Customer delight

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Customer delight

  1. 1. Subject: Consumer BehaviourMMM : 2ND YR – IV SEMPrashant Mahamulkar – Roll no 19Rajendra Sagare – Roll no 30
  2. 2.  “ Customer satisfaction is no longer good enough tosurvive today’s competitive market place. What isneeded is customer delight.”- Tom Peter Video Video Video
  3. 3. All profit comes from‘Customers’So,No Customers = No ProfitAnd,No Profit = No BusinessHence,No Customers = No BusinessTherefore,Customers ARE the Business

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