1. NIKE 2010

2. Blue Ribbon Sports -founded 1964 Phil Knight Bill Bowerman

3. Blue Ribbon Sports Moves Forward in 1971 Introducing Nike which then goes public in 1980, NKE.

4. Nike Revenues/Ad Budget May 31, 2009 Revenues- $19.2 Billion Most current Ad Budget $143 million

5. Does Nike want to see another 1997?

6. Technology- Nike TV Your watching a game, and want Lebrons shoes. You click on the shoe, and this comes up. $129.99

7. The Younger Market Old Ad Budget- $143 Million New Ad Budget- $100 Million

8. Metrics of Success Is there a sales increase within one year of Nike TV Launch/ New Ad Campaign?

9. Pioneer Future Technology = Skyrocketing Profits

10. NIKE TV