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Product Anonymous - Defining your Product & the Benefit of Not Having Much Money - July 2014

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Working on a product at a start-up is a lot different to working on one at an established company. Limited resourcing means you wear a lot of hats, things change quickly, spending a day working on the wrong thing makes a real difference and the budget (if there's one at all) is probably smaller.

Co-founders Morgan Ranieri & Francisco Trindade will share their experience of YourGrocer - a Melbourne based start-up working on making local shopping convenient. They'll discuss examples & learnings from the past year including successes and failures. And they welcome your feedback.

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Product Anonymous - Defining your Product & the Benefit of Not Having Much Money - July 2014

  1. 1. DEFINING YOUR PRODUCT & THE BENEFITS OF NOT HAVING MUCH MONEYProduct Anonymous July 2014
  2. 2. MORGAN RANIERI Co-founder Ex ThankYou Group FRANCISCO TRINDADE Co-founder Ex ThoughtWorks
  3. 3. LEVEL THE PLAYING FIELD BETWEEN LOCAL SHOPS AND SUPERMARKETS
  4. 4. LESSONS FROM HERE
  5. 5. RULES OF ENGAGEMENT
  6. 6. PRAGMATISM
  7. 7. “NOTHING IS GOING TO WORK”
  8. 8. CUSTOMER, CUSTOMER, CUSTOMER
  9. 9. FOCUS
  10. 10. Thank You! @frankmt francisco@yourgrocer.com.au FRANCISCO TRINDADE @morganranieri morgan@yourgrocer.com.au MORGAN RANIERI www.yourgrocer.com.au (you can still order for Friday evening…)

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