Baby Steps from the Heart
Empowering & Sustaining Behavior Changes
Deborah Rozman, Ph.D.
President & CEO HeartMath Inc.
Who is HeartMath?
• Founded in 1991 to study the links between stress,
brain and heart function, health and performance.
• Developers of leading-edge learning and technology
solutions for empowering behavior change.
• Achieving sustained reductions in stress and stress-
related conditions providing significant ROI in
reduced health and other costs.
Cost of Stress vs Other Risks
Lack of Exercise 10%
Blood pressure 12%
Blood sugar 35%
Percent of Higher Annual Health Costs
 *The Relationship Between Modifiable Health Risks and Health Care Expenditures. (Goetzel, Anderson, Whitmer, et.al., JOEM, (40) (10).
October 1998; 1-12).
Grinnell Regional Medical Center "HeartMath Anchors Employee Wellness Initiative"
The Heart of the Solution
The heart is a primary generator of rhythm in the
body, influencing brain processes that control the
nervous system, cognitive function and emotion.
The heart provides an access point from which
system-wide dynamics and emotional state can be
quickly and profoundly shifted.
“Put your heart into it”
“Play from your heart”
“Go to your heart for the answer”
“Listen to your heart”
“Follow your heart”
Heart Rate Variability (HRV)
0.859 sec. 0.793 sec. 0.726 sec.
70 BPM 76 BPM 83 BPM
Optimal state in which the heart,
mind and emotions are operating
in-sync and balanced.
Coherence is the prime enabler
of behavior change, unmanaged
stress is the prime disabler.
Quick Coherence® Technique
• Focus your attention on the area around
your heart in the center of your chest.
• Imagine your breath is flowing in and out of your
heart area (to calm and reduce the intensity of a
• Take casual slow deep breaths: Inhale for about
5 seconds — exhale for about 5 seconds.
• Activate a positive feeling or recall a
time when you felt good inside.
HeartMath Baby Steps from the Heart
Phase 1 – Recognize ––emotional awareness of
Phase 2 – Do The Shift –– feeling shift from the
Phase 3 – Acknowledge –– the benefit /appreciate
June 2012 release
• Enable users to easily and
effortlessly identify when out of
balance (off course) with
HeartMath feedback using
camera as a sensor.
• Provide anytime, anywhere
resources to help user return to
balance (get back on course),
lower stress and shift to positive