If you’re looking to appear in Google’s search results, or you’re interested in PPC this is the e-book for you. This free e-book will guide you through the process of setting up a PPC account, top to bottom. You’ll learn how to structure campaigns, choose the right keywords, set up your budget, and write amazing ad copy. Use this guide to avoid the usual money wasting mistakes when setting up shop.
Find out more at: http://www.portent.com/services/services-ppc-advertising/portent-ppc-management-packages/ppc-essentials.htm
Written by the PPC Managment team at Portent, Inc.