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DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
“QUICKFIRE” IDEA VALIDATION
A guide on how to quickly validate early
concept ideas.
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Idea and background story
What is your idea?
What is your background story and how was this
idea born?
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Find a problem
What is a problem?
For whom is this a problem?
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Solve a problem
How does it solve the problem?
For whom does it solve a problem?
Why does this problem need to be solved?
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Advantage
Why you?
What makes you the expert to solve this
problem?
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Who pays? Who uses?
Who is your customer?
Remember your customer is the one who’s
paying for it.
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Research - early insights
Do your research.
Reach out to your network and talk to people as
much as you can and fast as you can.
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Research - existing solutions
Know what is already out there.
And always assume…
“There’s an app for everything!”
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Next step
Make your decision.
Provide the reason for your decision.
DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com
Next step
Make your decision.
Provide the reason for your decision.

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How to validate your idea in 5 days

  • 1. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com “QUICKFIRE” IDEA VALIDATION A guide on how to quickly validate early concept ideas.
  • 2. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Idea and background story What is your idea? What is your background story and how was this idea born?
  • 3. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Find a problem What is a problem? For whom is this a problem?
  • 4. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Solve a problem How does it solve the problem? For whom does it solve a problem? Why does this problem need to be solved?
  • 5. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Advantage Why you? What makes you the expert to solve this problem?
  • 6. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Who pays? Who uses? Who is your customer? Remember your customer is the one who’s paying for it.
  • 7. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Research - early insights Do your research. Reach out to your network and talk to people as much as you can and fast as you can.
  • 8. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Research - existing solutions Know what is already out there. And always assume… “There’s an app for everything!”
  • 9. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Next step Make your decision. Provide the reason for your decision.
  • 10. DESIGN THINKING / STRATEGY / DIGITAL PRODUCT DESIGNpmtconsult.com Next step Make your decision. Provide the reason for your decision.