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Re Analytics at Liuc University - Competitive Intelligence Business Case

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Re Analytics has been invited to show to Liuc University students a business case about Competitive Intelligence.
After a brief introduction, a real case about Michael Kors has been showed.

Published in: Data & Analytics
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Re Analytics at Liuc University - Competitive Intelligence Business Case

  1. 1. Competitive Intelligence Competitive Intelligence RE Analytics - Business Case LIUC - Institute for Entrepreneurship and Competitiveness Castellanza (VA) – Italy 21st March 2016 Castellanza, Italy – 21st March 2016
  2. 2. Competitive Intelligence Agenda  Why Competitive Intelligence?  How do we do it?  What do we deliver?  Case Study: Michael Kors  Key Takeaways Castellanza, Italy – 21st March 2016
  3. 3. Competitive Intelligence Why do we do Competitive Intelligence? Who benefits the most? What issue is it really addressing? Castellanza, Italy – 21st March 2016
  4. 4. Competitive Intelligence The Question is.. Castellanza, Italy – 21st March 2016
  5. 5. Competitive Intelligence Did I invest in the right company? Castellanza, Italy – 21st March 2016
  6. 6. How is the exposure in Russia compared to others? Do they consider waiting or retreating as a consequence of Ruble and energy prices decline? Competitive Intelligence Castellanza, Italy – 21st March 2016
  7. 7. Competitive Intelligence Are luxury goods brands too exposed to China? What are the retail network expansion opportunity? Castellanza, Italy – 21st March 2016
  8. 8. Iran has opened its doors, but oil prices collapse might be undermining spending capacity of the Middle Easterns. How and when will Western Retail brands move? And where to? Competitive Intelligence Castellanza, Italy – 21st March 2016
  9. 9. Competitive Intelligence How do we do Competitive Intelligence? Castellanza, Italy – 21st March 2016
  10. 10. Competitive Intelligence Castellanza, Italy – 21st March 2016
  11. 11. Competitive Intelligence Daily billions of data are released by businesses, customers, markets on the web. They provide information on traffic, weather, customer tastes and movements, goods and prices. This huge amount of data is made available by search engines, aggregators and rating websites. Unlike classic data collection methods, based on sampling, Big Data is about the entire population. Castellanza, Italy – 21st March 2016
  12. 12. Competitive Intelligence Cloud computing offers the power of hundreds of thousands servers. 24/7 our robots scan data sources to update and integrate information. All languages, measure units, quality, geographic attributes and content is standardized to allow a synthetic view Castellanza, Italy – 21st March 2016
  13. 13. Competitive Intelligence Petabytes of data are distilled to extract business relevant information and determine investors significant insights, all over the world, 24/7. This Geo Data Warehouse is made available for research, analysis and reports. Castellanza, Italy – 21st March 2016
  14. 14. Competitive Intelligence Case Study: Michael Kors Castellanza, Italy – 21st March 2016
  15. 15. Competitive Intelligence Castellanza, Italy – 21st March 2016
  16. 16. Quarterly results press release Competitive Intelligence Castellanza, Italy – 21st March 2016
  17. 17. Competitive Intelligence Castellanza, Italy – 21st March 2016
  18. 18. Quarterly results data released on 2nd Feb 2016 Competitive Intelligence Castellanza, Italy – 21st March 2016
  19. 19. 82 77 61 59 54 53 52 51 51 50 50 48 48 46 45 44 44 43 43 39 39 38 36 36 31MICHAELKORS LOUBOUTIN VALENTINO YVESSAINT… GIORGIOARMANI LOROPIANA HERMÈS PRADA TIFFANY BOTTEGAVENETA MONCLER MIUMIU GIVENCHY ALEXANDER… GUCCI VERSACE CELINE BULGARI LOUISVUITTON TOD'S DOLCE&GABBANA BURBERRY SWATCH SALVATORE… ZEGNA CHINA RETAIL OPPORTUNITY INDEX MARCH 2016 Competitive Intelligence Castellanza, Italy – 21st March 2016
  20. 20. Competitive Intelligence Key Takeaways Castellanza, Italy – 21st March 2016
  21. 21. Competitive Intelligence 1. Keep in mind who your real customer is and what the issue is Castellanza, Italy – 21st March 2016
  22. 22. Competitive Intelligence 2. Think outside of the box to find new solutions to existing issues Castellanza, Italy – 21st March 2016
  23. 23. Competitive Intelligence 3. Data is everywhere, know how to use it and how to read it Castellanza, Italy – 21st March 2016
  24. 24. Competitive Intelligence Thank You www.re-analytics.com www.linkedin.com/company/re-analytics @_Re_Analytics_ Andrea Squatrito Pierluigi Vinciguerra Castellanza, Italy – 21st March 2016

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