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Presented to students of Amity school, Saket, Delhi
July 2015
ABOUT ME – PRASHANT PARASHAR
A computer engineer.
13 years of industry experience.
Currently Senior Director Technology at...
ENTREPRENEURSHIP – WHY NOW?
• Economic growth
• Globalization – world is flat!
• Rapid Technology Adaption – mobile & Inte...
STARTING UP…
Idea Market
Team Execution
WHERE TO START FROM? 1. IDEA
S-U-C-C-E-S Model
• Simple
• Unexpected
• Concrete
• Credible
• Emotional
• Stories
(Source: ...
STARTING UP – 2. THE BIZ PLAN
http://dilbert.com/strip/2014-04-28
STARTING UP - 3. THE TEAM
Complementary
skills, good
chemistry
Full-time
Passion Persistence
2-3
Founders
STARTING UP – 4. EXECUTION
F-A-S-T Model
1. F – Flexible : listen to user feedback, be ready to change
2. A – Aggressive :...
BIZ PLAN GENERATION – WHY?
1. Important to know your market. Especially for first-time
entrepreneurs
2. A methodical way t...
1. CUSTOMERS
• B2B OR B2C OR ?
• Mass Market
• Niche Market
• Multi-sided
2. VALUE PROPOSITION
• “Get the job done”
• Design
• Price
• Brand/Status
• Features
3. CHANNELS
How you reach your customers.
• Direct
• Indirect/partners
Tech:
• Web
• Mobile
• Wearable
4. REVENUE STREAMS
Where the money would come from?
• Sales
• Usage fees
• Subscription fee
• Brokerage
• Advertising
5. KEY RESOURCES
Key resources critical for business to function.
• Physical
• Intellectual
• Financial
6. COST STRUCTURE & FINANCIAL STREAM
Describe the entire cost & revenue stream within a timeline.
[So that you know]
EXERCISE
Describe your idea based on S-U-C-C-E-S Model.
CLOSING THOUGHTS
1. Choose lean and rapidly scalable model
2. Technology based
3. Disruptive
www.prashantparashar.com
http://twitter.com/sucoder
Prashant dot parashar att snapdeal.com
Starting up workshop [first steps and nitty gritties]
Starting up workshop [first steps and nitty gritties]
Starting up workshop [first steps and nitty gritties]
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Starting up workshop [first steps and nitty gritties]

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Starting Up nitty gritties.

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Starting up workshop [first steps and nitty gritties]

  1. 1. Presented to students of Amity school, Saket, Delhi July 2015
  2. 2. ABOUT ME – PRASHANT PARASHAR A computer engineer. 13 years of industry experience. Currently Senior Director Technology at snapdeal.com Previously at:
  3. 3. ENTREPRENEURSHIP – WHY NOW? • Economic growth • Globalization – world is flat! • Rapid Technology Adaption – mobile & Internet growth • Growth of lean business model • Availability of VC funds
  4. 4. STARTING UP… Idea Market Team Execution
  5. 5. WHERE TO START FROM? 1. IDEA S-U-C-C-E-S Model • Simple • Unexpected • Concrete • Credible • Emotional • Stories (Source: Anand Chandrasekharan, CPO, Snapdeal)
  6. 6. STARTING UP – 2. THE BIZ PLAN http://dilbert.com/strip/2014-04-28
  7. 7. STARTING UP - 3. THE TEAM Complementary skills, good chemistry Full-time Passion Persistence 2-3 Founders
  8. 8. STARTING UP – 4. EXECUTION F-A-S-T Model 1. F – Flexible : listen to user feedback, be ready to change 2. A – Aggressive : quick turn around 3. S – Steady : persistent 4. T – target-oriented : have interim aggressive goals
  9. 9. BIZ PLAN GENERATION – WHY? 1. Important to know your market. Especially for first-time entrepreneurs 2. A methodical way to know and describe your business 3. Important to remain flexible. Don’t hesitate to change the biz plan but when you change it, do generate it again too.
  10. 10. 1. CUSTOMERS • B2B OR B2C OR ? • Mass Market • Niche Market • Multi-sided
  11. 11. 2. VALUE PROPOSITION • “Get the job done” • Design • Price • Brand/Status • Features
  12. 12. 3. CHANNELS How you reach your customers. • Direct • Indirect/partners Tech: • Web • Mobile • Wearable
  13. 13. 4. REVENUE STREAMS Where the money would come from? • Sales • Usage fees • Subscription fee • Brokerage • Advertising
  14. 14. 5. KEY RESOURCES Key resources critical for business to function. • Physical • Intellectual • Financial
  15. 15. 6. COST STRUCTURE & FINANCIAL STREAM Describe the entire cost & revenue stream within a timeline. [So that you know]
  16. 16. EXERCISE Describe your idea based on S-U-C-C-E-S Model.
  17. 17. CLOSING THOUGHTS 1. Choose lean and rapidly scalable model 2. Technology based 3. Disruptive
  18. 18. www.prashantparashar.com http://twitter.com/sucoder Prashant dot parashar att snapdeal.com

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