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Business Intelligence for Digital and Social Media
PROBLEM


There is now more data available than at any other time in history.




                How do you distill the signal to grow your
                                                 business?
SOLUTION


Trendrr is a digital and social media intelligence platform that:

                          As new “live web” players continue to
       Monitors volume, sentiment, location,
                           emerge, brands must have sound
       demographic and influencers in real-
       time and over-time; strategies for measuring the response…



           Tracks competitive data against sales
           and marketing campaigns to determine
           ROI;



               Allows organizations to make actions
               based on social media's impact on
               sales, savings and brand equity.
SOLUTION




 “
     If we don’t
    adapt to the                  As new “live web” players continue to
                                  emerge, brands must have sound
   change there                   strategies for measuring the response…
      won’t be a
     business –
       that’s my




                           ”
    exhortation
    to my team.
                    - Bob Iger,
Chief Executive of Walt Disney
COMPETITIVE ADVANTAGE

Trendrr is focused on providing accurate and actionable business intelligence

                                       Real-time and
                                     over-time tracking


                White and private                            Built with
                 label solutions                             marketers




                       Open                               Product features
                infrastructure and                        driven by client
                  easy API access                             demand

                                         Competitive
                                     tracking and mash-
                                          up graphs
TRACK RECORD

Trendrr has been adopted as an tool by a wide range of industries and media publications

       Advertising agencies
         Brand managers
      Financial professionals            "It is, I think, the start of
      Political organizations            something huge -- and a
     Marketing / PR agencies
                                         potentially important
         Research groups
                                         tool not only for media
                                         people but marketing
         Advertising Age                 professionals looking to
               BBC                       track real-time data.” –
         Chicago Tribune
             GigaOM
            Mashable
             Reuters
MANAGEMENT TEAM

The Trendrr team is a unique combination of marketers, engineers and statisticians


                                           Mark Ghuneim
                                          Chief Executive Officer




                        Alex Mann                                     Tom Donohue
                           Director                                        President




                     Dustin Norlander                                 Seth Salomon
                        Chief Architect                             VP Business Development




                                          Matt Dennebaum
                                          Chief Technical Officer
ROADMAP 2010

Jan 2010 real-time dashboard + conversation curation tools for film + television




                                                                Mobile
                                               Predictability   apps

                                     Mapping

                         Curation


                 Real-time
                dashboard



    We’d love to show you how our tools can grow your business!
Trendrr Pro
Real-time Dashboard
Curatorr
THANK YOU

Please contact us for partnership opportunities or business inquiries



                         trendrr.com

                            @trendrr

                 bizdev@trendrr.com

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Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 

Trendrr - PluggedIn NYC011210

  • 1. Business Intelligence for Digital and Social Media
  • 2. PROBLEM There is now more data available than at any other time in history. How do you distill the signal to grow your business?
  • 3. SOLUTION Trendrr is a digital and social media intelligence platform that: As new “live web” players continue to Monitors volume, sentiment, location, emerge, brands must have sound demographic and influencers in real- time and over-time; strategies for measuring the response… Tracks competitive data against sales and marketing campaigns to determine ROI; Allows organizations to make actions based on social media's impact on sales, savings and brand equity.
  • 4. SOLUTION “ If we don’t adapt to the As new “live web” players continue to emerge, brands must have sound change there strategies for measuring the response… won’t be a business – that’s my ” exhortation to my team. - Bob Iger, Chief Executive of Walt Disney
  • 5. COMPETITIVE ADVANTAGE Trendrr is focused on providing accurate and actionable business intelligence Real-time and over-time tracking White and private Built with label solutions marketers Open Product features infrastructure and driven by client easy API access demand Competitive tracking and mash- up graphs
  • 6. TRACK RECORD Trendrr has been adopted as an tool by a wide range of industries and media publications Advertising agencies Brand managers Financial professionals "It is, I think, the start of Political organizations something huge -- and a Marketing / PR agencies potentially important Research groups tool not only for media people but marketing Advertising Age professionals looking to BBC track real-time data.” – Chicago Tribune GigaOM Mashable Reuters
  • 7. MANAGEMENT TEAM The Trendrr team is a unique combination of marketers, engineers and statisticians Mark Ghuneim Chief Executive Officer Alex Mann Tom Donohue Director President Dustin Norlander Seth Salomon Chief Architect VP Business Development Matt Dennebaum Chief Technical Officer
  • 8. ROADMAP 2010 Jan 2010 real-time dashboard + conversation curation tools for film + television Mobile Predictability apps Mapping Curation Real-time dashboard We’d love to show you how our tools can grow your business!
  • 12. THANK YOU Please contact us for partnership opportunities or business inquiries trendrr.com @trendrr bizdev@trendrr.com