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Wikipedia and Health Information

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Dynamics Of  Wikipedia
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Wikipedia and Health Information

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Presentation for the Tufts School of Medicine class: Digital Strategies for Health, July 2012. There is also a version of these slides on Wikipedia: http://enwp.org/WP:TUFTSMED

Presentation for the Tufts School of Medicine class: Digital Strategies for Health, July 2012. There is also a version of these slides on Wikipedia: http://enwp.org/WP:TUFTSMED

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Wikipedia and Health Information

  1. 1. Wikipedia and Health Information Readership • Quality • Production process Pete Forsyth User:Peteforsyth @PeteForsyth wikistrategies.net @WikiStrategies Prepared for: Summer Institute on Digital Strategies for Health Communication Tufts University School of Medicine July 18, 2012 Follow online: http://enwp.org/WP:TUFTSMED
  2. 2. Wikipedia readership Guess: how many times is each of the following articles viewed in a month? Article Monthly views 1 Bicycle safety 2 Bicycle helmet 3 BH laws by country 4 BHs in New Zealand 5 BHs in Australia 6 BHs in the US 7 BH laws 8 BH Safety Institute
  3. 3. Wikipedia readership Readership during April 2012, as reported at stats.grok.se Article Monthly Views 1 Bicycle safety 2120 2 Bicycle helmet 7324 3 BH laws by country 869 4 BHs in New Zealand 518 5 BHs in Australia 626 6 BHs in the US 219 7 BH laws 1334 8 BH Safety Institute 114
  4. 4. Factors that impact readership ● Search results ● Incoming links ● Internal links ● Article quality (drives each of above) ● News events
  5. 5. Are these numbers low? High? Free license–many views are not counted: ● mobile apps ● offline uses ● Facebook/Google republishing
  6. 6. Are these numbers low? High? Source: wikistrategies.net/wikipedia-traffic-news
  7. 7. Pew Research on durability Source: ethicalwiki.com; used by permission
  8. 8. Pew Research on durability Source: ethicalwiki.com; used by permission
  9. 9. Quality of content Study: Wikipedia as accurate as Britannica. –Nature, 2005 ● Claim has been disputed, but even being close is signif cant. i ● English Wikipedia has 8x as many articles in 2012 as in 2005. ● Proportion of Featured Articles (top quality, peer reviewed content) remains about 1/1000. ● Peer review process has become more rigorous, and found to be robust. ● International and multilingual focus has grown. Source: news.cnet.com/2100-1038_3-5997332.html
  10. 10. Quality of content Study: Curious people use Wikipedia as scaffolding. –Ed Chi, 2011 ● Subjects were asked to research a topic. ● Most spent a lot of time on Wikipedia in the i f rst few minutes, later gravitating toward more thorough or more authoritative sites. Source: j.mp/EdChiWS2011 (slide 21) • wikistrategies.net/tying-it-all-together/
  11. 11. Quality of content Source: j.mp/EdChiWS2011 (slide 21) • wikistrategies.net/tying-it-all-together/
  12. 12. Peer production Wikipedia construction guided by strong values. The Five Pillars: ● Wikipedia is an encyclopedia. ● Wikipedia is written from a neutral point of view. ●Wikipedia is free content that anyone can edit, use, modify, and distribute. ● Editors should interact with each other in a respectful and civil manner. ● Wikipedia does not have f rm rules. i
  13. 13. Talk pages: a key innovation Readers and editors are invited and encouraged to discuss editorial changes, on a separate, but linked "talk page." Example: Talk:Bicycle safety, 2005
  14. 14. Talk pages: a key innovation Example from Talk:Bicycle safety, 2005: I acknowledge that this [article] might contain elements of [bias], I have strong opinions. I aim to reference more of it in the near future. —JzG Here's a suggestion… present one side as [unbiased] as you can. … I like the idea of presenting as many sides as feasible, and letting the reader decide. Informative over persuasive. --Christopherlin Yes, you are right I know. … —JzG
  15. 15. Edit history: Perceiving activity Software supports following actions of your fellow editors very closely. Example: "Bicycle helmet" history page
  16. 16. Production: WikiProjects etc. Analogous to a “talk page” for a topic area ●WikiProject Medicine is a very active project ●WikiProject Health & f tness is not i ● Many refinements to Featured Article system
  17. 17. Production: Further discussion ● Conf icts of interest (WP:COI) l ● See: Evolution of an article (case study) enwp.org/outreach:Evolution_of_an_article_(Celilo_Falls)
  18. 18. How do Wikipedians define quality? The short answer: METICULOUSLY.
  19. 19. Wikipedia readership Quality as determined by the “Wikipedia 1.0” system Article Monthly Quality Views 1 Bicycle safety 2120 Start 2 Bicycle helmet 7324 B 3 BH laws by country 869 Start 4 BHs in New Zealand 518 B 5 BHs in Australia 626 Start 6 BHs in the US 219 stub 7 BH laws 1334 Start 8 BH Safety Institute 114 stub
  20. 20. Context ● Open research video: enwp.org/File:Open_research.ogg ● Citizen science example: Personal Genome Project site and related blog post
  21. 21. Context
  22. 22. BBC News Magazine features Wikipedians Source: http://www.bbc.co.uk/news/magazine-18833763
  23. 23. BBC News Magazine features Wikipedians Source: http://www.bbc.co.uk/news/magazine-18833763
  24. 24. Discussion Please add your questions online! enwp.org/UT:Peteforsyth/Talks/Tufts_School_of_Medicine Pete Forsyth User:Peteforsyth @PeteForsyth wikistrategies.net @WikiStrategies

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