PSFK Future of Work Report 2013

PSFK
PSFKGo to source for new ideas at PSFK
PSFK Future of Work Report 2013
For your full copy of the report, visit:
    www.psfk.com/publishing/future-of-work



ABOUT THIS REPORT
•   150 Page Report
•   16 Trends described within 4 Macro Themes
•   64 Best In Class Manifestations of Change At Work
•   12 Future Work illustrated concepts
•   Reactions by executives from leading organizations
•   Supporting stats and research references
•   80 Recommended ‘Next Steps’
KEY TAKEAWAYS
The company of the future will be constantly changing form to efficiently take advantage of the opportunities presented in an
ever-shifting marketplace. As a result, the place, tools and systems of work will change and five larger themes will emerge:


ON DEMAND STAFFING                                                                                  Skills Marketplace
The skills and availability of employees and freelancers will be matched by an                      Contextual Rolodex
algorithm against the company’s changing needs.                                                     Quantified Employee



                                                                                                    Visual Collaboration
COLLISION COLLUSION
                                                                                                    Tele-presence
Physical, mobile and web workspace will be designed to ensure critical interaction
                                                                                                    Co-Creation Spaces
between colleagues, vendors, partners and customers.


                                                                                                    Work(out) place
IMPROVISED WORKPLACE
                                                                                                    Fluid Technology
With the flick of a switch, furniture and software will adapt to the changing needs of
                                                                                                    Pop-Up Workplaces
an organization


LIVING KNOWLEDGE                                                                                    Networked Knowledge
Information will flow across and up-and-down the organization constantly;                           Social Workflow
instantly accessible by anyone who needs it.                                                        Feedback Culture



CONSTANT LEARNING                                                                                   Digital Knowledge Update
                                                                                                    Learning By Doing
Employee empowered education will help staff own the direction
                                                                                                    Employee Stakeholders
of the company.
                                                                                                    Career Matchmaking
FUTURE OF WORK SUMMARY
The following summary presentation of the Future of Work report outlines the four major areas
of change taking place, showcasing examples from each of the four trends within the
overarching major themes listed below.


IDEAL WORKFORCE                            INTUITIVE CONNECTION
Skills Marketplace                         Social Workflow
Career Matchmaking                         Contextual Rolodex
Digital Knowledge Updates                  Tele-Presence
Learning By Doing                          Visual Collaboration


EMPOWERED CULTURE                          AGILE WORKPLACES
Employee Stakeholders                      Co-Creation Spaces
Feedback Culture                           Fluid Technology
Networked Knowledge                        Pop-Up Workplace
Quantified Employee                        Work(out)places
IDEAL WORKFORCE
LEARNING BY DOING
A collaborative, startup mentality is being adopted by workers
and organizations that allows for new ways to learn.
Multidisciplinary teams made up of people with diverse
experiences are allowing participants to teach each other and
learn at the same time.
Startup School Merges Mentorship, On The Job Learning
And Classroom Instruction
                                                   E[nstitute]
Interactive Facebook Application Connects Budding
Entrepreneurs Directly With Successful Startup Founders
                                                    #StartupLab
SKILLS MARKETPLACE
Badges and visual cues are helping to call out proven talent
and skills to help distinguish capable individuals.
Online Badges Depict Informal And Soft Skills

                                                Mozilla Open Badges
Infographic Tool Transforms Media Profiles Into Visual,
Web-based Graphical Biographies
                                                          Vizify
CAREER MATCHMAKING
Systems are leveraging social and contextual information to
help better match companies and talent for deeper
connections that create lasting value.
Team-Building Matchmaker Helps Entrepreneurs
Find Suitable Business Partners
                                               CoFoundersLab
Internal Social Network To Match Employers Needs
With Worker Mobility
                                                   Upmo
DIGITAL
KNOWLEDGE
UPDATES
Services borne out of the e-learning revolution are
enabling workers to stay up to date with the cutting edge
skills necessary to operate the latest, most sophisticated
technology on the market.
Company-Wide Learning Program Connects
Co-Workers To Keep Them Updated
                                         Learn27
Software Plug-In Updates Users on Complicated Programs
And Sharpens Skills
                                                Adobe Levelup
EMPOWERED CULTURE
FEEDBACK CULTURE
Micro-communication tools and open feedback channels are
helping to foster more constructive communication and reveal
workplace sentiment.
Service Lets Workers Send Anonymous Feedback To
Their Superiors
                                                  Happiily
Real-Time Suggestion Box Connects Managers With
Employee Ideas
                                                  Vetter
NETWORKED KNOWLEDGE
Collaboration initiatives are providing a collective expertise of
a diverse workforce creating an on-demand resource and
information library.
Layered Into Training Programs, Social Learning Improves
Learning Retention And Progress
                                                  SuccessFactors
Social Knowledge Platform Facilitates Knowledge Transfer,
Builds Expertise-Based Reputations
                                                    Crowdbase
THE QUANTIFIED EMPLOYEE
Talent management tools that leverage big data are revealing
hidden metrics tied to employee value.
Workers Rank Their Peers To Reveal Value To The Company

                                                   Valve
Hidden Talent Revealed Within Companies By Social
Metric Score
                                                    SilkRoad
EMPLOYEE STAKEHOLDER
Flat management organizations are empowering workers to
manage their work with greater autonomy and choose how
their time may best be spent.
Management Reframed As Mentors,
Encouraging Workers To Deliver Great Work
                                            Grey
Team Members Self-Select How They Will Fit Into Each Project

                                                  Microsoft Lync
INTUITIVE CONNECTION
SOCIAL WORKFLOW
Cloud services are enabling team members to
simultaneously edit, comment upon and review an
ever-growing variety of assets.
Cross-Organizational Social Tool Enhances Collaboration
In The Project-By-Project Economy
                                                      Shift
Social Network For Doctors Improves
Cross-Specialty Collaboration
                                      Doximity
CONTEXTUAL ROLODEX
New address book applications are helping to create deeper
connection by providing contextual reminders and prompting
worthwhile connections between co-workers.
Address Book Supplemented With Social Data
For More Informed Interactions
                                             Brewster
Proximity Based Service Alerts Users Of Potential Clients
And Contacts Who Are Nearby
                                                        Intro
VISUAL COLLABORATION
Cloud services are enabling team members to simultaneously edit,
comment upon and review an ever-growing variety of assets.
Company Creates Google Docs For Engineering,
Design and Architectural Programs
                                               Sunglass
Public Noticeboard Lets Everyone Share And
Discuss Ideas Virtually
                                             Wallwisher
TELEPRESENCE
Technologies are helping employees interact remotely with
co-workers and objects stationed anywhere in the world.
Projector Lamp-Camera Configuration Shares Remote Desks

                                                IllumiShare
Haptic Remote Robots Will Let People ‘Physically’
Be Anywhere In The World
                                                    Beaming
AGILE WORKPLACES
CO-CREATION SPACES
Collaborative spaces have spawned labs for initial ideas to be
tested and further inform innovation.
Crowdsourced Product Developers
Open An Advanced Lab For All
                                  Quirky
Co-working Space Fuels Foodies And Collaborators With
Menu Of Cooking Tools
                                                   ForageSF
FLUID TECHNOLOGY
Compact technology continues to proliferate, further aiding
workers with the completion of tasks while on-the-go.
Modular Smartphone Could Replace Computer And Tablet

                                                 NexPhone
Keyboard Projects Key Onto Any Surface And
Fits On Your Keychain
                                             CTX Virtual Keyboard
POP-UP WORKPLACE
Furniture and office designs are becoming increasingly
flexible to meet the ever changing demands of the workplace.
Colorful, Sound Absorbing Booths Give Users
Privacy In Public Spaces
                                              BuzziBooth
Mobile Workstations Roll Around To Find The Best Place To Work

                                                 Hive Workstations
WORK(OUT) PLACE
Health-conscious designs are promoting physical activity to
overcome the sedentary nature of desk work and increase
focus and productivity.
Upright Furniture Line Positions Workers Between
Sitting And Standing
                                                   Focal Upright Desk
Treadmill Workstations Mix Walking With Working

                                            TrekDesk Tredmill Desk
ENVISIONING THE FUTURE
In order to bring to life the Future of Work, PSFK Labs challenged creative
agencies from around the world to generate product and service concepts
that leverage the trends identified within this report. Creative innovators
from advertising agencies, interior design companies, digital design
companies and innovation groups have put forth a vision of the future that
will hopefully inspire your thinking.




     Live With Design
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK Future of Work Report 2013
PSFK LABS
PSFK Labs is the consulting arm of daily
ideas site PSFK.com. We are a a trends-led
business innovation company that provides
its clients with ideas and inspiration. Our
trends research helps companies evolve their
products, services and marketing
communications to meet the changing
behaviors and expectations of their clientele.
We employ a unique methodology to deliver
trends research, together with future-forward
business concepts and user-case scenarios
to a client list that includes American
Express, BMW, Microsoft, Target and Pepsi.

labs.psfk.com
For your full copy of the report, visit:
 www.psfk.com/publishing/future-of-work



WANT MORE?
To request an in-person presentation,
please contact Hedyeh Parsia:
hedyeh.parsia@psfk.com
+1 646.520.4672

PROJECT DIRECTOR
Piers Fawkes
President. PSFK
piers@psfk.com
646.520.4672
CONTACT
42 Bond Street
6th Floor
New York, NY 10012 USA
www.psfk.com
sales@psfk.com
PSFK Future of Work Report 2013
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PSFK Future of Work Report 2013

  • 2. For your full copy of the report, visit: www.psfk.com/publishing/future-of-work ABOUT THIS REPORT • 150 Page Report • 16 Trends described within 4 Macro Themes • 64 Best In Class Manifestations of Change At Work • 12 Future Work illustrated concepts • Reactions by executives from leading organizations • Supporting stats and research references • 80 Recommended ‘Next Steps’
  • 3. KEY TAKEAWAYS The company of the future will be constantly changing form to efficiently take advantage of the opportunities presented in an ever-shifting marketplace. As a result, the place, tools and systems of work will change and five larger themes will emerge: ON DEMAND STAFFING Skills Marketplace The skills and availability of employees and freelancers will be matched by an Contextual Rolodex algorithm against the company’s changing needs. Quantified Employee Visual Collaboration COLLISION COLLUSION Tele-presence Physical, mobile and web workspace will be designed to ensure critical interaction Co-Creation Spaces between colleagues, vendors, partners and customers. Work(out) place IMPROVISED WORKPLACE Fluid Technology With the flick of a switch, furniture and software will adapt to the changing needs of Pop-Up Workplaces an organization LIVING KNOWLEDGE Networked Knowledge Information will flow across and up-and-down the organization constantly; Social Workflow instantly accessible by anyone who needs it. Feedback Culture CONSTANT LEARNING Digital Knowledge Update Learning By Doing Employee empowered education will help staff own the direction Employee Stakeholders of the company. Career Matchmaking
  • 4. FUTURE OF WORK SUMMARY The following summary presentation of the Future of Work report outlines the four major areas of change taking place, showcasing examples from each of the four trends within the overarching major themes listed below. IDEAL WORKFORCE INTUITIVE CONNECTION Skills Marketplace Social Workflow Career Matchmaking Contextual Rolodex Digital Knowledge Updates Tele-Presence Learning By Doing Visual Collaboration EMPOWERED CULTURE AGILE WORKPLACES Employee Stakeholders Co-Creation Spaces Feedback Culture Fluid Technology Networked Knowledge Pop-Up Workplace Quantified Employee Work(out)places
  • 6. LEARNING BY DOING A collaborative, startup mentality is being adopted by workers and organizations that allows for new ways to learn. Multidisciplinary teams made up of people with diverse experiences are allowing participants to teach each other and learn at the same time.
  • 7. Startup School Merges Mentorship, On The Job Learning And Classroom Instruction E[nstitute]
  • 8. Interactive Facebook Application Connects Budding Entrepreneurs Directly With Successful Startup Founders #StartupLab
  • 9. SKILLS MARKETPLACE Badges and visual cues are helping to call out proven talent and skills to help distinguish capable individuals.
  • 10. Online Badges Depict Informal And Soft Skills Mozilla Open Badges
  • 11. Infographic Tool Transforms Media Profiles Into Visual, Web-based Graphical Biographies Vizify
  • 12. CAREER MATCHMAKING Systems are leveraging social and contextual information to help better match companies and talent for deeper connections that create lasting value.
  • 13. Team-Building Matchmaker Helps Entrepreneurs Find Suitable Business Partners CoFoundersLab
  • 14. Internal Social Network To Match Employers Needs With Worker Mobility Upmo
  • 15. DIGITAL KNOWLEDGE UPDATES Services borne out of the e-learning revolution are enabling workers to stay up to date with the cutting edge skills necessary to operate the latest, most sophisticated technology on the market.
  • 16. Company-Wide Learning Program Connects Co-Workers To Keep Them Updated Learn27
  • 17. Software Plug-In Updates Users on Complicated Programs And Sharpens Skills Adobe Levelup
  • 19. FEEDBACK CULTURE Micro-communication tools and open feedback channels are helping to foster more constructive communication and reveal workplace sentiment.
  • 20. Service Lets Workers Send Anonymous Feedback To Their Superiors Happiily
  • 21. Real-Time Suggestion Box Connects Managers With Employee Ideas Vetter
  • 22. NETWORKED KNOWLEDGE Collaboration initiatives are providing a collective expertise of a diverse workforce creating an on-demand resource and information library.
  • 23. Layered Into Training Programs, Social Learning Improves Learning Retention And Progress SuccessFactors
  • 24. Social Knowledge Platform Facilitates Knowledge Transfer, Builds Expertise-Based Reputations Crowdbase
  • 25. THE QUANTIFIED EMPLOYEE Talent management tools that leverage big data are revealing hidden metrics tied to employee value.
  • 26. Workers Rank Their Peers To Reveal Value To The Company Valve
  • 27. Hidden Talent Revealed Within Companies By Social Metric Score SilkRoad
  • 28. EMPLOYEE STAKEHOLDER Flat management organizations are empowering workers to manage their work with greater autonomy and choose how their time may best be spent.
  • 29. Management Reframed As Mentors, Encouraging Workers To Deliver Great Work Grey
  • 30. Team Members Self-Select How They Will Fit Into Each Project Microsoft Lync
  • 32. SOCIAL WORKFLOW Cloud services are enabling team members to simultaneously edit, comment upon and review an ever-growing variety of assets.
  • 33. Cross-Organizational Social Tool Enhances Collaboration In The Project-By-Project Economy Shift
  • 34. Social Network For Doctors Improves Cross-Specialty Collaboration Doximity
  • 35. CONTEXTUAL ROLODEX New address book applications are helping to create deeper connection by providing contextual reminders and prompting worthwhile connections between co-workers.
  • 36. Address Book Supplemented With Social Data For More Informed Interactions Brewster
  • 37. Proximity Based Service Alerts Users Of Potential Clients And Contacts Who Are Nearby Intro
  • 38. VISUAL COLLABORATION Cloud services are enabling team members to simultaneously edit, comment upon and review an ever-growing variety of assets.
  • 39. Company Creates Google Docs For Engineering, Design and Architectural Programs Sunglass
  • 40. Public Noticeboard Lets Everyone Share And Discuss Ideas Virtually Wallwisher
  • 41. TELEPRESENCE Technologies are helping employees interact remotely with co-workers and objects stationed anywhere in the world.
  • 42. Projector Lamp-Camera Configuration Shares Remote Desks IllumiShare
  • 43. Haptic Remote Robots Will Let People ‘Physically’ Be Anywhere In The World Beaming
  • 45. CO-CREATION SPACES Collaborative spaces have spawned labs for initial ideas to be tested and further inform innovation.
  • 46. Crowdsourced Product Developers Open An Advanced Lab For All Quirky
  • 47. Co-working Space Fuels Foodies And Collaborators With Menu Of Cooking Tools ForageSF
  • 48. FLUID TECHNOLOGY Compact technology continues to proliferate, further aiding workers with the completion of tasks while on-the-go.
  • 49. Modular Smartphone Could Replace Computer And Tablet NexPhone
  • 50. Keyboard Projects Key Onto Any Surface And Fits On Your Keychain CTX Virtual Keyboard
  • 51. POP-UP WORKPLACE Furniture and office designs are becoming increasingly flexible to meet the ever changing demands of the workplace.
  • 52. Colorful, Sound Absorbing Booths Give Users Privacy In Public Spaces BuzziBooth
  • 53. Mobile Workstations Roll Around To Find The Best Place To Work Hive Workstations
  • 54. WORK(OUT) PLACE Health-conscious designs are promoting physical activity to overcome the sedentary nature of desk work and increase focus and productivity.
  • 55. Upright Furniture Line Positions Workers Between Sitting And Standing Focal Upright Desk
  • 56. Treadmill Workstations Mix Walking With Working TrekDesk Tredmill Desk
  • 57. ENVISIONING THE FUTURE In order to bring to life the Future of Work, PSFK Labs challenged creative agencies from around the world to generate product and service concepts that leverage the trends identified within this report. Creative innovators from advertising agencies, interior design companies, digital design companies and innovation groups have put forth a vision of the future that will hopefully inspire your thinking. Live With Design
  • 70. PSFK LABS PSFK Labs is the consulting arm of daily ideas site PSFK.com. We are a a trends-led business innovation company that provides its clients with ideas and inspiration. Our trends research helps companies evolve their products, services and marketing communications to meet the changing behaviors and expectations of their clientele. We employ a unique methodology to deliver trends research, together with future-forward business concepts and user-case scenarios to a client list that includes American Express, BMW, Microsoft, Target and Pepsi. labs.psfk.com
  • 71. For your full copy of the report, visit: www.psfk.com/publishing/future-of-work WANT MORE? To request an in-person presentation, please contact Hedyeh Parsia: hedyeh.parsia@psfk.com +1 646.520.4672 PROJECT DIRECTOR Piers Fawkes President. PSFK piers@psfk.com 646.520.4672 CONTACT 42 Bond Street 6th Floor New York, NY 10012 USA www.psfk.com sales@psfk.com