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How to host a fun YouTube live fundraiser

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In this presentation, we review how to monetize your YouTube Live streaming with Super Chat to host a fundraiser. You may have seen my last Slideshare reviewing how to launch a Confetti Cannon with YouTube Super Chat... Well this presentation provides a more realistic way for non-profit organizations to host live fundraisers using YouTube's Super Chat.

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How to host a fun YouTube live fundraiser

  1. 1. How to Host a Fun Live Streaming Fundraiser Using YouTube Super Chat
  2. 2. 2 About Us A little bit about the StreamGeeks Paul Richards, Tess Protesto and Michael Luttermoser are a group of live streaming professionals dedicated to discovering the power of live streaming for businesses around the world.
  3. 3. Why Live Streaming Works for Fundraisers 1. Reach audiences all around the world on social media networks such as Facebook & YouTube 2. Create an exciting presentation for your community both in person and online 3. Use new tools to reward donations made by live viewers around the world 4. Live Streaming is Exciting! 5. Live Streaming is Engaging! 6. You can accept donations directly through YouTube!
  4. 4. 4 Using YouTube to Accept Donations How to setup a YouTube Fundraiser
  5. 5. Making Donations Fun! The StreamGeeks will be using a new YouTube feature called SuperChat. SuperChat will be connected to multiple IoT (Internet of Things) devices which will reward donations made. For example: $5 Donation will Blow Up a Balloon $10 Donation will Launch a Confetti Cannon $15 Donation will Turn on Bubble Machine More to come...
  6. 6. Super Chat has 7 tiers COLOR SUPER CHAT IN-STUDIO TRIGGER BLUE $1-1.99 LIGHTS BLINK LIGHT BLUE $2-4.99 COLORED BALLOON GREEN $5-9.99 EMOJI BALLOON YELLOW $10.19.99 STAR WARS BALLOON ORANGE $20-49.99 CONFETTI CANNON MAGENTA $50-99.99 CONFETTI CANNON SLOW MOTION RED $100+ MULTI-CAMERA CONFETTI CANNON
  7. 7. Here is how it works. Viewers make donations through YouTube (Your YouTube Channel must have Super Chat Enabled) A free service called IFTTT (If This, Than That) connects your YouTube to a Smart Device. This could be anything… a WiFi Plug, a Light, anything...
  8. 8. Here is how it works. You can setup different triggers depending on the value of the Super Chat. As you can see here we an emoji balloon for $1-5 super chats and a Star Wars Balloons for $5-10 Super Chats.
  9. 9. You can even trigger a Confetti Cannon!
  10. 10. Step 1 - Enable Super Chat You will need to have 1,000 subscribers on YouTube! Then you need to enable super chat Here is an example -->
  11. 11. Step 2 - Setup IFTTT If This, Than That! This is a cloud based service that will integrate with your YouTube account and other smart devices like a WiFi Plug or Philips Hue lights.
  12. 12. Step 3 - Go Live on YouTube! Live stream to YouTube. We suggest a Scheduled live stream. Now all of your viewers will see a “$” in the chatroom and they can now donate to you initiating a Super Chat!
  13. 13. Your audience can use Super Chat It’s available right in the chat room. Here is an example Super Chat
  14. 14. Here is what super chats look like in Gaming Mode. Gaming channels can setup sponsorships and custom emojis .
  15. 15. more... Here is what happens when your audience enters a super chat. They will be asked to pay via credit card.
  16. 16. Channel Sponsors Even cooler than a SuperChat is sponsors. This is currently only available for Gaming Channels. But it allows you to set up subscriptions to support your favorite YouTube Creators. Channel Sponsors get special badges.
  17. 17. YouTube has announced some other exciting new live streaming features. 1. Live Stream Comments will stay available with each video 2. Closed captioning will be available live making live streams more accessible world wide 3. Location Tags are now available 4. Finally, the most important are about Super Chat and Channel Sponsors which will cover in this presentation Read blog posts here for all details: https://youtube.googleblog.com/2018/02/updates-to-youtube-live- streaming.html?m=1
  18. 18. Our Case Study: About the Crime Victims Center of Chester County, Inc "The Crime Victims’ Center of Chester County, Inc. (CVC) is a nonprofit agency providing free, immediate, and confidential crisis response and compassionate support to children and adults impacted by crime and violence. We provide assistance through counseling, advocacy, resources, and education. The Center fosters community awareness and understanding through its comprehensive outreach and prevention programs."
  19. 19. Learn more from the StreamGeeks by Subscribing to our Youtube Channel! https://www.youtube.com/channel/UCjyDzADaZy1WFUWqFmfcHJg

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