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Loupz Pitch Deck-3.pdf

Video Pitch Deck

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Renata Garza, Natalia Ballivian Viruez, Juan Herrera Gordo, Mariana Ramirez Norena, Pancrazio Scalambrino, Paing Zaw
Fuerza
Loupz
Treatment &
Pitch
TABLE OF CONTENTS
Treatment
01
Differentiating Factors
02
Slides 3-14
03
04
Thank You & Proof of
Concept
05
References
06
Slides 20-25
Slides 26 & 27
Slides 28-30
Wardrobe
Slides 15 & 16
Symbolism & Themes
Slides 17-19
Treatment
The song "Fuerza" is about seeking strength and
guidance, both from a higher power and from within,
to overcome personal struggles.
This concept of the video, perfectly aligns with the song's themes as it visually explores the
journey of self-discovery, healing through a spiritual connection and the idea that strength can be
found within oneself. The song has a depth that calls for a video of equal profundity.
Concept
Loupz embarks on a
self-discovery journey, with his
younger self symbolizing both
God and his inner child. This
connection provides guidance
which leads him towards
healing and growth while
reminding him that he already
has everything he needs.
#F2A679
#EBF9FC #95A672
#FD3641
#6D8C87
#415659
#BFD9C3 #0D0D0D
#2A3A40
Color Scheme
#FD3641

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Loupz Pitch Deck-3.pdf

  • 1. Renata Garza, Natalia Ballivian Viruez, Juan Herrera Gordo, Mariana Ramirez Norena, Pancrazio Scalambrino, Paing Zaw Fuerza Loupz Treatment & Pitch
  • 2. TABLE OF CONTENTS Treatment 01 Differentiating Factors 02 Slides 3-14 03 04 Thank You & Proof of Concept 05 References 06 Slides 20-25 Slides 26 & 27 Slides 28-30 Wardrobe Slides 15 & 16 Symbolism & Themes Slides 17-19
  • 4. The song "Fuerza" is about seeking strength and guidance, both from a higher power and from within, to overcome personal struggles. This concept of the video, perfectly aligns with the song's themes as it visually explores the journey of self-discovery, healing through a spiritual connection and the idea that strength can be found within oneself. The song has a depth that calls for a video of equal profundity.
  • 5. Concept Loupz embarks on a self-discovery journey, with his younger self symbolizing both God and his inner child. This connection provides guidance which leads him towards healing and growth while reminding him that he already has everything he needs.
  • 7. The video begins with a shot of a child (young Loupz) in his childhood bedroom, filled with nostalgic decorations, including Star Wars posters and beloved childhood items. The young Loupz stands up and approaches an old TV, He turns the TV on, this is where the song begins to play. Cut Scene { 0:00 - 0:15 }
  • 8. The Tv, shows the present-day Loupz lying in a run-down and abandoned version of his childhood bedroom. The video cuts to an overhead shot of him in the bed as he begins rapping the song's first verse, and the camera moves closer to him. He looks disheartened and defeated as he raps, symbolizing his inner turmoil. Picture from short film “Making Me and You” by Jack Tew { 0:00 - 1:08 }
  • 9. It occasionally cuts to scenes of the child watching adult Loupz on the TV. Loupz carves the words "DAME FUERZA" (Give me strength) into the room’s wall, emphasizing the song's message. Meanwhile, the child (young Loupz) reaches for an old phone and dials a number. The caller ID displays "GOD". Loupz answers the call, and the video transitions to the second part of the song. { 1:08 - 1:23 }
  • 10. { 1:23 - 2:15 } The child starts rapping the lyrics to Loupz through the phone. Loupz looks distressed as he listens. The video switches between scenes of the phone call storyline and Loupz's lip-sync performance
  • 11. Loupz's lip-sync performance features a dimly lit room featuring a chair and a messed-up mirror. During this performance, he raps in front of the old broken mirror, with occasional shots capturing his silhouette in the faint room lighting.
  • 12. “Ya tienes fuerzas, tienes luz, hasta sin la señal y ya tienes tu salud ,yo se que eso es mental, parte de la juventud.” As he looks down distressed, the reflection of his younger self (Young Loupz) emerges in the mirror, looking at him concerned. { 2:15 - 2:30 } During a moment of confusion and frustration, Loupz pushes books off a shelf in his room, an old photo album tumbles out. Loupz grabs the album and takes a seat on the floor beside a mirror in the corner of his room, the viewer discovers the child is, in fact, his younger self. In a pivotal moment, both Loupz and his younger self rap the lyrics, "You already have strength, you have light, even without the signal, and you already have your health, I know that is mental, part of your youth." A. B. C. D.
  • 13. b. As the last instrumental beats, the child (Young Loupz) forcefully pulls adult Loupz through the mirror portal, symbolizing the fusion of past and present—a profound reconnection with his inner self. { 2:30 - 2:40} a. The child then extends a hand through the mirror, shattering the boundaries of reality. Loupz reaches out and grabs the child's hand as they simultaneously rap the lyrics, "I’m immortal, but you are my pride."
  • 14. Loupz is transported through the mirror back into his perfect and organized childhood room. As the last instrumental part of the song continues to play, a genuine expression of happiness lights up his face, symbolizing the reconciliation with his inner child and, perhaps, with the divine. The video ends on a hopeful note, conveying the message that everything will be okay. { 2:40 - end}
  • 18. Symbolism and Themes: ● Young Loupz (Child Character): The child character symbolizes both the inner child within Loupz and the presence of a spiritual or divine connection (God). This character represents the theme of inner strength and spiritual guidance. We took inspiration from artists like Drake reminiscing his mini self in the "Nothing Was The Same" Album cover art and Lupe Fiasco, Kanye & Pharrell’s "Us Placers" music video. "It’s a child version of myself staring at myself now," Drake says. (Edwinortiz, 2023) "The mini Kanye is easy to spot in his polo shirts; The little doppelgangers take their turns on screen rapping the words written by their adult counterparts." (Barney, 2023)
  • 19. Symbolism and Themes: ● Self-Reflection & mirrors: The use of mirrors throughout the video symbolizes self-reflection and the journey of self-discovery. ● Silhouettes and lighting: The use of silhouette and lighting, as inspired by Kanye West's iconic live performances, adds depth to the symbolism and themes of the video. Kanye has artfully employed these elements to convey his artistic vision. Kanye West’s Intimate Paris Gig, Photographed by Tommy Ton Kanye West - Jesus Walks (Live at 47th Grammy Awards)
  • 21. Tribute to Christopher Nolan A Directors Mind Trick Does it matter if the items stops spinning? INCEPTION Spinning Top
  • 22. LED LIGHTS Purple Blue White Gray Pink Lighting should play a significant role in the video to accentuate the transition from darkness to light, symbolizing his personal growth.
  • 23. Differentiating Factors Dual Narrative: By using inspiration from Stranger Things, we utilize the parallel universe by skillfully blending two worlds.
  • 24. Differentiating Factors Broad Appeal: The concept's versatility appeals to viewers of various beliefs through symbolic connections to a higher power while also resonating with those who are not religious due to its overarching message of self-discovery and inner child.
  • 25. Differentiating Factors ● Symbolism and Depth: The treatment incorporates symbolism allowing viewers to interpret the story in their own unique ways. The intertwining of two characters, along with the surprise revelation of their true connection, adds narrative complexity and intrigue.
  • 26. CREDITS: This presentation template was created by Slidesgo, including icons by Flaticon, and infographics & images by Freepik. THANK YOU For this opportunity to provide you with a treatment pitch. Do you have any questions for us? Project and Portfolio 3
  • 28. Resources Adobe Color. Color.adobe.com. (n.d.). https://color.adobe.com/trends Beentjes, D. (2019, September 27). Emotion in music, giving you the chills. Abbey Road Institute Amsterdam. https://abbeyroadinstitute.nl/blog/emotion-in-music-giving-you-the-chills/ Dean, P. (2021, September 16). A mini therapy session with Adriana: Self-compassion for your childhood self. Evergreen Counseling. https://www.evergreencounseling.co/therapyblog/2021/9/16/a-mini-therapy-session-with-adriana-self-compassion-for-your-childhood-self Gennis, S. (2022, July 1). Everything stranger things has revealed about the upside down so far. Polygon. https://www.polygon.com/stranger-things/23191189/stranger-things-upside-down-explained IMDb. (n.d.). Luis A. Lozada Jr. IMDb. https://www.imdb.com/name/nm8515904/bio/ Loupz. (n.d.). Instagram. https://www.instagram.com/loupzlozada/ Neon Pitch Deck Presentation. Slidesgo. (n.d.). https://slidesgo.com/theme/neon-pitch-deck#search-neon+pitch+deck&position-2&results-22&rs=search Nachnani, R. (2022, March 30). The Things that Matter Through the Lens of Christopher Nolan. Medium. https://fanfare.pub/the-things-that-matter-through-the-lens-of-christopher-nolan-94800bc474be Nolan, C. (2010). Inception: The shooting script. Insight Editions. Nolan, C., Nolan, C., & Thomas, E. (2010). Inception [DVD]. United States; Warner Bros. Pictures. https://www.complex.com/pigeons-and-planes/a/rbarney/kids-in-music-videos https://www.complex.com/music/a/edwin-ortiz/drake-explains-nothing-was-the-same-album-art
  • 29. Photo Credits Adobe Firefly. (n.d.). https://firefly.adobe.com/inspire/images alfaazeqaalb. (2022, June 27). Beautiful nature pictures. Pinterest. https://www.pinterest.com/pin/215891375884405972/feedback/?invite_code=63b9e16653ee46648fcc749b1fe148d1&sender_id=325244541747640277 Anna. (2023, October 26). фото с зеркалом. Pinterest. https://www.pinterest.com/pin/40391727902431834/feedback/?invite_code=034f62e055df4cf285ed0feeb58e09f3&sender_id=325244541747640277 Anvil 70 - 73 camaro led tail lights (set of 4). Anvil Auto. (n.d.). https://anvilauto.com/products/anvil-70-73-led-tail-lights-set-of-4 Aziel & Luca. (2023, March 15). Boy outfit idea. Pinterest. https://pin.it/6UIlzXF Behance. (2023, August 2). Volvo - EX90 on Behance in 2023: Pretty Pictures, Volvo, Photography. Pinterest. https://www.pinterest.com/pin/365284219792128922/feedback/?invite_code=ad79bda78aa24e7fbab8ab120f8e2c2d&sender_id=325244541747640277 Cinematic Photography, Cute love couple images, beautiful nature scenes. Pinterest. (2023a, August 22). https://www.pinterest.com/pin/90283167524461970/feedback/?invite_code=887d5136cc234230ad662df27ef757eb&sender_id=325244541747640277 Cute baby boy outfits. Pinterest. (2022a, September 22). https://pin.it/7upjELw Demon. (2023, October 28). hell no. Pinterest. https://pin.it/2rBQB6s High intensity waterproof LED spotlights | Car & Home | Oznium. (2020, March 24). https://www.oznium.com/led-flood-and-spot-lights/high-intensity-led-spotlight Hugo. (2021, February 4). Pinterest. https://pin.it/7Dv56kn Lattanzio, R., & Chapman, W. (2023, September 25). Christopher Nolan’s best shots: 40 images that define the director’s career. IndieWire. https://www.indiewire.com/gallery/christopher-nolan-best-shots/dusfyygw0aegdt8/ Medrez, M. (2019, August 2). Fototerapia, técnicas y uso. Pinterest. https://www.pinterest.com/pin/328199891597177279/feedback/?invite_code=74c032d23b5a4f27a49f7e857e631196&sender_id=325244541747640277 Maxplore. (2022, April 19). Carhartt Streetstyle outfit Inspo Maxplore 🌞 Barcelona 2022. Pinterest. https://pin.it/5IAZSn3
  • 30. Photo Credits Mkgee. (2020, February 28). Mk.gee - cz [official music video]. YouTube. https://www.youtube.com/watch?v=BGsBGp8GPsk mutantslv. (2023, September 4). Ed Panosundaki pin. Pinterest. https://www.pinterest.com/pin/65091157107324949/feedback/?invite_code=5fdaa43911ad46e6ad1b2a23ef96b12a&sender_id=325244541747640277 Outdoor LED Lighting & LED Exterior Light Fixtures | e-conolight. (n.d.). E-conolight. https://www.e-conolight.com/outdoor-lighting.html PANGAIA Kids Beige Organic Cotton 365 Hoodie. Pinterest. (2022b, August 2). https://pin.it/16rsQHM Pin on quotes. Pinterest. (2018, November 6). https://www.pinterest.com/pin/323062973266196364/feedback/?invite_code=521ee50d8f284f4c9f3d084f90addd8c&sender_id=325244541747640277 Polly. (2022, August 26). Self-portrait - 2023: 배경, 삼성, 인터뷰. Pinterest. https://www.pinterest.com/pin/14918242508111529/feedback/?invite_code=7a4a8de946254357b747ca3832f697f3&sender_id=325244541747640277 Shadow Photography, Dark Photography, art photography. Pinterest. (2023b, November 2). https://www.pinterest.com/pin/844493673317584/feedback/?invite_code=110d557fabeb45f69490ac2b86a54c2e&sender_id=325244541747640277 Sims, D. (2020, August 4). 'Inception' at 10: Christopher Nolan Is Still Saving Cinema. The Atlantic. https://www.theatlantic.com/culture/archive/2020/08/inception-10-christopher-nolan-tenet/614920/ Streetwear men outfits, men stylish dress, Mens outfit Inspiration. Pinterest. (2023, March 25). https://pin.it/5mXxxio Taylor. (2023, July 5). Alain. Pinterest. https://www.pinterest.com/pin/28851253856404712/feedback/?invite_code=26857e2f45144da4896b371806e12327&sender_id=325244541747640277 Tew, J. (2015, March 4). Short love story ♥ me & you. YouTube. https://youtu.be/aN1R6fvTEJo?si=wpgFE9MOs2tr1zds Universe of Chaos. Pinterest. (2022b, June 20). https://www.pinterest.com/pin/846887904941361961/feedback/?invite_code=667e07fb8c574e2b8b63dfcb626e7202&sender_id=325244541747640277 Дом на дереве: Мальчишеская мода, Одежда для мальчиков, Одежда для маленьких мальчиков. Pinterest. (2021, December 11). https://pin.it/5gyh4rU https://pin.it/1DFUC8U Стиль. Pinterest. (2023, October 28). https://pin.it/1eemUaa