Mobility Presentation

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Mobility - Swiss car sharing company
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Mobility Presentation

  1. 1. Thomas Boillat<br />Pierre Tavares<br />Fabrizio Albertetti<br />« TravelIndustry: Mobility» - December 1, 2009<br />1<br />
  2. 2. Summary<br />Introduction - Before Internet<br />Mobility in few words<br />Historical and Technical Evolution<br />Portal Demonstration<br />External Environnement<br />The Impact Of Internet<br />Car2go<br />Video<br />Conclusion and Future Opportunities<br />2<br />Welcome<br />
  3. 3. 3<br />Back to 1989…<br />
  4. 4. 4<br />John wants to book a car<br />
  5. 5. Car sharing & Mobility<br />83’000 Subscribers<br />2’250 vehicles<br />1’150 places<br />
  6. 6. 6<br />before Internet<br />Mobility &<br />combined<br />Subscription<br />Customer<br />Desks<br />(booking)<br />Service <br />Booking<br />(people)<br />Customer<br />Desks<br />(booking)<br />Mobility<br />Cooperative<br />member<br />Car<br />Sharing<br />(Private)<br />Car<br />Sharing<br />(Business)<br />Car share<br />concept<br />R&D <br />IT and IS<br />Economical<br />function<br />Private <br />Customer<br />Phone and <br />fax<br />Effective car<br />renting<br />Marketing<br />And P.R.<br />Partners<br />Green<br />Environment<br />Commitment<br />Public <br />transports<br />Business <br />Customer<br />Acquire &<br />Maintain <br />Car fleet<br />Car fleet<br />Optimization<br />Platform<br />Dev. And <br />management<br />Car<br />parks<br />Cooperative<br />member<br />Parking <br />cars<br />&gt; 700 Cars<br />Other few<br />partners<br />Gov. & non<br />Governmental<br />organizations<br />
  7. 7. Historical And Technical Evolution Overview<br />7<br />Customers<br />Planning<br />VehicleBooking<br />Vehicle Usage<br />Access Card<br />Key<br />Internet<br />Phone<br />Answering machine <br />Board Control<br />Defining Usage costs<br />TravelogHandwritten<br />30’000<br />1’800<br />4’700<br />28<br />MobiSys<br />Manual<br />11’300<br />1993<br />1996<br />1987<br />1999<br />
  8. 8. Car Sharing Platform – Thanks to Internet(!)<br />8<br />« MobiSys » System developped by Mobility<br />100’000 customers and 2’800 vehiclesmanagedthrough 4 countries<br />1.8 Mio of transactions per year<br />product for sale<br />
  9. 9. Features<br />9<br />
  10. 10. How doesit Look Like?<br />-Reservation-<br />10<br />
  11. 11. How doesit Look Like?<br />-Invoices-<br />11<br />
  12. 12. Mobility’s external factors<br />12<br />IT infrastructure<br />Extend services<br />
  13. 13. 13<br />Now, in 2009<br />
  14. 14. 14<br />With Internet<br />Mobility &<br />combined<br />Subscription<br />Mobility<br />Cooperative<br />member<br />Easy Car<br />Sharing<br />(Private)<br />Easy car <br />Sharing<br />(Business)<br />Mobility<br />Card<br />R&D <br />IT and IS<br />Public <br />transports<br />Car <br />rental<br />IT and IS<br />Infrastructure<br />Private <br />Customer<br />Mobility<br />package<br />IT and IS<br />Platform<br />Effective car<br />renting<br />Maintain<br />IT and IS<br />Membership<br />Program<br />Business<br />Package<br />Phone<br />Partners<br />Universities<br />Partners<br />Green<br />Environment<br />Commitment<br />Business <br />Customer<br />Acquire &<br />Maintain <br />Car fleet<br />Car fleet<br />Optimization<br />Platform<br />Dev. And <br />management<br />Intern.<br />Companies<br />1’110 Car<br />parks<br />Cooperative<br />member<br />Other <br />Partners<br />Developers<br />IT and IS<br />Parking <br />cars<br />Mobility.ch<br />2’250 Cars<br />Mobisys<br />Gov. & non<br />Governmental<br />organizations<br />
  15. 15. 15<br />A new step…<br />
  16. 16. 16<br />One-off<br />Sign-up<br />(FREE)<br />IT and IS<br />Infrastructure<br />Urban<br />People<br />Car2go<br />shops<br />Urban<br />mobility<br />Maintain<br />IT and IS<br />City<br />Management<br />Cleaning<br />Pick-up<br />Car fleet<br />Optimization<br />Fleet<br />Management<br />Systems<br />Management<br />Pay per use<br />0.19€/min<br />Service <br />Team<br />Ca2go.com<br />Car2Go card<br />
  17. 17. Booking a car with Internet. In poor English<br />17<br />
  18. 18. Future opportunities …<br />18<br />

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