The aim to make this presentation was to analyze one of the episodes from Shark Tank. It is a business-themed show that has become a culturally defining series and inspires young entrepreneurs to dream bigger.
3. Name of the Company: Cricket Cooler
Customer base: Cricket lovers who are dissatisfied with (or demand) Problem of carrying
extra luggage or using bin as stumps for playing cricket, our company Cricket cooler
provides A cooler with set of stumps which can be used as stumps while playing cricket and
act as a handle when wheeling the beer cooler
Unlike competitor products and other alternatives such as Wicket stumps we offer superior
value because there is no such fun product in the market which serves two utility through one
product
The business was founded September 2019 and plans to pursue the following opportunity:
Patenting the cricket cooler in country like India and increasing the sales . We have currently
completed the following: Delivered 4000 products out of 5000 products produced. Need fund
to increase the production capacity and reach of the product. We have already secured access
to: Patents and Trademark protection in most cricket playing nations. We currently need
$280,000 @ 20% stakes. We are projecting to deliver the following benefits: Creating an
experience for cricket lovers by giving them beer cooler with cricket.
Elevator Pitch
4. Pitch Evaluation
5
5
CONTEXT Favorable regulatory/societal context and
trends
NA
Favorable window of opportunity 5
MARKET Attractive market 5
Clear customer need 3
INDUSTRY Attractive market NA
Clear customer need DK
CAPABILITIES Access to talent and expertise DK
Able to become best in class 5
ECONOMICS Top-line growth potential 3
Bottom-line productivity 3
PRESENTATION Personal passion 3
Clear and Compelling 5
Realistic 5
Ability to implement 5
5. Offers and Counter Offer Analysis
Demand
$280,000 @ 20% stakes
Offer
$80,000 @ 20% stake
$200,000 as licensing loan
Counter Offer
$80,000 @ 10% stake
$200,000 as licensing loan
Only Miami made the offer and the deal was
finalized at $80,000 @ 20% stake with
$200,000 as licensing loan
6. RISK
One time hit product
Pending patent in India
Dilution in ownership
Threats of new entrants and substitution
No viability of product in cold countries
MITIGATION
File for patent rights in more countries.
Expanding market segment (launching
new variant)
Retail expansion
7. Our thoughts
Suggestion
• Diluting silent partner's share by converting his capital into loan at interest rate agreeable
to him so that more profits can be retained in the business
• Commitment toward business
Learnings
• Lack of transparency
• Poor negotiation skills