Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
WHERE INSPIRATION COMESFROMSCAMP / SheSays conference, 14.06.12#scamp2012@melex @patsmc
STIMULATION   vs   DISTRACTION THE FILTER   vs    THE BUBBLE   OPEN       vs      CLOSEDPROTOTYPING   vs     PLANNINGTHE C...
Stimulation              Distraction
“Nostalgia for the accidental scarcity we’ve just emergedfrom is just a sideshow; the main event is trying to shapethe gre...
“Day dreaming and boredom seem to be   a source for incubation and creative  discovery in the brain and one part of       ...
THE DEMISE OF THE DAYDREAM?     Millennials switch screens 27 times within an hour                                  Source...
“What is this life, if full of care, we have no time to standand stare?”W.H. Davies, “Leisure”
The Filter             The Bubble
“Do interesting things and interesting thingswill happen to you”John Hegarty, BBH                                         ...
“In the Darwinian environment of the hyper-relevant news      feed, content about issues like homelessness or climate     ...
Open       Closed
“The open web isn’t a laundry list of technologies, rather                               it’s a set of philosophies”      ...
“Focused creation, ubiquitous                          distribution”                                                      ...
Prototyping              Planning
“Think while you make, make while you think.”                            William Owen, Made by Many
WHERE WE                                NEED TO BE            LEAN STRATEGY:              OUR BEST GUESS             ABOUT...
WHERE WE                                                         NEED TO BE                        TEST, LEARN, OPTIMISE  ...
WHERE WE                                                         NEED TO BE                        TEST, LEARN, OPTIMISE  ...
The Crowd            The Architect
“Ideas rise in crowds, as Poincaré said. They rise in liquid                   networks where connection is valued more th...
SOME CONCLUDING THOUGHTSTime to daydream is time well spent‘Fluid intelligence’ will trump learning-by-heartCultivate weak...
Where Inspiration comes From
Where Inspiration comes From
Where Inspiration comes From
Where Inspiration comes From
Where Inspiration comes From
Upcoming SlideShare
Loading in …5
×

Where Inspiration comes From

1,540 views

Published on

A speech by Mel Exon and Pats McDonald debating the nature of inspiration: do we need more time to think and dream or should we embrace hyper connectivity and constant stimulation?

Published in: Technology
  • Be the first to comment

Where Inspiration comes From

  1. 1. WHERE INSPIRATION COMESFROMSCAMP / SheSays conference, 14.06.12#scamp2012@melex @patsmc
  2. 2. STIMULATION vs DISTRACTION THE FILTER vs THE BUBBLE OPEN vs CLOSEDPROTOTYPING vs PLANNINGTHE CROWD vs THE ARCHITECT
  3. 3. Stimulation Distraction
  4. 4. “Nostalgia for the accidental scarcity we’ve just emergedfrom is just a sideshow; the main event is trying to shapethe greatest expansion of expressive capability the world has ever known.” Clay Shirky in reply to Nicholas Carr’s “Is Google Making Us Stupid?”, July 2008 h/t @uberblond
  5. 5. “Day dreaming and boredom seem to be a source for incubation and creative discovery in the brain and one part of the creative process” Jonathan Schooler, Professor of Psychology, University of California h/t @uberblond
  6. 6. THE DEMISE OF THE DAYDREAM? Millennials switch screens 27 times within an hour Source: Time, Inc/Innerscope research
  7. 7. “What is this life, if full of care, we have no time to standand stare?”W.H. Davies, “Leisure”
  8. 8. The Filter The Bubble
  9. 9. “Do interesting things and interesting thingswill happen to you”John Hegarty, BBH image: jgonzalez.com.ar
  10. 10. “In the Darwinian environment of the hyper-relevant news feed, content about issues like homelessness or climate change can’t compete with goofy viral videos, celebrity news, and kittens. The public sphere falls out of view. Andthat matters, because while we can lose sight of our common problems, they don’t lose sight of us.” Eli Pariser, The Filter Bubble
  11. 11. Open Closed
  12. 12. “The open web isn’t a laundry list of technologies, rather it’s a set of philosophies” Brad Neuberg, Coding in Paradise, April 2008
  13. 13. “Focused creation, ubiquitous distribution” Brad Frosthttp://bradfrostweb.com/blog/mobile/focused-creation-ubiquitous-distribution/
  14. 14. Prototyping Planning
  15. 15. “Think while you make, make while you think.” William Owen, Made by Many
  16. 16. WHERE WE NEED TO BE LEAN STRATEGY: OUR BEST GUESS ABOUT HOW WE GET THEREWHERE WEARE TODAY
  17. 17. WHERE WE NEED TO BE TEST, LEARN, OPTIMISE AGILE STRATEGY: A BETTER GUESS ABOUT HOW WE GET LEAN STRATEGY: THERE OUR BEST GUESS ABOUT HOW WE GET THEREWHERE WEARE TODAY
  18. 18. WHERE WE NEED TO BE TEST, LEARN, OPTIMISE AGILE STRATEGY: A BETTER GUESS ABOUT HOW WE GET LEAN STRATEGY: THERE OUR BEST GUESS ABOUT HOW WE GET THEREWHERE WE THE BRIEF AS MVPARE TODAY
  19. 19. The Crowd The Architect
  20. 20. “Ideas rise in crowds, as Poincaré said. They rise in liquid networks where connection is valued more than protection...Yes, the market has been a great engine of innovation. But so has the reef.” Steven JohnsonImage: Jeremie Battaglia
  21. 21. SOME CONCLUDING THOUGHTSTime to daydream is time well spent‘Fluid intelligence’ will trump learning-by-heartCultivate weak ties-seek out differenceThink about whether your teams are toofamiliar, or not familiar enoughDesign for serendipityRemember the brief IS a prototypeBalance the architect and the crowd

×