2. Why?
Because:-
- You are a shopoholic
- You are a foodie
- You love music
-You care about current affairs, like:-
o Sentiment on Deepika Padukone’s short film
o AAPs current controversy having a negative impact?
o What do masses actually think about Anushka Sharma’s presence in Semis?
- Most Importantly, you have an Opinion!
3. PollDance.in??
What is PollDance?
Its a social polling platform that lets you give & get opinions and start
a debate about anything that you value.
For Whom (TG)?
- Age group of 15 – 50
- Students and Professionals (mostly metros and tire 1 audience)
- Focussed mostly on twitter users (9 M in India till Dec.14, with 18%
females)
4. - Ask questions, opine & start a passionate debate
- A completely new way of communicating
- Seamlessly integrated with social media
- Helps in decision making & market research
- Daily news/info about anything
- Saves you from boredom BIG TIME...
Someday we could power India’s general elections online.
What can PollDance do?
7. • Avg. time spent on PollDance is 9 minutes 46 seconds
• PollDance got selected as top 4 startups at incubator
STUN out of a total of 62
Few good things!
8. • Sponsored polls for market research
• Integrations with client sites and fb/twitter fan pages
along with analytics
• Users can pay to ask from a targeted audience
• Web ads
Business proposition
9. • Single co-founder
• Financial crunch
• No Mentorship
• Hiring a team (mostly due to Finances)
Challenges
10. Q1:- Target:- 1400 new subscribers/week
• Hiring 2 to 3 techies and 1 marketing person
• Partnering with ecomms., colleges & content/media houses
• On-boarding influencers from different fields & guest blogging
• Presentations at colleges to target students
• Creating iOs and Android app
Q2:- Target:- 3000 new subscribers/week & 850 app downloads/week
• Partnering with ecomms., colleges & content/media houses
• Organise debate hours online and offline
• Mobile & Social media marketing for app downloads
Overview of Marketing & Execution Plan
11. Where we are:-
• Web got ready with phase 2, launching - 7th April
• We have about 450+ users from phase 1 – January
• Plan to start generating revenue by Q3
We seek:-
• Mentorship
• Seed funding of INR 40L for 18 months
• Access to the relevant network
• If possible help in finding a right co-founder
What do we seek & where we are!
12. • Survived by my mother and wife
• Have a work experience of 9 years
• Absolutely love sales
• Passionate about new ideas
• Play Table Tennis, read and take pride in my
philately collection
I am Prateek!