Top 10 live streaming market predictions for 2017

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It's been a crazy year and the live streaming market has grown significantly! By 2020 the events industry will grow 44% and live streaming will grow even faster! In 2015, online ad revenue for videos was approximately $7.7 billion. The numbers are still coming in but experts expect this number to rise 20-25% for 2016.

So what can expect in 2017? Every year we vote internally at our office and come up with our top 10 live streaming market predictions. So here they are...

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Top 10 live streaming market predictions for 2017

  1. 1. TOP 10 LIVE STREAMING PREDICTIONS A COMPREHENSIVE LOOK AT 2016 & 2017 LIVE STREAMING MARKET
  2. 2. Prediction #1 Video Conferencing Integration with Live Streaming We thought it would happen in 2016, but increasing pressure from end users will force video conferencing companies to integrate directly with YouTube and Facebook Live to extend meeting reach to thousands...
  3. 3. Pexip Workflow Finally Video Conferencing meets Live Streaming
  4. 4. Prediction #2 Switchboard Live EasyLive
  5. 5. EasyLive Workflow When using multiple cameras EasyLive suggests the use of a video production software as a front-end switcher. While you can stream directly off each camera you can save bandwidth using a switcher. EasyLive
  6. 6. The more hours you live stream the more likely you will save money using hardware... Rough pricing from GoEasyLive and public pricing from vMix, Wirecast, Teradek and NewTek
  7. 7. At 500 hours of streaming GoEasyLive = the cost of a TriCaster Mini Rough pricing from GoEasyLive and public pricing from vMix, Wirecast, Teradek and NewTek
  8. 8. Live Streaming Software/Hardware Solutions Overview Ease to use FeatureRichness NewTek vMix Wirecas t OBS xSplit Facebook Built-in streaming app Livestream MEVO
  9. 9. The more powerful the software the longer it takes to learn It’s so important to make the right decision on a live streaming software because of the time it take to learn the platform. xSplit OBS vMix Wirecast TriCaster EasyLive
  10. 10. Prediction #3 Remote Video Production
  11. 11. Streaming As a Service
  12. 12. Prediction #4 Live Streaming and Social Media Live Streaming via Social Media will Expand and Grow... LinkedIN will add live streaming in 2017.... Integration will Skype for Broadcast is coming...
  13. 13. Prediction #5 Social Media Sites Learn how to Monetize Live Streaming The ability to promote live streams with advertising... Through some sort of vetting / approval process with social media networks.
  14. 14. Prediction #6 Built-in streaming apps Facebook is rumored to be releasing a live streaming application for PC and Mac. YouTube will replace "Google Hangouts on Air" with it's own easy to use application as well... Features will lack at first but they will serve millions of newbies....
  15. 15. Prediction #7 Expensive Webinar Packages Lose Relevance Expensive Webinar packages will decline in popularity as live streaming with a simple video conferencing license will take it's place.
  16. 16. Prediction #8 More Wirelesss Technology Wireless technology for all kinds of devices will make installation of video conferencing products easier... Wireless USB? Wireless HDMI? Wireless HD-SDI? We are going to see more solutions come in 2017
  17. 17. Prediction #9 Hardware Video Production Systems Become more Affordable Expensive Webinar packages will decline in popularity as live streaming with a simple video conferencing license will take it's place.
  18. 18. Prediction #10 More Live Talk Shows As live streaming goes main stream, thousands of new use cases for video conferencing (hosting a live talk show with video) will start to become popular.
  19. 19. BONUS Live Streaming Will finally Get Easier! Live Streaming will become more fun... Because everything will get easier and more enjoyable!!!
  20. 20. Upcoming Webinar SUBSCRIBE TO OUR YOUTUBE CHANNEL TO STAY UP TO DATE WITH THE LATEST TECH TIPS!

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