions and interests.© 2012 | Darrell W. Gurney | CareerGuy.com
  11. 11. Relationship Equity Key #3 A Question-able Person Creates Enthusiastic Relationships Ask the right questions of the right people. Create 20 questions of what you need and want to know.© 2012 | Darrell W. Gurney | CareerGuy.com
  12. 12. Relationship Equity Key #4 You Can Never Have Too Much Information…and the Higher the Altitude, the Better Reach to high and holy levels (at least two above entry point) to get information and establish connections.© 2012 | Darrell W. Gurney | CareerGuy.com
  13. 13. Relationship Equity Key #5 A Friend in Need Doth Repulsion Breed Meet, greet and find the treat. Forget about needing a job and focus on building relationships. Opportunities will take care of themselves.© 2012 | Darrell W. Gurney | CareerGuy.com
  14. 14. Relationship Equity Key #6 Call Me Expert, I’ll Open My Door “Approach Letter” using the power of ego to gain entryway to extraordinary people. “The only person on the planet…”© 2012 | Darrell W. Gurney | CareerGuy.com
  15. 15. Relationship Equity Key #7 Eyes to Eyes Gets You the Prize Turn every current and future connection, if in any way locally or conceivably possible, into a face-to-face meeting. Transform hi-tech to hi-touch.© 2012 | Darrell W. Gurney | CareerGuy.com
  16. 16. Relationship Equity Key #8 Building Relationship Equity …One Meeting at a Time The 5 Stages of a Stealth Interview  Get the target talking about themselves  Ask questions on research  Resume slip based on research  Request connections for further research  Establish ongoing follow up© 2012 | Darrell W. Gurney | CareerGuy.com
  17. 17. Relationship Equity Key #9 Top of Mind is Easy to Find Never submerge (even after landing) and let those connections die. Stay connected to the “career tribe” regularly and forever through “Holiday Letters” about research and activities.© 2012 | Darrell W. Gurney | CareerGuy.com
  18. 18. Relationship Equity Key #10 Treat Myself Like a Business To Stay in Business Constantly manage your business—which is your career— through your network in order to maintain (ROI) Return On Individuality and (ROE) Return On Effort.© 2012 | Darrell W. Gurney | CareerGuy.com
  19. 19. Suggestions for Incorporating1. Read and work the exercises in Never Apply for a Job Again2. Develop overall research project based upon primary areas of interest/passionate expansion via Chapters 2 & 33. Isolate thought leaders and industry experts via Chapters 4, 6 & 74. Buddy up with a colleague and practice/mock The 5 Stages of a Stealth Meeting via Chapter 85. Put out 2 Approach Letters per week and go for scheduling at least 1 Stealth Meeting per week6. Implement Holiday Letter tickler system for consistent follow up7. Hold monthly review/practice/accountability sessions to keep in existence, chart progress, and acknowledge wins© 2012 | Darrell W. Gurney | CareerGuy.com
  20. 20. Intentions of Today’s Session: Fulfilled? To introduce myself and the grounding of these principles To share the concepts of Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest so that you can recalibrate for current and future career expansion To offer suggestions for incorporating this method into a weekly and monthly routine To achieve life-by-PowerPoint!© 2012 | Darrell W. Gurney | CareerGuy.com
  21. 21. Further Support Sounds good in theory, but how to implement? Support Available at CareerGuy.com • Free Reports • Finding the S Spot eBook • Award-Winning Headhunters Revealed! • Personal One-on-One Career Review Session • Private Career Coaching & Executive Coaching • Free Bonuses still available from bestseller book launch www.CareerGuy.com/book-offer 310-927-2400 Darrell@CareerGuy.com© 2012 | Darrell W. Gurney | CareerGuy.com
  22. 22. © 2012 | Darrell W. Gurney | CareerGuy.com

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