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Hill Slides ICBA Presentation 20200206

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How Did Digital Education Become a Thing? Gradually, then Suddenly.

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Hill Slides ICBA Presentation 20200206

  1. 1. How Did Digital Education Become a Thing? Gradually, then Suddenly February 6, 2020 http://bit.ly/icbahill20 Phil Hill (@PhilOnEdTech)
  2. 2. Heading
  3. 3. 24,000 miles 300 days at sea
  4. 4. Source: https://www.atlasobscura.com/articles/scurvy
  5. 5. 5 1497 da Gama; 100 out of 160 die of scurvy 1601 Lancaster; 3 tsp of citrus = no scurvy; control group 110 of 178 die 1747 Lind; citrus = cure scurvy in 3-4 days 1795 British Navy accepts citrus; scurvy wiped out 1865 Merchant Marine accepts citrus; scurvy wiped out Source: Mosteller, 1981
  6. 6. 6 1960s Douglas Engelbart at SRI; hypertext documents 1971 Michael Hart at U Illinois; Declaration of Independence plain text 1993 BiblioBytes; sell ebook over Internet 2001 MIT Open Courseware 2015 MHE Digital Sales Overtakes Print
  7. 7. Source: https://data.bls.gov/timeseries/CUUR0000SSEA011 7 BLS College Textbook Price Index: 2001 – 2019
  8. 8. Source: https://www.nacs.org/advocacynewsmedia/pressreleases/tabid/1579/ArticleID/867/Student-Spending- on-Course-Materials-Declines.aspx 8 NACS 2019 Student Watch Survey
  9. 9. 9 “And because you’re breaking away from what was a very expensive and time-consuming analog-led model, it’s not just much more effective, much more personal, much better outcomes, it’s much lower cost, so the $300 textbook is dead.” - John Fallon, outgoing CEO of Pearson Source: https://www.vox.com/recode/2019/8/2/20750863/john-fallon-pearson-education-textbook- digital-aida-teachers-kara-swisher-recode-decode-podcast “Textbooks are expensive. There, I said it. The high price of print textbooks is something that students and parents have been bemoaning increasingly over the past decade, and understandably so.” - David Levin, former CEO of McGraw-Hill Education Source: https://www.mheducation.com/ideas/dear-students-and-faculty-please-go-digital.html
  10. 10. 10 Course Materials: Pre 2010
  11. 11. 11 Course Materials: Emergence of Courseware
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  13. 13. 13 Foreign Element: Student Debt Source: https://www.pinterest.com/pin/443 3299611003592/
  14. 14. 14 Foreign Element: Open Educational Resources (OER) Source: Markus Büsges (leomaria design) für Wikimedia Deutschland e. V.
  15. 15. 15 Photo Credit: www.mummymummy mum.com
  16. 16. 16 Photo Credit: http://www.youtub e.com/user/mtmuzi c
  17. 17. 17
  18. 18. Source: https://public.tableau.com/profile/riaa1295#!/vizhome/U_S_RecordedMusicRevenuesbyFormat_0/RevenuesbyFormat 18
  19. 19. 19 Keeping Our Eyes on the Goal(s)
  20. 20. 20
  21. 21. 21
  22. 22. 22
  23. 23. 23 Business Model: Inclusive Access
  24. 24. 24 Student Agency: Often Lost in Discussion Source: https://www.insidehighered.com/ne ws/2019/09/11/university- cumberlands-offer-free-textbooks- campus-students
  25. 25. 25
  26. 26. 26 Business Model: Unlimited
  27. 27. 27 Business Model: OER Courseware Source: University of Hawai’i https://oer.hawaii.edu/what-is-oer/
  28. 28. 28 Business Model: OER Courseware
  29. 29. 29 Business Model: Adaptive Courseware
  30. 30. 30 Business Model: Mergers & Acquisitions
  31. 31. 31 Business Model: Top Hat Courseware
  32. 32. 32 Business Model: Digital-First Publishing
  33. 33. phil@mindwires.com @PhilOnEdTech philonedtech.com mindwires.com

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