Introduction<br /><ul><li>iPinion is an innovative iPhone App to run engaging surveys on iPhone/iPad/iPod touch devices.
iPinion also serves as the platform for a panel community of iPhone users who are highly engaged and responsive to market research surveys.
Since iPinion surveys include a variety of question types and branching , randomization support, they are well suited for professional market research surveys, mystery shops , in-store surveys and ethnography studies.</li></li></ul><li>What’s unique about iPinion<br /><ul><li>Online and offline survey capabilities to suit iPod Touch / iPad users without constant internet .
Supports location-based surveys. This opens up new and interesting possibilities for market research
Creative survey designs overcome the limitations of mobile surveys and make it even more engaging than online surveys
Besides capable of handling most of what online surveys can do, it goes beyond that, with possibility to add photos and voice recordings as responses.</li></li></ul><li>The application provides effective research, which can be used for:<br /><ul><li>Concept Viability
Graphic representation of the processed results
Customized reports</li></li></ul><li>iPinion Business Models<br /><ul><li>Access Panel: We recruit panel members from the 85 million iPhone, iPod touch, iPad users and offer the panel for relevant market research purposes. We handle the related survey programming and provide respondent data as deliverable. Charged on per complete basis
Custom Panel: We recruit custom panels for our clients / sponsors on iPinion platform on a service fee basis
Technology: We have a business model to offer the technology on SAAS model on a license + usage fee basis</li></li></ul><li>Management background<br /><ul><li>iPinion is run by global MR and panel professionals with 50+ years of cumulative experience in panel work globally
Leadership experience includes over 4500 online studies in 150 countries for global Fortune 500 clients and full service MR companies
Strongly supported by Dexterity, a Marketing and Customer Informatics company in business, serving MR for over 10 years.</li></li></ul><li>Features and Screenshots <br />