Member Connect Seminar 2009

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A summary of the presentations at the Member Connect Seminar 2009, held specifically to help membership organisations make the most of their web presence. Over 20 membership clients attended, and Pixl8 was able to demonstrate it's specialist web package - Mmebership Web Connect

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Member Connect Seminar 2009

  1. 1. Member Connect Seminar 2009<br />Summary of Presentations<br />If this summary is just too summarised, please contact us and we’ll let you see the full versions of the presentations:<br />t -0845 260 0726<br />e- info@pixl8.co.uk<br />
  2. 2. Pixl8 Overview<br />A leading internet consultancy and provider of next generation web applications and solutions<br />Established in 2001<br />Year on year profitable growth<br />Head Office in Clapham – London<br />Offices in Madrid, Melbourne, Malaysia<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  3. 3. Full Service Web Development<br /><ul><li>Research/Consultancy
  4. 4. Needs analysis & scoping
  5. 5. Enterprise level website, intranet and extranet development</li></ul>Partnerships<br />Brand & Marketing agencies<br />Other web agencies using our solutions<br />Market Research<br /><ul><li>Design
  6. 6. Custom web applications
  7. 7. Database and legacy systems integration
  8. 8. Implementation & Training</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  9. 9. Membership Organisations<br />Proven experience with over 40 Membership Organisations including :<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />4<br />
  10. 10. Membership Organisations continued:<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />5<br />
  11. 11. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />Understanding Member Journeys<br />Tim Jenkins<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  12. 12. Personlised online experience<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  13. 13. Needs of web users<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  14. 14. Red Routes<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  15. 15. Know your members<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  16. 16. Build Personas<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  17. 17. Member Journeys<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  18. 18. Know your business needs<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  19. 19. Categorisation<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  20. 20. Content Tagging<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  21. 21. Related content<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  22. 22. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />Association of Insurance and Risk Management<br />Andrew Laws<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  23. 23. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />Who are AIRMIC?<br /><ul><li>Membership organisation
  24. 24. Over 850 members
  25. 25. Risk and/ or Insurance Managers
  26. 26. Wide scope of interests/ industries
  27. 27. High level of communication</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  28. 28. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />Interest Categories<br /><ul><li>Assigning interest categories to content
  29. 29. Members’ profiles
  30. 30. Networking (members’ directory)
  31. 31. SIG pages
  32. 32. Email plug-in, targeted communications
  33. 33. Inactive members</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  34. 34. Alternative Investment Management Association<br />Neil Rosewarn<br />&<br />Kirk Taylor<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  35. 35. Who are AIMA?<br />AIMA<br />The Alternative Investment Management Association, is the hedge fund industry&apos;s global, not-for-profit trade association with over 1,100 corporate members worldwide.<br />AIMA provides the centre of knowledge for the hedge fund industry. <br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  36. 36. Where are AIMA?<br />Global offices<br />UK – Head office<br />South Africa<br />Canada<br />Cayman<br />Australia <br />Hong Kong<br />Japan<br />Singapore<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  37. 37. Personalised welcome message<br />Members’ area highlighted in navigation<br />Confirmation of who’s logged in<br />Welcome text and links to key resources<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  38. 38. How do registered users interact with the website?<br />Members<br />Investors<br />Policy Makers<br />Regulators<br />Reports / Accounts<br />Members list<br />Generic Due Diligence Questionnaire<br />Regulator/Policy Maker Due Diligence Questionnaire<br />Jurisdictional resource<br />Varying levels of access to documents in the Knowledge Centre<br />Member and non member events<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  39. 39. Knowledge Centre<br />A centralised source for the widest-range of (non-commercial) educational materials, sound practice guidance, regulatory and tax updates.<br /><ul><li> Education
  40. 40. Policy
  41. 41. Regulatory & Tax
  42. 42. Sound Practices
  43. 43. Hedge Fund Matrix
  44. 44. Start-Up Service Providers
  45. 45. Useful Websites</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  46. 46. Knowledge Centre - AIMA Journal<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  47. 47. Due diligence questionnaires<br />AIMA makes available, to its members and institutional investors contacts, illustrative due diligence questionnaires for the selection of managers and service providers. <br />Members<br />Investors<br />Policy Makers<br />Regulators<br />Generic Due Diligence Questionnaire<br />Regulator/Policy Maker Due Diligence Questionnaire<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  48. 48. Due diligence questionnaires<br />On request submission, an email containing the questionnaire files is sent to the member<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  49. 49. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />What’s New from Pixl8?<br />Alex Skinner<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  50. 50. Our Solutions<br />The Membership WebConnect solution is built on the underlying PresideCMS. With a range of modules and functions developed over a number of years.<br />A flexible web application framework that enables rapid web site implementation to solves a range of business issues and enable management of on-line communications.<br />Across intranet, extranet and internet applications<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  51. 51. Complete Solution<br /><ul><li>Feature Rich
  52. 52. Rapid Development
  53. 53. Design Options</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  54. 54. Features Overview<br /><ul><li>E-mail Campaign Management
  55. 55. Forms/Questionnaires/Surveys / Polls
  56. 56. Social Networking
  57. 57. Integration & Connectivity with business systems
  58. 58. eCommerce module
  59. 59. Content Management
  60. 60. Documents / Asset Management
  61. 61. User Management
  62. 62. Personalisation
  63. 63. Metadata Management
  64. 64. News / Event Management</li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  65. 65. Search Engine Strategy<br />David Hollands-Hurst<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  66. 66. Search Engine Marketing<br /><ul><li>Search Engine Optimisation (SEO) - Natural or Organic Search
  67. 67. Pay-per-Click (PPC) - Paid Search</li></ul>Paid Search<br />Natural Search<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  68. 68. How Search Engines Rank<br />Rank Web sites based on Content and Inbound Links<br />What&apos;s on your site and who&apos;s linking to you?<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  69. 69. Four Step Strategy<br /><ul><li>Site Architecture 
  70. 70. Keyword Phrase Selection 
  71. 71. Paid Search
  72. 72. Linking and Social Media </li></ul>t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  73. 73. Long Tail<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  74. 74. What has the website achieved for AIMA?<br />AIMA can easily expand the benefits available to members through access to online resources<br />Allows the rapid distribution of sensitive content to chosen user types in a secure manner<br />Through document type and user tagging content can easily be distributed throughout the website<br />Looking to the Future<br />Alex Skinner<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  75. 75. t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  76. 76. Web 3.0?<br />Mobility<br />Personalisation through application focus<br />Digital convergence<br />Content as a platform<br />Extreme trust<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  77. 77. IPhone / Google Android Apps<br />Currently heavy weight programming<br />Announcements by Adobe (Flash to IPhone)<br />IPhone– Objective C<br />Google Android – Java<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  78. 78. Pixl8: ‘On Line and Personal’ Take Aways <br />User Journeys. Get Personal<br />Search Engine Optimisation<br />Advice <br />Develop the Pix8 Community<br />t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  79. 79. t -0845 260 0726 <br />e- info@pixl8.co.uk<br />
  80. 80. Want to see more?<br />Contact us, and we’ll let you see a whole lot more!<br />t -0845 260 0726<br />e- info@pixl8.co.uk<br />

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