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Older adults and technology
Kathryn Zickuhr
Research Associate, Pew Research Center’s Internet Project
April 29, 2014
JASA...
April 29, 2014 2www.pewinternet.org
About Pew Research Center
Does not promote specific technologies or make
policy recomm...
Most seniors own cell phones and computers,
but mobile devices are still catching on
3www.pewinternet.org
January 2014 dat...
www.pewinternet.org
Older adults and the internet
• 59% of adults ages 65+ use the internet
• Once seniors are online, it ...
5www.pewinternet.org
September 2013 data
74
68
47
37 39
90
65-69 70-74 75-79 80+ < $30k
/year
$75k+
/year
Among seniors, i...
March 26, 2014 www.pewinternet.org
Most offline
seniors say
they would
need help if
they wanted
to go online
in the future...
March 26, 2014 www.pewinternet.org
Data from upcoming OATS/NYLS report
Top motivations for getting online:
Among online se...
www.pewinternet.org
Data from upcoming OATS/NYLS report
• Once online, 56% say it would be “very hard” to
give up the inte...
www.pewinternet.org
Most online seniors use email, though
half now use SNS
88
51
46
27
Online seniors All seniors (includi...
7/1/2014 www.pewinternet.org
Among seniors who
go online*, 56%
would need help if
they wanted to use
social networking
sit...
7/1/2014 www.pewinternet.org
Seniors who use
social networking
sites socialize more
frequently with
friends and family
mem...
www.pewinternet.org
Thank you!
Kathryn Zickuhr
Pew Research Center’s Internet Project
kzickuhr@pewresearch.org
twitter.com...
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Older adults and technology

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Research associate Kathryn Zickuhr discussed the Pew Research Center’s latest data on older adults and technology at JASA’s Seminar on Advocacy and Volunteering in New Landscapes in New York, NY.

Published in: Technology, News & Politics
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Older adults and technology

  1. 1. Older adults and technology Kathryn Zickuhr Research Associate, Pew Research Center’s Internet Project April 29, 2014 JASA – New York, NY @kzickuhr | @pewinternet | @pewresearch
  2. 2. April 29, 2014 2www.pewinternet.org About Pew Research Center Does not promote specific technologies or make policy recommendations pewresearch.org/internet @pewresearch (all topics) @pewinternet (internet & tech) Data in this talk based on nationally representative telephone surveys of U.S. adults
  3. 3. Most seniors own cell phones and computers, but mobile devices are still catching on 3www.pewinternet.org January 2014 data 78% 62% 22% 25% 92% 75% 55% 42% Cell phone Desktop/laptop Smartphone Tablet Seniors 65+ All adults 18+ April 29, 2014
  4. 4. www.pewinternet.org Older adults and the internet • 59% of adults ages 65+ use the internet • Once seniors are online, it becomes a regular part of their lives: • 71% go online every day • 82% go online at least weekly April 29, 2014
  5. 5. 5www.pewinternet.org September 2013 data 74 68 47 37 39 90 65-69 70-74 75-79 80+ < $30k /year $75k+ /year Among seniors, internet use varies by age and household income April 29, 2014
  6. 6. March 26, 2014 www.pewinternet.org Most offline seniors say they would need help if they wanted to go online in the future May 2013 - Among adults ages 65 and older who do not use the internet or email (n=214) Would need help 66% Don’t know/ refused (3%) Would not want to start (VOL.) 16% Know enough to do it on my own (13%)
  7. 7. March 26, 2014 www.pewinternet.org Data from upcoming OATS/NYLS report Top motivations for getting online: Among online seniors ages 65+ • 75% - Easier to communicate with family and friends • 58% - Shopping • 53% - Health information Fewer rank managing finances, finding bargains, or following community news as highly, though many say they are important overall.
  8. 8. www.pewinternet.org Data from upcoming OATS/NYLS report • Once online, 56% say it would be “very hard” to give up the internet • Value the internet most for communicating with family and friends, vs commerce or info However, email > social media (though SNS use is growing) April 29, 2014
  9. 9. www.pewinternet.org Most online seniors use email, though half now use SNS 88 51 46 27 Online seniors All seniors (including offline) Email Social networking sites April 29, 2014
  10. 10. 7/1/2014 www.pewinternet.org Among seniors who go online*, 56% would need help if they wanted to use social networking sites to connect with friends or family. *but do not currently use social networking sites September 2013 data
  11. 11. 7/1/2014 www.pewinternet.org Seniors who use social networking sites socialize more frequently with friends and family members— even when even after controlling for factors like age and income. September 2013 data
  12. 12. www.pewinternet.org Thank you! Kathryn Zickuhr Pew Research Center’s Internet Project kzickuhr@pewresearch.org twitter.com/kzickuhr More information: Older Adults and Technology Use http://pewinternet.org/2014/04/03/older-adults-and-technology-use/ Who’s Not Online and Why http://pewinternet.org/2013/09/25/whos-not-online-and-why/ April 29, 2014

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