Pierre-Damien Vaujour
                      Space Projects
                 X PRIZE Foundation




  Google Office – Nairo...
www.googlelunarxprize.org


History of Prizes: The Orteig Prize

    9 teams spent $400,000 – that is
    more than 15 tim...
www.googlelunarxprize.org


The Ansari X PRIZE
    $10M prize for:
       Privately funded
       spacecraft
       100 km...
www.googlelunarxprize.org


 The Ansari X PRIZE
  Technological advances
  Regulatory reform
  Legitimization
  Hero Creat...
www.googlelunarxprize.org


             Press from Around the World




                                           5
www.googlelunarxprize.org


     The Creation of the X PRIZE Foundation




         Creating radical breakthroughs
      ...
www.googlelunarxprize.org


Benefits of Incentives Prizes

    3 to 1 demonstrated financial leverage

    Legitimacy

   ...
www.googlelunarxprize.org


X PRIZE Foundation
    Not-for-profit educational foundation
    Offers incentive prizes to cr...
www.googlelunarxprize.org


What is the Google Lunar X PRIZE?
    $30,000,000 in cash prizes
       $20M 1st place
       ...
www.googlelunarxprize.org


Preferred Providers (Partners)
  SpaceX: 10% Discount on all Falcon
  Launchers

   Universal ...
www.googlelunarxprize.org


Estimated Team Costs (US$ millions)
 Minimum Foreseeable Costs
         Rover               $5...
www.googlelunarxprize.org


 Google Lunar X PRIZE
Global Impact                          Teams Geographical Distribution
 ...
www.googlelunarxprize.org


Diverse Teams and Different Concepts
www.googlelunarxprize.org


Challenges for Teams
       Technical
           Power
           Bandwidth
           Landed ...
www.googlelunarxprize.org


Government Missions




       2007    2008     2009    2010    2011    2012    2013    2014  ...
www.googlelunarxprize.org


Education
 Online
     Interactive learning opportunities for
     educators, students and par...
www.googlelunarxprize.org


Online Community




                            17
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
    Team Recruitment




                         ...
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
    Rules Finalization
       Feedback from the te...
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
 Helping the teams to win!
    Giving media exposu...
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
 Helping the teams to win!
     Giving media expos...
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
 Helping the teams to win!
     Giving media expos...
www.googlelunarxprize.org


What are the X PRIZE Foundation activities?
 Helping the teams to win!
     Giving media expos...
www.googlelunarxprize.org


      OCTOBER 2004                OCTOBER 2008
  SpaceShipOne wins the      Armadillo Aerospac...
"Never doubt that a small group
www.googlelunarxprize.org

 of thoughtful, committed people
 can change the world.
 Indeed...
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Google Lunar X PRIZE Presentation - Google Africa HQ

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Google Lunar X PRIZE Presentation - Google Africa HQ

  1. 1. Pierre-Damien Vaujour Space Projects X PRIZE Foundation Google Office – Nairobi, Kenya October 13th, 2009
  2. 2. www.googlelunarxprize.org History of Prizes: The Orteig Prize 9 teams spent $400,000 – that is more than 15 times the prize value Within eight months of Lindbergh’s flight… the number of airplanes in the U.S. quadrupled, the number of pilots tripled the number of individuals buying airline tickets increased 30-fold, from 5,700 to nearly 180,000. Aviation today is a multi-trillion dollar industry and a vital component of the global economy 2
  3. 3. www.googlelunarxprize.org The Ansari X PRIZE $10M prize for: Privately funded spacecraft 100 km 3 people (or weight equivalent) 2 flights within 2 weeks 26 teams 7 countries $100M + spent 3
  4. 4. www.googlelunarxprize.org The Ansari X PRIZE Technological advances Regulatory reform Legitimization Hero Creation Public Excitement It ignited the personal spaceflight revolution! 4
  5. 5. www.googlelunarxprize.org Press from Around the World 5
  6. 6. www.googlelunarxprize.org The Creation of the X PRIZE Foundation Creating radical breakthroughs for the benefit of humanity 6
  7. 7. www.googlelunarxprize.org Benefits of Incentives Prizes 3 to 1 demonstrated financial leverage Legitimacy Media exposure and public engagement Attract capital and partners Drive innovation More likely to succeed 7
  8. 8. www.googlelunarxprize.org X PRIZE Foundation Not-for-profit educational foundation Offers incentive prizes to create radical breakthroughs for the benefit of all humanity $10M Ansari X PRIZE for Suborbital Spaceflight $10M prize claimed in 2004 by SpaceShipOne $10M Archon X PRIZE for Genomics Rapid, affordable, complete human genome sequencing $10 M Progressive Automotive X PRIZE Mass producible, desirable cars that get >100 mpge Future Prizes: Life Sciences, Energy & Environment, Exploration, Global Development 8
  9. 9. www.googlelunarxprize.org What is the Google Lunar X PRIZE? $30,000,000 in cash prizes $20M 1st place $5M 2nd place $5M in Performance Bonuses Open to world-wide competition Privately financed teams must: Land a robot on surface of the Moon Explore the Moon by moving at least 500m (1/3 of a mile) Transmit two “Mooncasts,” packages of high definition video and imagery Bonuses encourage: Roving further along the lunar surface Visiting man-made hardware Surviving a lunar night Diverse teams Finding water ice 9
  10. 10. www.googlelunarxprize.org Preferred Providers (Partners) SpaceX: 10% Discount on all Falcon Launchers Universal Space Networks: 50% Discount on communication services (passes) for the spacecraft while in transit to the Moon and for 30 Earth Days of operations on the lunar surface. SETI: Free downlink services through the Allen Telescope Array Space Florida: $2M Bonus prize if winning flight launched from Florida AGI: Free seat license for STK (>$150,000 value) 10
  11. 11. www.googlelunarxprize.org Estimated Team Costs (US$ millions) Minimum Foreseeable Costs Rover $5.0 Lander $10.0 Launcher $6 - $25 Launch Integration $2.0 3rd Stage Motor (TLI) $5.0 Insurance $2.5 Ground Network Use $0.5 TOTAL $30-50+ 11
  12. 12. www.googlelunarxprize.org Google Lunar X PRIZE Global Impact Teams Geographical Distribution More than 2000 inquiries from more than 90 countries Teams 17 fully registered teams: Additional 5 “Letter of Intent” signatories Headquartered in 5 nations: China, Isle of Man, Italy, Malaysia, Romania, USA Work being performed in more than 35 countries 12
  13. 13. www.googlelunarxprize.org Diverse Teams and Different Concepts
  14. 14. www.googlelunarxprize.org Challenges for Teams Technical Power Bandwidth Landed Mass Propulsion Technology Landing System Financial Fundraising Finding the market “Some of our teams consider their understanding of the potential market their most important competitive advantage” - William Pomerantz, XPF 14
  15. 15. www.googlelunarxprize.org Government Missions 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 Japan: SELENE O China: Chang'e 1 LEGEND R India: Chandrayaan 1 In Orbit B USA: LRO / LCROSS In Development I USA: LADEE/GRAIL Planned T UK: MoonLITE Concept A China: Chang'e 2 L Russia: Luna-Glob Germany: LEO India: Chandrayaan 2 L Japan: SELENE 2 A Europe: MoonNEXT N China: Chang'e 3 D Japan: SELENE 3 E China : Sample Return R NASA Crewed Missions S China Crewed Missions Russia 15
  16. 16. www.googlelunarxprize.org Education Online Interactive learning opportunities for educators, students and parents Science, technology, engineering and math (STEM) education Engaging outside the classroom BotBall robotics competition National Science Teachers Association Universities using prize as teaching tool Team Summit Student Competition 16
  17. 17. www.googlelunarxprize.org Online Community 17
  18. 18. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Team Recruitment 18
  19. 19. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Rules Finalization Feedback from the teams, Google and experts Not over-constraining No loop hole Creating a compelling story 19
  20. 20. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Helping the teams to win! Giving media exposure to the teams Prize awareness Team summits Building partnership Connecting with investors and partners Legal Framework 20
  21. 21. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Helping the teams to win! Giving media exposure to the teams Prize awareness Team summits Building partnership Connecting with investors and partners Legal Framework 21
  22. 22. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Helping the teams to win! Giving media exposure to the teams Prize awareness Team summits Building partnership Connecting with investors and partners Legal Framework and Political Support 22
  23. 23. www.googlelunarxprize.org What are the X PRIZE Foundation activities? Helping the teams to win! Giving media exposure to the teams Prize awareness Team summits Building partnership Connections with investors and partners Legal Framework and Political Support 23
  24. 24. www.googlelunarxprize.org OCTOBER 2004 OCTOBER 2008 SpaceShipOne wins the Armadillo Aerospace wins $10,000,000 Ansari X PRIZE the $350,000 Level 1 of the Lunar Lander Challenge The Revolution has started... 24
  25. 25. "Never doubt that a small group www.googlelunarxprize.org of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has"

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