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  • Statistics World’s 3 rd Largest Retailer 64 Billion Euro in Sales 2200 Stores Over 280,000 employees
  • Tom “ RFID Network Infrastructure is what Reva does. Here you see one of our TAP appliances and what typical scaled / production deployments look like with this approach. RFID network infrastructure is the controlling and coordinating element at the edge…readers and tags below, standard interfaces to IBM and other enterprise systems above, enabled by the layering instantiated by standards…” rfid network infrastructure appliance: open, facility wide view, redundant, scalable delivering accurate tag data enriched with exact place and time of tag.
  • Tom Here’s where Reva’s strengths really impact Metro…
  • Pete – Start Hello to everyone and welcome to today's Webinar, "The Network Approach to RFID Delivers Improved System Performance, Sustained Operations and Enhanced ROI. We have just a few short messages before we begin. This Webinar features some detailed slides; to enlarge your window of those slides, you can click the "enlarge slides" button – located on the left hand-side of your console. Later in the program, we will ask you to fill out a short survey. If you'd like to access the survey now, simply click the survey button on the left-hand side of your interface. By submitting your feedback, you will be providing Reva and TechOnLine with valuable feedback. Finally, this presentation is designed to be interactive. You can ask a question at anytime during the session by typing your question in the text area on the left-hand side of your interface, and then clicking submit. Our presenters will answer questions at the end of this webinar, but feel free to enter them at any time.
  • Gerd “ thank you, Peter…As mentioned in the introduction we’ve implemented RFID at about 200 sites. The rollout encompasses Cash & Carry Supermarkets, Real Hypermarkets and distribution centers in Germany and we’ve also done a major project in a department store that we’ll talk about as well. (This is just an opening – to let them know what will come next covers the Supermarket / Hypermarket rollout and Galeria item level programs)
  • Gerd This is the architecture slide… RFID is another networking technology, highlight layers, vendors concentrating on layers makes the deployment model scalable and workable, enables standardardisation, production operations and freedom of choice
  • Gerd Summarize the Cash & Carry and Real rollout: numbers of facilities stress speed to do rollout comment on breadth of reader vendors / types physical coverage areas and Processes effected
  • Gerd Story is – working DCs, high throughput, efficient operations Getting the right goods on the right truck gives excellent ROI because you know that goods will be shipped to the right supermarket. Requires mixture of accurate technology and back end processing Dock door cross read elimination Ambient tags of staged goods Accurate locations Good data passed to IBM at the enterprise for shipment / receiving verification Operator feedback in timely manner was critical – red/green light at the door required system response times that did not adversely effect operators working at real speed, Reva at the edge and IBM at the enterprise achieved this Various tests run to ensure accuracy and scalability: September 2006: ETSI tests at Verena DC project managed by IBM, with 8 different Reader vendors, culminating in 36 Dock doors simultaneously of mixed P&G pallets with over 2000 tags and > 98% read accuracy May 2007: Tests of simultaneously 6 stores and DCs each with 3 Dock doors with 80 tags per pallett (=100% read rate) and 300 tags per pallett (> 99.5% accuracy)
  • Gerd (with Pete transition) Story here is: Automatic Goods Receipt Bi-directional portal Goods movement directionality Front store / back store… Pete transition – Since we’ve been talking about store level at the Supermarkets now would be a good time to go over the ground breaking programs you have implemented at the Galeria Kaufhof Department store in Essen…could you please tell us about this operation, the implications of item level RFID for garments on the store floor and the consumer facing applications you are running…Dr. Wolfram
  • Gerd “ Sure, we’ve talked about the supermarket and hypermarket deployment, now lets discuss what we’re doing with a dramatic item level deployment at one of our Galeria Kaufhof department stores.” Give highlights of the slide, stressing size and complexity…but it works because of the technology we’ve deployed
  • 28.05.10 Seite Gerd Overview of the physical site – numbers of readers, tagged items, backstore vs. front store is not the same or simple as a warehouse style back room
  • Tom Talks about what the set up looks like in the Reva solution - Dense readers and complex antenna orientations Cross Reads at Changing Rooms are the same issue that exists at dock doors – solved with this approach The HOT Tag example – RF doesn’t always behave like you want it to. Sometimes tags are read 50 meters away. Many tags are read simultaneously by many readers. Indeed one tag was read by all 60+ readers at the same time, and it was on a shirt that was definitely lying, unmoving on a shelf! Importantly Reva TAP saw all reads by all readers but reported only one read and location, the right one, to the IBM EPCIS application. Dense readers Interference, channel plan, max rf = optimal performance Benchmark tags for determining location of shelves being read by handheld readers
  • Gerd The density of antennae and readers, both fixed and handheld, creates issues that only a standards-based, network approach can solve. All EPC standards are implemented, eg use of LLRP to control readers brings substantial benefits in performance of readers and network bandwidth usage. Mixing near-field (or proximity) reading where location accuracy to within inches is needed (eg POS or smart shelves) with far-field (vicinity) where feet or yards is ok, but using the same UHF tags all the time, is the key to enabling the applications that bring ROI. Without a networked approach the system would not perform. The TAP controls all readers and antennae, thereby ensuring that no antennae use the same RF spectrum at the same time.
  • Gerd (input from Martin) Story here is: Consumer facing applications Near-field shelves Handhelds in proximity to fixed readers Breadth of devices and applications Martin Comment: “you know I’ve been to the Essen store …technology comes together for real business transformation, consumer benefits, etc.” High staff acceptance and enthusiasm eg for handheld stock counting . List benefits.
  • Gerd “ the onfloor applications have been well embraced by our customers and staff. In fact, the RFID on the shop floor actually extends to the Point-of-Sale Cashier counters. We are monitoring sales via RFID and analyzing the RFID scans vs. the cash register transactions to see how we can improve the check out process… Story here is: POS is included Constant RF coverage, location identification is critical at check out – combination of near-field and Reva control
  • Gerd Story here is: Combination of EAS and UHF Loss prevention infrastructure is operated and managed as part of the RFID infrastructure
  • Gerd with Tom, Martin discussion back and forth Gerd – summarize slide points Tom Comment - Metro’s rollout proves that the technology is ready to support the business. Martin Comment – and the business operations are seeing benefits across multiple domains from inventory management to customer service. Finish with Gerd saying – Metro is able to deliver better service to our customers: fresher goods and better availability; we are seeing lower costs through supply chain optimisation, and additional benefits are being derived from the data analytics we are running on product appeal and placement. Pete will takes over at end of slide and transitions to the last part
  • Session #2

    1. 1. Deploying RFID for Value Across the Enterprise Presented at AIDC 100 October 15, 2008
    2. 2. Introduction <ul><li>Hello – </li></ul><ul><ul><ul><ul><ul><li>Peter Blair </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Reva Systems </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Director of Marketing </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>978-244-0010 ext. 213 </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>[email_address] </li></ul></ul></ul></ul></ul><ul><li>Agenda </li></ul>© 2008, Reva Systems Corporation Slide Some Industry Perspective Reva Background Global Enterprise Use Cases HP Perspective & Programs
    3. 3. Some Industry Perspective: METRO Group © 2008, Reva Systems Corporation Slide
    4. 4. ______ Outlook for Innovative Technology <ul><li>Challenges of the future in Retail </li></ul><ul><ul><li>Take advantage of greater services emphasis </li></ul></ul><ul><ul><li>Create real-time transparency </li></ul></ul><ul><ul><li>Use information anytime, anywhere </li></ul></ul><ul><li>Key technologies </li></ul><ul><ul><li>Hands-free data communication </li></ul></ul><ul><ul><li>Unique identification </li></ul></ul><ul><ul><li>Rapid access to process data for supply chain participants </li></ul></ul><ul><li>Customer Services </li></ul><ul><ul><li>Better product availability </li></ul></ul><ul><ul><li>Better quality & freshness control of goods (temp, sell by, etc.) </li></ul></ul><ul><ul><li>Product pedigree </li></ul></ul><ul><ul><li>More information for customers </li></ul></ul><ul><li>Process Improvement & Cost Reduction </li></ul><ul><ul><li>Inventory </li></ul></ul><ul><ul><li>Labor </li></ul></ul><ul><ul><li>Asset Utilization </li></ul></ul><ul><ul><li>Employee & Public Safety </li></ul></ul><ul><li>RFID = key optimizer for Metro’s Future Enterprise </li></ul>© 2008, Reva Systems Corporation Slide Substitute DHL & 3PL / Logistics Substitute Dole & Food Processing Substitute HP & Consumer Electronics Substitute Pratt & Whitney in Aerospace Substitute ETC…you get the picture
    5. 5. RFID is key optimizer for Metro’s Future Enterprise <ul><li>Value Propositions for RFID </li></ul><ul><ul><li>Right goods, right place, right time </li></ul></ul><ul><ul><li>Accurate & timely back end systems </li></ul></ul><ul><ul><li>Product quality </li></ul></ul><ul><ul><li>Process efficiency </li></ul></ul><ul><ul><li>Supply chain transparency </li></ul></ul><ul><ul><li>Consumer confidence and safety </li></ul></ul><ul><ul><li>Consumer information and enhanced experiences </li></ul></ul><ul><li>Requirements for RFID are NOW MET </li></ul><ul><ul><li>Standards-based technology </li></ul></ul><ul><ul><li>Interoperable tags & readers </li></ul></ul><ul><ul><li>Globally capable solutions </li></ul></ul><ul><ul><li>High performing implementations </li></ul></ul><ul><ul><li>Manageable installations </li></ul></ul><ul><ul><li>Cost effective deployments </li></ul></ul>© 2008, Reva Systems Corporation Slide
    6. 6. HP’s Perspective: RFID Can Address Business Problems <ul><li>Supply Chain </li></ul><ul><ul><li>Contains large proportion of serialized product </li></ul></ul><ul><ul><li>Requires careful tracking </li></ul></ul><ul><li>Use of multiple vendors at multiple supply chain points </li></ul><ul><ul><li>Requires identification of items and their location </li></ul></ul><ul><ul><li>Performance monitoring and hand offs </li></ul></ul><ul><li>Barcodes provide this capability today BUT </li></ul><ul><ul><li>Physical limitations limit where and how often it can be applied without unbearable additional costs </li></ul></ul>May 28, 2010
    7. 7. HP RFID Geographic Scope May 28, 2010 RFID impacts businesses, operations and customers in all Regions. Therefore program scope is global and pan HP in nature. Commercial sites Retail sites 30+ sites now RFID capable
    8. 8. Proposed Solution <ul><li>Could HP use RFID to enhance the flow of goods in our Supply Chain by: </li></ul><ul><ul><li>Automating identification of items through the process flow </li></ul></ul><ul><ul><li>Eliminating manual effort </li></ul></ul><ul><ul><li>Increasing granularity of item, location, and time data </li></ul></ul><ul><ul><li>Identifying an item as the consequence of another process </li></ul></ul><ul><ul><li>Eliminating processes which only identified items </li></ul></ul><ul><ul><li>Eliminating dwell time between processes </li></ul></ul><ul><ul><li>Using RFID based data to radically change processes </li></ul></ul><ul><ul><li>Carry key data on an item for faster local processing </li></ul></ul>May 28, 2010
    9. 9. Existing Processes – Quite Manual even with Bar Codes May 28, 2010 He is scanning every printer engine to capture the serial number And he is applying a barcode label by hand
    10. 10. Refining Existing Processes – Integrating with RFID May 28, 2010 RFID capable printer Shop Floor system creates EPC code to integrate into tag Serial number is associated to EPC number
    11. 11. Shipping Prep – Prior to RFID <ul><li>Forklift selects full pallet for shipment, picks the pallet from storage, then takes it to a shipping dock </li></ul><ul><li>Tells warehouse staff that pallet is ready </li></ul><ul><li>Warehouse staff then scan pallet contents </li></ul><ul><li>WMS system confirms pallet to order and prints shipping label </li></ul><ul><li>Operator retrieves address labels and apply to pallets </li></ul>May 28, 2010
    12. 12. Shipping Prep – With RFID <ul><li>Forklift selects full pallet for shipment, picks the pallet from storage </li></ul><ul><li>Forklift approaches ship preparation tunnel, photoeye triggers process </li></ul><ul><li>Antenna reads EPC pallet tag and EPC case tags on the pallet </li></ul><ul><li>System verifies pallet and prints shipping label and tag </li></ul><ul><li>Label ready by the time forklift reaches end of tunnel </li></ul><ul><li>Pallet taken directly to outbound staging </li></ul><ul><li>Idle time from staging eliminated completely </li></ul>May 28, 2010
    13. 13. Mixed/Partial Pallets – Prior to RFID <ul><li>Less than full pallet quantity </li></ul><ul><li>One or more products </li></ul><ul><li>Barcode labels on each individual box must be scanned manually </li></ul><ul><li>Dense pallets can only be barcode scanned by unstacking pallet </li></ul>May 28, 2010
    14. 14. Mixed/Partial Pallets – With RFID <ul><li>Pallet rotates on shrink wrap machine </li></ul><ul><li>Read case EPC’s from each box </li></ul><ul><li>Reva integrated with WMS automatically verifies product and quantity </li></ul><ul><li>Eliminates manual scan step </li></ul><ul><li>Reduces cycle time incorporating scanning with wrapping operation </li></ul>May 28, 2010
    15. 15. May 28, 2010 <ul><li>Performs the full range implementation for Latin American market: </li></ul><ul><li>manufacturing + </li></ul><ul><li>completion process + </li></ul><ul><li>distribution center (inbound & outbound) + </li></ul><ul><li>reverse distribution (DOA & warranty repair) </li></ul><ul><li>Tagging Printer Chassis prior to build </li></ul><ul><li>Gathering Key data during Build (Product DNA) </li></ul><ul><li>Materials level control using Tags </li></ul>Sao Paolo : e2e implementation
    16. 16. May 28, 2010
    17. 17. RFiD Tag at printer Chassis Writing EPC & HP Serial number in RFiD Tag Writing test results: Building product DNA
    18. 18. May 28, 2010 Writing Country destination Writing Pen expiration date – Consolidating Product DNA Building pallets automatically controlled
    19. 19. Is RFID Worthwhile? - Yes <ul><li>… . but it’s not always obvious as to why and how. The key advantages are : </li></ul><ul><ul><li>Labor Savings </li></ul></ul><ul><ul><li>Process Accuracy </li></ul></ul><ul><ul><li>Inventory Accuracy </li></ul></ul><ul><ul><li>Proof Of Delivery </li></ul></ul><ul><ul><li>Improved Operational Data </li></ul></ul><ul><ul><li>Improved Operational Performance </li></ul></ul><ul><ul><li>Advanced Ship Notice ( Dispatch Advice ) </li></ul></ul><ul><ul><li>Predictive Event Management </li></ul></ul><ul><ul><li>Common Shared Data </li></ul></ul>May 28, 2010
    20. 20. Is RFID Worthwhile? - Yes <ul><li>It is the combination of these factors which makes RFID so powerful and worthwhile </li></ul><ul><li>The most common mistake is to look at just one or a few of them and decide that RFID isn’t worthwhile </li></ul><ul><li>Barcodes took off seriously when folks realized that benefits could be accrued by everyone throughout the process chain </li></ul><ul><li>Can’t get all benefits from the start up. You have to make enough investment initially to cover a critical mass of the process chain. </li></ul><ul><li>Need to approach RFID as an enabling infrastructure </li></ul>May 28, 2010
    21. 21. Reva Background <ul><li>Awards </li></ul>Customers Standards Product of the Year
    22. 22. RFID Network Infrastructure © 2006, Reva Systems Corporation Slide Facility-wide visibility Redundant Scalable © 2008, Reva Systems Corporation Slide
    23. 23. Reva’s Product Portfolio Reva Multi-site Manager (RMM) <ul><li>Tag Acquisition Processor (TAP) </li></ul><ul><ul><li>RFID Network Appliances </li></ul></ul><ul><ul><li>Accurate, reliable, location data </li></ul></ul><ul><ul><li>Reader system optimization </li></ul></ul><ul><ul><li>Facility-wide visibility </li></ul></ul><ul><ul><li>Redundant, scalable </li></ul></ul><ul><ul><li>Standards-based Interfaces </li></ul></ul><ul><li>TAP 721 </li></ul><ul><li>Dynamic Facilities </li></ul><ul><li>Up to 128 Readers </li></ul><ul><li>Up to 1,024 read-points </li></ul><ul><li>TAP 331 </li></ul><ul><li>Remote Facilities </li></ul><ul><li>Up to 8 Readers </li></ul><ul><li>Up to 32 read-points </li></ul><ul><li>Reva Management Console (RMC) </li></ul><ul><ul><li>Multiple site management and monitoring </li></ul></ul><ul><ul><li>Powerful alerts </li></ul></ul><ul><ul><li>Enterprise health views </li></ul></ul><ul><ul><li>Drill down to individual sites </li></ul></ul><ul><ul><li>Network-wide reader upgrades </li></ul></ul><ul><ul><li>Site mapping and configuration tools </li></ul></ul><ul><ul><li>RF Modeling </li></ul></ul><ul><ul><li>Facility virtualization </li></ul></ul><ul><ul><li>Scaled, automated deployment </li></ul></ul><ul><ul><li>Single site management and monitoring </li></ul></ul>
    24. 24. Reva Platform Benefits for Enterprise Customers <ul><li>Improves RFID performance </li></ul><ul><ul><li>More reliable reads and higher read rates </li></ul></ul><ul><ul><li>Most accurate location information </li></ul></ul><ul><ul><li>Continuous availability with fault tolerance and failover </li></ul></ul><ul><ul><li>Remote configuration, management and monitoring </li></ul></ul><ul><li>Provides a facility infrastructure that scales </li></ul><ul><ul><li>Flexibility to add fixed and mobile readers from different vendors </li></ul></ul><ul><ul><li>Supports seamless integration with IBM, Oracle and other applications </li></ul></ul><ul><ul><li>Simply integrate additional applications </li></ul></ul><ul><li>Lowers facility I nvestment in the R O I equation </li></ul><ul><ul><li>Designed for rapid, repeatable deployments </li></ul></ul><ul><ul><li>Choose the right mix of readers for the job </li></ul></ul><ul><ul><li>Lower operations costs through swift problem identification and resolution </li></ul></ul>© 2008, Reva Systems Corporation Slide
    25. 25. Case Study – DHL & Metro France Pallet Level Tracking at 5 DCs and 90 Stores <ul><li>Customer Overview </li></ul><ul><ul><li>Metro is one of the larger retailers in France with 90 Cash & Carry Stores. </li></ul></ul><ul><ul><li>The logistics and warehouses for the stores are managed by DHL. There are 5 warehouses. </li></ul></ul><ul><ul><li>Total of 154 dock doors. </li></ul></ul><ul><ul><li>Aggregate traffic of 1.5 million tags per year. </li></ul></ul><ul><ul><li>The backend is Oracle based. </li></ul></ul><ul><li>Customer Challenges </li></ul><ul><ul><li>Multi-site management of the RFID infrastructure </li></ul></ul><ul><ul><li>The stores and warehouses are difficult RFID environments with cross-reads and ambient tags. The backend systems depend on 100% ‘accurate’ RFID reads. </li></ul></ul><ul><ul><li>Ability to operate a diverse set of devices with real-time implications: RFID readers, printers, lightstacks, buzzer. </li></ul></ul><ul><ul><li>Different networking setup (firewalls etc) in DHL warehouses and Metro stores. </li></ul></ul><ul><li>Reva Solution </li></ul><ul><ul><li>Reva TAP 701s at the DCs and 331s at the stores. </li></ul></ul><ul><ul><li>RMM for centralized management and monitoring </li></ul></ul><ul><ul><li>The entire workflow was developed by systems integrator NBGID with Reva guidance and training. </li></ul></ul><ul><li>Workflow developed by Partner </li></ul><ul><ul><li>Interface to backend </li></ul></ul><ul><ul><li>Operation of the lightstack, buzzers, control of gathering cycles </li></ul></ul><ul><ul><li>Additional filtering </li></ul></ul><ul><li>Customer Initiatives </li></ul><ul><li>RFID-enable all the Stores and Warehouses </li></ul><ul><ul><li>Pallet level tracking </li></ul></ul><ul><ul><ul><li>DC outbound shipping to stores </li></ul></ul></ul><ul><ul><ul><li>Store goods receiving from DCs </li></ul></ul></ul><ul><ul><li>The system should scale to support case-level tracking in the future. </li></ul></ul>
    26. 26. Case Study – Manor Pallet, Case and Item Level Tracking from DCs to Stores <ul><li>Customer Overview </li></ul><ul><ul><li>Manor is the second largest retailer in Switzerland. </li></ul></ul><ul><ul><li>Total of 70 department stores and 2 DCs in Switzerland. </li></ul></ul><ul><ul><li>The first RFID phase involves 8 stores and 2 DCs. </li></ul></ul><ul><ul><li>Backend system is Oracle based. </li></ul></ul><ul><li>Customer Challenges </li></ul><ul><ul><li>Very tough environment with RFID portals at close vicinity to each other. </li></ul></ul><ul><ul><li>100% accurate reads required at binders and wrappers. </li></ul></ul><ul><ul><li><100% but accurate reads required at the shipping and receiving. </li></ul></ul><ul><ul><li>Introduction of RFID alters some of the processes – how to keep it user-friendly and efficient. </li></ul></ul><ul><li>Reva Solution </li></ul><ul><ul><li>Reva 331 for the stores, and 701s for the DCs. </li></ul></ul><ul><ul><li>Reva developed the workflow for this project. </li></ul></ul><ul><ul><li>Worked with systems integrator Rodata who delivered the end-to-end solution including portals and project management </li></ul></ul><ul><li>Workflow Development by Reva </li></ul><ul><ul><li>Backend interface with Oracle </li></ul></ul><ul><ul><li>Innovative filtering logic to tackle some special cases of locationing requirements at the facilities </li></ul></ul><ul><ul><li>Process-related functionality </li></ul></ul><ul><ul><li>Iteratively developed through series of extensive testing and learning </li></ul></ul><ul><li>Customer Initiatives </li></ul><ul><li>Manor Stores operate in Switzerland </li></ul><ul><li>Automate the pallet, case and item tracking from DCs to Stores. </li></ul><ul><li>Reduce errors </li></ul>
    27. 27. Case Study – Correos Mail Quality and Asset Tracking using UHF RFID <ul><li>Customer Overview </li></ul><ul><ul><li>National postal services for the country of Spain </li></ul></ul><ul><ul><li>Operates 100’s of mail depots and local community post offices </li></ul></ul><ul><ul><li>In the past - has used HF RFID tags to conduct modest quality tracking through their distribution network </li></ul></ul><ul><ul><li>NOW – is implementing extensive mail quality and asset tracking programs using UHF RFID tags, Gen2 Readers and Reva RFID Network Infrastructure </li></ul></ul><ul><ul><li>Phase 1: 37 DCs with 207 portals. </li></ul></ul><ul><ul><li>Backend is IBM </li></ul></ul><ul><li>Customer Challenges </li></ul><ul><ul><li>Reading all the trays in a roll cage can be difficult if there are many trays in the cage and if the cage contains a lot of metal </li></ul></ul><ul><ul><li>Operating 10s or 100s of RFID readers in a facility can create a lot of RF noise, thereby reducing read rates </li></ul></ul><ul><ul><li>Activity on adjacent dock doors may be hard to decipher since the RFID readers will observe moving trays/cages and static trays/cages </li></ul></ul><ul><li>Reva Solution </li></ul><ul><ul><li>Reva 701s for the large DCs and 331s for the small ones. </li></ul></ul><ul><ul><li>Reva developed workflow logic to interface with IBM MQ over proprietary XML. </li></ul></ul><ul><ul><li>End-to-end solution delivered by systems integrator Aida Centre based in Spain </li></ul></ul><ul><li>Customer Initiative </li></ul><ul><li>Closed loop </li></ul><ul><li>Asset Tracking: Roll Cages, carts & totes </li></ul><ul><li>Mail tracking: Mail trays & bags </li></ul><ul><li>Truck Load/Destination verification </li></ul><ul><li>Mail Sort Verification </li></ul><ul><li>Service Level Monitoring / Assurance </li></ul>
    28. 28. Case Study – Sony Logistics RFID enhanced Order Processing and Shipment Verification combined with Digital Video Recording <ul><li>Customer Overview </li></ul><ul><ul><li>Sony is known for high quality consumer electronics. </li></ul></ul><ul><ul><li>The Sony distribution center in The Netherlands ships televisions, CD players, and other consumer electronics to retail and wholesale customers in Germany and other northern European countries. </li></ul></ul><ul><ul><li>Sony uses SAP for their warehouse management system. </li></ul></ul><ul><li>Customer Challenges </li></ul><ul><ul><li>Needed to lower inventory shrink and lessen claims associated with orders & shipments </li></ul></ul><ul><ul><li>Needed to streamline claims processing procedures </li></ul></ul><ul><ul><li>Implement RFID to improve accuracy and combined with Video records to document proof of shipment for their claims process </li></ul></ul><ul><ul><li>Needed 100% RFID read rates on order pallets and zero cross reads in order to create accurate video records </li></ul></ul><ul><ul><li>The distribution environment presents many RF challenges </li></ul></ul><ul><li>Reva Solution </li></ul><ul><ul><li>A Reva TAP controls all 20+ RFID readers in the facility </li></ul></ul><ul><ul><li>The TAP determines which tags are actually in which locations with 100% read rates, even at the 6 closely spaced shrink-wrapper- video recording stations while eliminating cross reads </li></ul></ul><ul><ul><li>During shipping operations, the TAP determines which tags are being loaded on which trucks and presents visual feedback to the load operators indicating good and bad pallets </li></ul></ul><ul><li>Customer Benefits </li></ul><ul><ul><li>Reduced shipping process time by 4 hours on average per day </li></ul></ul><ul><ul><li>Eliminated overtime labor for all by peak-peak times </li></ul></ul><ul><ul><li>Increased order & shipment accuracy </li></ul></ul><ul><ul><li>Reduced shrink and claims </li></ul></ul><ul><ul><li>Reduced time to process claims </li></ul></ul><ul><li>Customer Initiatives </li></ul><ul><li>Sony consumer electronics distribution center that serves northern Europe </li></ul><ul><li>Tag and track cases during order fulfillment, create video record proof-of-shipment with Tag ID’s embedded </li></ul><ul><li>Automate shipment checking for shipment accuracy </li></ul><ul><li>Reduce order and shipment errors, prevent loss and lower claims volume </li></ul>
    29. 29. Actual ROI so far… <ul><li>Reduced shipping process by 4 hours on average per day </li></ul><ul><li>Eliminated overtime labor for all but Peak-Peak times </li></ul><ul><li>Increased fulfillment accuracy </li></ul><ul><li>Decreased claims </li></ul>
    30. 30. Case Study – Dow Corning RFID enabled WIP tracking, IT asset tracking & yard management <ul><li>Customer Overview </li></ul><ul><ul><li>Dow Corning is a multi-national chemical and alternative energy manufacturing company that is a joint venture between the Dow Chemical and Corning. </li></ul></ul><ul><ul><li>Adhesives plants mix temperature controlled chemicals to create individual products that are packaged and re-packaged for use and sale. </li></ul></ul><ul><ul><li>Dow Corning uses SAP for ERP and manufacturing execution. </li></ul></ul><ul><li>Customer Challenges </li></ul><ul><ul><li>Handling hazardous materials & maintaining employee safety </li></ul></ul><ul><ul><li>Product quality is effected by temperature during production and storage </li></ul></ul><ul><ul><li>Manufacturing environment is not RF-friendly </li></ul></ul><ul><li>Reva Solution </li></ul><ul><ul><li>Interface with readers and portals </li></ul></ul><ul><ul><li>Aggregate RFID data </li></ul></ul><ul><ul><li>Determine accurate item location by work area and temperature zone </li></ul></ul><ul><ul><li>Eliminate cross reads and false-positive reads </li></ul></ul><ul><ul><li>Push clean RFID data to multiple applications </li></ul></ul><ul><li>Customer Benefits </li></ul><ul><ul><li>More efficient material handling / stream lined operations </li></ul></ul><ul><ul><li>Eliminated need to purchase additional equipment </li></ul></ul><ul><ul><li>Better labor planning resulting in labor savings </li></ul></ul><ul><ul><li>Inventory Management </li></ul></ul><ul><ul><li>Improved product quality </li></ul></ul><ul><li>Customer Initiatives </li></ul><ul><li>Dow Corning Adhesives Plants in Michigan and Kentucky </li></ul><ul><li>Tag and track WIP and select components used in chemical manufacturing process. </li></ul><ul><li>Tag and track IT assets (laptops, servers, etc.) </li></ul><ul><li>Manage trucks and containers in the yard with RFID for check-in/out and storage </li></ul>
    31. 31. The Results <ul><li>It works (Avery Dennison, Motorola, Reva & Lowry) </li></ul><ul><li>Lots of data created and analyzed </li></ul><ul><li>Operators now rely on system feedback at critical steps (they trust the RFID enhanced process) </li></ul><ul><li>The business now depends on the data </li></ul><ul><li>Dow is now tracking IT assets using the same infrastructure at several plants </li></ul><ul><li>Dow has added truck yard management at the original plant (using UHF passive) </li></ul><ul><ul><li>Automatic check in / out at multiple gates </li></ul></ul><ul><ul><li>Eliminated the need to purchase additional equipment </li></ul></ul><ul><ul><li>Improved labor planning to unload trucks </li></ul></ul><ul><ul><li>Improved shipment visibility (transit time ‘holes’) </li></ul></ul>
    32. 32. Thank You Ashley Stephenson Reva Systems, Chairman [email_address]
    33. 33. Appendix METRO Group Case Study
    34. 34. © 2008, Reva Systems Corporation Slide Europe’s Largest Rollout for RFID Enabled Shipping and Receiving at about 400 Stores and Distribution Centers in Germany Hypermarkets The world’s most complete, standards-based, live supplier-distribution to in-store point-of-sale item level RFID deployment Cash & Carry
    35. 35. How Metro Deploys RFID © 2008, Reva Systems Corporation Slide UHF Gen2 Readers (fixed, portal, mobile, handheld) UHF Gen2 Tags RFID Network Infrastructure (TAPs) Enterprise Integration & Data Repositories Applications Other Applications Runs Centrally at MGI Data Centers Installed at all RFID Facilities ***** Multiple Vendors in Stores and Distribution Centers Many Tags
    36. 36. Retail Supply Chain Program © 2008, Reva Systems Corporation Slide <ul><li>About 70 Metro Cash & Carry and about 100 Real stores in Germany (first phase, 2007) </li></ul><ul><li>Additional 200 Real stores (second phase, 2008) </li></ul><ul><li>15 Distribution Centers </li></ul><ul><li>Phase 1: July – September 2007 </li></ul><ul><li>Phase 2: March – July 2008 </li></ul><ul><li>Fixed and Portal readers from Sirit, Intermec & Checkpoint </li></ul><ul><li>Reva TAP 331s at Stores and TAP 701s at DCs </li></ul><ul><li>IBM WebSphere integration at MGI Headquarters </li></ul><ul><li>Dock Doors at Distribution Centers </li></ul><ul><li>Dock Doors at Stores </li></ul><ul><li>Some Back to Front of Store Portals </li></ul><ul><li>Some Processing Zones </li></ul>Sites Project Time RFID technology Coverage Areas Process Areas <ul><ul><li>DC inbound goods receiving from suppliers </li></ul></ul><ul><ul><li>DC outbound shipping to stores </li></ul></ul><ul><ul><li>Store goods receiving from DCs and some direct suppliers </li></ul></ul><ul><ul><li>Some store tracking of goods backroom to front room </li></ul></ul><ul><ul><li>Some tracking of perishable goods (meat) </li></ul></ul>
    37. 37. Distribution Center Operations © 2006, Reva Systems Corporation Slide <ul><li>Ensure the right goods loaded on right truck </li></ul><ul><li>Give operator feedback in time if right or wrong </li></ul>
    38. 38. © 20086, Reva Systems Corporation Slide Store Operations Receiving Dock Transition Door <ul><li>Automatic goods receiving </li></ul><ul><li>Some perishables tracking </li></ul><ul><li>Backroom to front room tracking </li></ul>
    39. 39. Item-Level Store Project © 2008, Reva Systems Corporation Slide <ul><li>Galeria Kaufhof in Essen, </li></ul><ul><li>Men´s Fashion, 3rd floor </li></ul><ul><li>September 2007 </li></ul><ul><li>60+ Passive transponders, fixed & handheld from multiple vendors running the LLRP interface, controlled by Reva TAPs </li></ul><ul><li>RFID-Readers at portals for incoming goods, intersection areas, dressing rooms and check-outs </li></ul><ul><li>RFID Shelves, Racks, Fixtures </li></ul><ul><li>Changing Rooms </li></ul><ul><li>Point-of-Sale </li></ul><ul><li>Escalators, Elevators, Walls </li></ul>Store Project start RFID technology Coverage Areas Application Objectives <ul><li>Inventory Management </li></ul><ul><li>Customer Experience </li></ul><ul><li>Retail Analytics </li></ul>
    40. 40. © 2008, Reva Systems Corporation Slide 3rd Floor with Antenna Positions Escalator/ Floor Sales Floor Cash Desk Backstore Fitting Rooms Exit Gardeur-Shop Key Data 64 readers 208 antennas 30,000 articles 500 product carriers
    41. 41. Store Set up in Reva Management Console © 2008, Reva Systems Corporation Slide > 60 readers
    42. 42. <ul><li>First standards-based item-level retail deployment of its scale and it works </li></ul><ul><li>EPC standards compliant network layered architecture </li></ul><ul><li>Heavy use of near-field UHF </li></ul><ul><li>Excellent systems performance in very dense reader environment </li></ul><ul><li>Cutting edge consumer facing applications </li></ul>© 2008, Reva Systems Corporation Slide Why this Item-Level RFID Deployment Matters ? This was NOT possible until 2007
    43. 43. © 2008, Reva Systems Corporation Slide Many Read Points & Heavy Use of Near-field UHF Deliver Consumer Facing Applications
    44. 44. Also Reads at Point-of-Sale © 2008, Reva Systems Corporation Slide
    45. 45. Combined EAS with UHF for Loss Prevention © 2008, Reva Systems Corporation Slide
    46. 46. The Benefits to Date <ul><li>Supplier Support: within 3 months > 40% of pallets received at Markets were tagged </li></ul><ul><li>Improved accuracy in shipments to the correct Markets </li></ul><ul><li>Improved shelf availability in Markets </li></ul><ul><li>Increased frequency of stock taking in shelves in Department Store = accuracy </li></ul><ul><li>Better visibility of RFID operations centrally </li></ul><ul><li>1 Employee manages the RFID infrastructure centrally for 100s of sites / 1,000s of readers </li></ul>© 20086, Reva Systems Corporation Slide