10 Rules of Networking for IAAP


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A presentation on networking skills given on April 20, 2011, to the Dallas chapter of the International Association of Administrative Professionals (IAAP).

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10 Rules of Networking for IAAP

  1. 1. 10 Rules of Networking Presented to IAAP, Dallas Chapter April 20, 2011
  2. 2. Tonight’s Agenda <ul><li>Ten rules (guidelines) </li></ul><ul><li>The short introductory speech </li></ul><ul><li>How to greet people and what to do with their business cards </li></ul><ul><li>Conversation starters and how to engage people </li></ul>
  3. 3. Ten Rules <ul><li>This is not about a job </li></ul><ul><li>These are general rules (guidelines) </li></ul><ul><li>There are more guidelines </li></ul><ul><li>Mostly “common sense” </li></ul><ul><li>Your network is incredibly valuable </li></ul>
  4. 4. Number 10 <ul><li>Have a strategy and a plan </li></ul><ul><ul><li>Who do you want to meet? </li></ul></ul><ul><ul><li>How long will you stay? </li></ul></ul><ul><ul><li>What message or </li></ul></ul><ul><ul><li>image do you want to convey? </li></ul></ul><ul><ul><li>How will you follow up? </li></ul></ul>
  5. 5. Number 9 <ul><li>Ask, don’t talk </li></ul><ul><ul><li>Learn from conversation </li></ul></ul><ul><ul><li>It’s a dialogue, not a monologue </li></ul></ul><ul><ul><li>Forget “I” </li></ul></ul><ul><ul><li>Think “them” </li></ul></ul>
  6. 6. Number 8 <ul><li>Have energy </li></ul><ul><ul><li>Start conversations </li></ul></ul><ul><ul><li>Look people in the eye </li></ul></ul><ul><ul><li>Be awake </li></ul></ul>
  7. 7. Number 7 <ul><li>Have stories </li></ul><ul><ul><li>Be able to relate to people </li></ul></ul><ul><ul><li>Share ideas through experiences </li></ul></ul><ul><ul><li>Springboard from others’ stories </li></ul></ul>
  8. 8. Number 6 <ul><li>Bring people into the conversation </li></ul><ul><ul><li>Try to involve several people </li></ul></ul><ul><ul><li>Ask questions of silent people </li></ul></ul><ul><ul><li>Make the effort to meet everybody in the group </li></ul></ul>
  9. 9. Number 5 <ul><li>Always be “on” </li></ul><ul><ul><li>Relax, but be prepared </li></ul></ul><ul><ul><li>Know your “elevator speech” </li></ul></ul><ul><ul><li>Remember key facts and names </li></ul></ul>
  10. 10. Number 4 <ul><li>Know the dress code </li></ul><ul><ul><li>Suit and tie </li></ul></ul><ul><ul><li>Business casual </li></ul></ul><ul><ul><li>Casual </li></ul></ul><ul><ul><li>Practice good grooming </li></ul></ul>
  11. 11. Number 3 <ul><li>Be known </li></ul><ul><ul><li>Who knows you </li></ul></ul><ul><ul><li>What you know </li></ul></ul><ul><ul><li>Who you know </li></ul></ul><ul><ul><li>Being the “go-to” gal (or guy) </li></ul></ul>
  12. 12. Number 2 <ul><li>Always carry business cards </li></ul><ul><ul><li>Really, everywhere </li></ul></ul><ul><ul><li>Make notes </li></ul></ul><ul><ul><li>Invite people to contact you </li></ul></ul>
  13. 13. Number 1 <ul><li>Be polite </li></ul><ul><ul><li>Manners mean everything </li></ul></ul><ul><ul><li>Please and thank you </li></ul></ul><ul><ul><li>No interruptions </li></ul></ul><ul><ul><li>At meals, the right fork </li></ul></ul>
  14. 14. Ten Rules <ul><li>Have a strategy, be strategic, have a plan </li></ul><ul><li>Ask, don’t talk </li></ul><ul><li>Have energy </li></ul><ul><li>Have stories </li></ul><ul><li>Bring people into the conversation </li></ul><ul><li>Always be on </li></ul><ul><li>Know the dress code </li></ul><ul><li>Be known </li></ul><ul><li>Always carry business cards </li></ul><ul><li>Be polite </li></ul>
  15. 15. The Short Introductory Speech <ul><li>Start and finish with your name </li></ul><ul><li>Be brief </li></ul><ul><li>Be memorable </li></ul><ul><li>Customize or relate to your audience </li></ul><ul><li>Be flexible </li></ul>
  16. 16. A Template We work with companies . . . who are losing sales That are ready to . . . increase visibility and build a brand So that . . . they can increase cash flow Because . . . they want to make enough to retire in 5 years
  17. 17. Greeting people <ul><li>Act like the host </li></ul><ul><li>introduce yourself and offer your hand to shake </li></ul><ul><li>Don’t be afraid to look at their name tag </li></ul><ul><li>Make eye contact </li></ul><ul><li>Actively listen </li></ul>
  18. 18. Business Cards <ul><li>Offer to trade </li></ul><ul><li>Don’t put it away immediately </li></ul><ul><li>Make notes on it (ask first) </li></ul><ul><li>Keep them readily handy (don’t fumble or search for them) </li></ul><ul><li>Inventory at the end of the night and follow up </li></ul>
  19. 19. Business Cards--Examples <ul><li>Avoid coated stock </li></ul><ul><li>Keep the back blank </li></ul><ul><li>Use at least one color </li></ul><ul><li>Keep it clear and simple </li></ul>
  20. 20. Conversation Starters <ul><li>“ What brings you here this evening?” </li></ul><ul><li>“ Are you a regular at these meetings?” </li></ul><ul><li>“ I just met (…..). Do you know them?” </li></ul><ul><li>“ Tell me about your business.” </li></ul><ul><li>“ Are you on LinkedIn?” </li></ul>
  21. 21. Engagement <ul><li>“ Have you tried this dish?” </li></ul><ul><ul><li>(in the buffet line) </li></ul></ul><ul><li>“ Have you heard this speaker before?” </li></ul><ul><ul><li>(at your table or in your group) </li></ul></ul><ul><li>“ I was invited by….do you know them?” </li></ul><ul><ul><li>(at your table or in your group) </li></ul></ul><ul><li>“ I like the design.” </li></ul><ul><ul><li>(about their business card) </li></ul></ul>
  22. 22. In Summary <ul><li>Practice the ten rules (guidelines) </li></ul><ul><li>Craft a short introductory speech </li></ul><ul><li>Learn to greet people and know what to do with their business cards </li></ul><ul><li>Engage people using simple conversation starters </li></ul>
  23. 23. Contact <ul><li>[email_address] </li></ul><ul><li>817-891-1167 </li></ul><ul><li>http://www.paulemaynard.com/ </li></ul>