1. Subject: Consumer Behaviour
MMM : 2ND YR – IV SEM
Prashant Mahamulkar – Roll no 19
Rajendra Sagare – Roll no 30

2.  “ Customer satisfaction is no longer good enough to
survive today’s competitive market place. What is
needed is customer delight.”
- Tom Peter
 Video
 Video
 Video

3. All profit comes from
‘Customers’
So,
No Customers = No Profit
And,
No Profit = No Business
Hence,
No Customers = No Business
Therefore,
Customers ARE the Business