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Placemaking 101: Section 1 of Introduction to Placemaking

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What does Placemaking mean and how does it relate to Urban Design? This PPT introduces Placemaking and urban design, its scope and role in the creation and management of attractive places for people. More information available at http://www.placefocus.com/Urban-Design-101/place-101.html
You can buy a copy of our manual or enrol in an on-line course at http://placefocus.com/Shop/placefocus-shop.html

Published in: Design
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Placemaking 101: Section 1 of Introduction to Placemaking

  1. 1. INTRODUCTION PLACEMAKING + URBAN DESIGN Elizabeth St, Brisbane City, QLD, AUS
  2. 2. Albert St Picnic, Brisbane City, QLD, AUS (Source URBNE) ▸ TO ENABLE PEOPLE TO CREATE AND ATTRACTIVE PLACES. ▸ Upon completion you should have: ▸ an understanding of Placemaking and urban design and the delivery of quality places within our urban, regional and rural communities ▸ related the theory, leading concepts and principles to your work environment ▸ awareness of a range of practical tools and techniques to ‘hit the ground running’ ▸ access to national and international best practice ▸ generated ideas to improve placemaking outcomes in your place OUTCOMES
  3. 3. Bee Gees Way, Redcliffe, QLD, AUS 1 Placemaking + Urban Design 101 2 Place Values 3 Place Qualities 8 Outcomes 4 Place Typology 5 Place process 6 Place roles 7 Toolkit - placemaking ideas 9/10 Links+ conclusions PROGRAM What+Why How+Who
  4. 4. INTRODUCTIONS ▸ Stand up and introduce yourself: ▸ Name ▸ Job ▸ Share something remarkable about your place ▸ “Attracting or worthy of notice, especially for being unusual or extraordinary”. Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS
  5. 5. INTRODUCTIONS Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS
  6. 6. INTRODUCTIONS ▸ Introduce yourself ▸ Name ▸ Job ▸ Share something remarkable about your place ▸ “Attracting or worthy of notice, especially for being unusual or extraordinary”. Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS
  7. 7. Coronation St, Bardon, QLD, AUS PLACEMAKING ▸ “Placemaking is enabling and empowering people to create attractive place”
  8. 8. ENABLING Warner Way, Caroline Springs, Melbourne, VIC, AUS
  9. 9. Howard St, Nambour, QLD,. AUS EMPOWERING
  10. 10. Church St, Dubbo, NSW, AUS PLACEMAKING BY PROJECT ▸ Incrementally creating quality places through independent urban design projects which enable activities and sense of place.
  11. 11. Church St, Dubbo, NSW, AUS PLACE ACTIVATION ▸ Popup Placemaking ▸ Lighter, quicker, cheaper
  12. 12. Surfers Paradise, Gold Coast, QLD, AUS STRATEGIC PLACEMAKING ▸ Larger-scale transformative projects, strategies and activities for a location.
  13. 13. Ruthven St, Toowoomba, QLD, AUS CREATIVE PLACEMAKING ▸ Partners from public, private, non-profit, and community sectors shape the physical and social character of a neighbourhood, town, city, or region around arts and cultural activities
  14. 14. Popup Restaurant and Bar, Church St, Dubbo, NSW, AUS (Source: What's On In Dubbo) PLACEMAKERS ▸ Day to day activities of people contribute to creating attractive places
  15. 15. Wilson Ave, Brunswick, VIC, AUS PLACE MANAGERS ▸ Is a Placemaker who manages a defined area of significance ▸ Proactive intervention which maintains the qualities of a successful place and responds to change.
  16. 16. PLACEMAKING
  17. 17. THE VILLAIN I 'City of Light' by the Hilltop Hoods I'm from the city of light, with a sky of vanilla, Known as the city of churches home of the serial killer... Cans and markers, Country Road parkers, Hands of an artist left the landscape enchanted, Until the government pigs had all the paint washed, From our city walls, end of the renaissance, And so walls where the colours once played, Were replaced by the buff, now a sullen blunt grey, White washed, shitty, all grey, all black, Waiting for the kids of this city to take their walls back.
  18. 18. Woodsons Lane, Adelaide City, SA, AUS CHANGE IS HAPPENING
  19. 19. URBAN DESIGN Uruk (4,000–3100 BC) Source: http://en.wikipedia.org/wiki/File:Uruk_Archaealogical_site_at_Warka,_Iraq_MOD_45156521.jpg
  20. 20. THE VILLAIN II
  21. 21. BP City Road, Southbank, Melbourne, VIC, AUS PLACES FOR PEOPLE NOT JUST CARS
  22. 22. ▸ Urban design creates authentic, sustainable and quality places for people across the range of urban environments. Federation Square, Melbourne, VIC, AUS WHAT IS URBAN DESIGN?
  23. 23. WHAT IS URBAN DESIGN?
  24. 24. QUALITY PUBLIC SPACES Import Lane, Docklands, Melbourne City, VIC, AUS
  25. 25. Darling Harbour, Sydney, NSW, AUS RANGE OF PUBLIC PLACE NEW CITY LIFE Jan Gehl ▸ Urban stroll ways: boulevards, avenues, streets ▸ Main city space: squares, frame events ▸ Local city space: playing and staying ▸ Ceremonial city: seats of power, celebrations ▸ Transport hubs: dominated by people in transit ▸ Green city spaces: variety of uses ▸ Staged city space: staged sensory experiences ▸ Temporary city space ▸ Aquatic city space ▸ Waterfront city space: access to views and water; and ▸ City space for play and sport: permanent specialised equipment ▸ Deserted city space: large surfaces few activities
  26. 26. QUALITY PUBLIC SPACE ▸ William H Whyte : “It is difficult to design a space that will not attract people. What is remarkable is how often this has been accomplished .” Melton, VIC, AUS
  27. 27. Banksy “Blank walls are criminal” (Source: https://www.touchofmodern.com/sales/banksy-on-canvas--4/blank-walls-are-criminal
  28. 28. THE FRONT DOOR TEST?
  29. 29. Pennyweight Walk, Bendigo, VIC, AUS SENSE OF PLACE “Urban design is not just about physical form, but lived experience as well. It has a social and psychological dimension: creating a sense of continuity and authenticity.” (Buchanan, 2009) Bendigo ▸ 1990's - Streetscape ▸ 2000's - Shared Zone ▸ 2000's - Laneways ▸ 2000's - CBD Plan ▸ 2010's - Place manager ▸ 2010's - Active + Healthy
  30. 30. Nocturnal - City of Greater Dandenong, VIC, AUS (Jason Edwards Photography) SENSE OF PLACE ▸ a feeling not a location ▸ special or unique, authentic and belonging ▸ Engwicht Secret 1 - make people feel at home
  31. 31. Royal Croquet Club, Victoria Square, Adelaide City, SA, AUS SENSE OF PLACE ▸ Built environment +++ features, events, people and activities ▸ Social Fabric ▸ Emerging attributes: opportunity, identity, innovation, creativity, authenticity – more powerful attractors
  32. 32. Currie St, Nambour, QLD, AUS URBAN DESIGN V PLACE ACTIVATION ▸ Urban design: ▸ The Stage ▸ House ▸ Hardware ▸ New buildings and infrastructure ▸ design ▸ Space ▸ Utilitarian ▸ Experts? ▸ Enables placemaking? ▸ Place Activation: ▸ The Show ▸ Home ▸ Software ▸ Existing buildings and places ▸ Activities ▸ place ▸ Social ▸ People ▸ People watchers?
  33. 33. PLACEMAKING = ENABLING Better Block - Dallas, Texas ▸ “Placemaking has a broader scope than urban design. ▸ Behind urban design there is a collective of interdisciplinary specialists in the field. ▸ Behind the concept of placemaking there are the voices and perspectives of a whole community. Not relegated to a passive consultation process, but actively engaged in the design concepts and outcomes.” Online participant
  34. 34. LUCKY IT’S INTRINSIC Urbne Festival, Brisbane City, QLD, AUS
  35. 35. PEOPLE MAKING PLACES Centre Place, Melbourne, VIC, AUS
  36. 36. 1. SUMMARY ▸ Placemaking – enabling, empowering ▸ Urban design is one tool ▸ Inherently collaborative and multi-disciplinary ▸ Form and function ▸ Range of public places ▸ Sense of place ▸ Our role is critical City Square, Melbourne City, VIC, AUS SUMMARY
  37. 37. VIDEO – JAMES KUNSTLER

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