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Grow Your Customer Influence

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Worldwide enterprise IT spending is forecast to total $2.7 trillion in 2013, according to Gartner Inc.

So how do you plant your stake? Influence the influencers.
The above were considered valuable sources of information
in determining which vendor to select for large B2B purchases.
(Source: Hill & Knowlton Strategies survey)

Published in: Marketing
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Grow Your Customer Influence

  1. 1. 88% 86% 85% 79% 75% 52% 41% 54% 69% Analyst reports Live events/conferences Blogs Corporate websites Social networking sites Broadcast news Twitter Suggestions from peers Newsprint and their online components Worldwide enterprise IT spending is forecast to total $2.7 trillion in 2013, according to Gartner Inc. So how do you plant your stake? Influence the influencers. The above were considered valuable sources of information in determining which vendor to select for large B2B purchases.(Source: Hill & Knowlton Strategies survey) KNOW WHO YOUR CUSTOMERS TURN TO GROW YOUR INFLUENCE Share >

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