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PSFK + Architizer: Building Tomorrow

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Download Buildling Tomorrow: www.psfk.com/report/building-tomorrow

PSFK Labs partnered with Architizer to launch Building Tomorrow: Trends Driving the Future of Design. This report provides an overview of future trends in architecture, as well as the societal forces moving them forward drawn from an analysis of Architizer’s global library of innovative designs and PSFK’s expertise in industries like travel, retail, and home living.

It is important to note, this report is not necessarily a study in architecture: it is a guide for any creative professional who is building today – whether that in the physical, media or digital landscape. The themes highlighted within Building Tomorrow can be used to inspire the cities of tomorrow, but the trends can be leveraged to build the next generation of products, services and experiences.

The report includes:

- 3 global drivers impacting design
- 9 Key Trends building tomorrow
- Implications for Retail, Product, and Digital Experience
- Perspectives from industry experts
- 4 Pillars for Creating Experiences

If you are interested in seeing a presentation of this report or would like to understand how PSFK can help your team ideate new possibilities for your brand, contact us at sales@psfk.com

Ver. 2 | Published September 2015
All rights reserved. No parts of this publication may be reproduced without the written permission of PSFK Labs.

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PSFK + Architizer: Building Tomorrow

  1. 1. A Report In Partnership With#BuildingTomorrow BUILDING TOMORROW Trends Driving The Future of Design
  2. 2. BUILDING TOMORROW 9 KEY TRENDS BUILDING TOMORROW WHAT’S DRIVING CHANGE IN DESIGN The world is changing at an astonishing pace. The resulting technological, cultural and environmental shifts are forcing people to rethink the use of resources at both an individual and societal level. In addition to considering material choices and energy needs, the needs and values of residents and consumers are important factors for building more efficient, comfortable and harmonious offices, homes, stores and public spaces for tomorrow. Below we outlined some of these drivers, along with architecture’s responses to them. 01. COMMUNAL SPIRIT P.9 Designing social-centric and dynamic spaces to foster conversation, collaboration and community. 02. INTENTIONAL PLAY P.12 Embedding interactive and whimsical elements into designs to engage passersby. 03. FLUID STATES P.15 Adapting spaces to fulfill multiple purposes throughout the day. 04. HIDDEN ESCAPES P.18 Carving out personal spaces to allow quiet, intimate moments amidst busy environments. 05. BLENDED LANDSCAPES P.21 Taking inspiration from surrounding environments for harmonious design. 06. EXERCISED RESTRAINT P.24 Scaling back the size and aesthetics of built environments without sacrificing comfort or power. 07. SECOND LIFE P.27 Recycling, retrofitting, and otherwise reusing materials and buildings to save resources and combine old and new. 08. PASSIVELY POWERED P.30 Channeling energy from natural sources to maintain homes and buildings in any climate. 09. BREAKTHROUGH BUILDS P.33 Harnessing new technologies to transform forms and construction techniques. CONNECTED LIFESTYLES P.5 Digital technologies pervade nearly every aspect of daily life. Communication, information and services are now available on-demand, driving a new set of expectations and behaviors. EMPOWERED CITIZENRY P.6 A variety of instant communication channels have created a globally connected population and given citizens more ways to share ideas. These collected voices have the power to shape the world like never before. URBANIZED POPULATION P.7 As more of world’s population moves into cities there is an increased strain on the health of the planet. This shift places a premium on use of space and access to nature, remaking the urban landscape.
  3. 3. We are living in an era of unbound creativity and endless passion, and the world around us is changing at a rapid and exciting rate. With this societal and technological movement comes the need for space and greater opportunities to bring our ideas to life. Through Architizer’s A+ Awards, PSFK Labs reviewed the most progressive ideas building tomorrow, studied them immensely and began to understand the key trends and drivers of design today. Whether you’re a designer or not, we can all learn to create experiences through the concepts described in Building Tomorrow. From the insights uncovered by our team at PSFK Labs, the design thinking of buildings can be applied across industries and cultures. As the world continues to change around us, we can think of ourselves as architects for great ideas, building out products and services that adapt for a crowd or based on our surroundings. What’s important to note is this report is not necessarily a study in architecture: it is a guide for any creative professional who is building today - whether that in the physical, media or digital landscape. The themes highlighted within Building Tomorrow can be used to inspire the cities of tomorrow, but the trends can be leveraged to build the next generation of products, services and experiences. I can’t wait to see what you do next. I am thrilled to introduce Building Tomorrow: Trends Driving The Future of Design. The report is a collaboration between PSFK and Architizer highlighting the exemplary work submitted in the third year of Architizer’s A+ Awards. The Architizer A+ Awards - the world’s largest architecture awards program - is designed around one fundamental truth: architecture matters to everyone. Americans spend over 90% of their time inside of buildings - and when they aren’t in buildings, they are surrounded by them. That’s why the A+ Awards break from the traditional mold of architecture awards. Rather than have architects telling other architects what the best architecture of the year is the A+ Awards are juried by an international group of experts from fashion, politics, art, technology and dozens of other fields. Architecture shapes the world we all inhabit and impacts us constantly - it is bigger than just architects. This year we partnered with PSFK - the renowned trend analysts - to look at the thousands of A+ entries and discern trends impacting architecture, and ways that architecture was impacting global trends. We turned our data over to PSFK and they spent months sifting through the 2015 A+ Entries and subjecting them to their proprietary methodology. PSFK was the perfect partner expressly because they are not architects. Their perspective meant that they could look beyond the horizon of the architecture community to see the global impact of the buildings architects design. Dive in and discover what contemporary architecture is made of – told through a captivating combination of graphics, text, and incredible images. This is what great design looks like today! FROM THE EDITORS Piers Fawkes. Founder & Editor In Chief. PSFK.com @piers_fawkes | @psfk Marc Kushner. Founder & CEO. Architizer @marckushner | @architizer
  4. 4. PSFK is a future-forward online resource that provides creative professionals with a forecast into the smarter and better future, acting as a hub for design, advertising, retail, technology, travel and arts & culture news. Its team of researchers, trend-spotters, reporters and editors help the audiences of our daily site, newsletters, events and reports cut through the noise and spotlight the latest innovations that help people live, work and play better. In tandem with their mission to inspire progressive innovation by highlighting the most innovative ideas in our rapidly-changing world, the PSFK Labs team provides thought-leadership and strategy consulting based on trends research. www.psfk.com labs.psfk.com The team at PSFK Labs inspire some of the world’s leading companies to make better products and experiences. Its previous client list includes Apple, BMW, Google, Nike, Red Bull, Samsung and Target. Armed with over 1,500 entries from Architizer’s A+ Awards, the PSFK Labs analysts employed a technique called grounded theory analysis to identify patterns in the submissions. They subsequently turned to experts for advice on the clusters they were highlighted and these perspectives helped establish the drivers and trends that are listed in this report which are supported by quotes from the expert interviews. The design think-tank Consortia provided further advice to help the team understand the design sector better and define specific implications. If you would like an in-person presentation of this report, please contact reports@psfk.com. ABOUT PSFK OUR METHODOLOGY To Learn More About PSFK’s Recent Reports Check out, psfk.com/reports Free Download Available On psfk.com/building-tomorrow
  5. 5. 1 USA 6 Japan 3 Australia 10 Spain 2 Canada 4 Mexico Turkey 8 5 UK 7 Italy 9 France 1 2 3 4 5 # ENTRIES TOP 10 CITIES New York London San Francisco Brooklyn Chicago Toronto Los Angeles Boston Seattle Singapore 6 7 8 9 10 TOTAL ENTRIES BY CATEGORY Typology CategoriesPlus Categories Transportation Student Residential Office Landscape Institutional Cultural Commercial Collaboration Self Initated Learning Preservation Branding Living Small Workspace Light Urban Transformation Materials Sustainability Art # ENTRIES BY COUNTRY 10000 Country Ranking200 Entries Architizer’s A+ Awards present a global cross section of the most innovative designs in architecture. These structures not only represent advances in building techniques such as pre-fab units, sustainable design, and retrofitting, but also responses to the needs of the communities in which they are erected. The submission process for the 2016 A+ Awards kicks off September 29, 2015. awards.architizer.com ABOUT THE A+ AWARDS
  6. 6. WHAT’S DRIVING CHANGE IN DESIGN Society and culture are evolving at an unprecedented rate. These changes influence needs and expectations across sectors impacting how people live, work and play every day. PSFK sees three major drivers shaping the future of buildings. • Connected Lifestyles • Empowered Citizenry • Urbanized Population
  7. 7. A global survey of full time employees revealed flexibility as the top job benefit. Work-Life Challenges Across Generation. EY. 2015 things and 5 billion people will be connected to the Internet of Things by 2020. Are You Ready For The Internet Of Things. January 2014 of Americans keep their smartphones close by at all waking hours. Gallup. 2015 of cell phone owners say they check for messages and alerts even when they don’t notice ringing or vibrating. Mobile Fact Sheet. 2014 American workers already work as freelancers. Freelancing In America. Elance 2014 BUILDING TOMORROW Connected Lifestyles | 6 Digital experiences now pervade almost every aspect of daily experiences. Thanks to the ubiquity of smartphones and other connected devices, people are now able to tap into more information about themselves and those around them than ever before. This interconnectivity blurs the of boundaries between life, work and play, and facilitates collaboration over any distance. The pushback to the connected lifestyle has also been observed as people value increasingly scarce private time and escapes from technology. 67 % 81 % 53 million 50 billion “Flexibility” CONNECTED LIFESTYLES Components • Freelance Economy • Work/Life Integration • Digital Respite • Privacy
  8. 8. of millennials made a charitable donation in 2014. The Millennial Impact. 2015 of 15-24 year olds feel that their generation has the potential to change the world for the better. MTV Knowing Youth: 2020 Vision. Viacom. 2015 of global online consumers say they are willing to pay more for socially and environmentally responsible products, half are millennials. Nielsen Global Survey. 2014 of Americans think the country should do whatever it takes to protect the environment. Pew. 2014 of millennials say they are more focused on the environment than their parents’ generation. Clinton Global Initiative. 2014 BUILDING TOMORROW Empowered Citizenry | 7 More and more people are growing up in a truly global marketplace. Those who participate have a broader awareness of the world and their ability to impact it. Millennials and subsequent generations are growing up partaking in the sharing economy, demanding transparency from organizations, and voting with their dollars. Knowledge of social and environmental issues is compelling millennials and future generations to make even small decisions with an eye for the greater good. 76 % 71 % 55 % 80 % 84 % EMPOWERED CITIZENRY Components • Environmentalism/Sustainability • Community Empowerment • Sharing Economy • Social Media
  9. 9. Expected deficit water supply and demand in 2030. This would affect up to 50 % of the world’s population. World Water Development Report. UN. 2015 people died in 2012 as a result of exposure to air pollution which affects mostly urban populations. Air Quality Deteriorating In Many Of The World’s Cities. World Health Organization. 2014 now have populations over 10 million. This number has tripled since 1990. World Urbanization Prospects. 2014 of millennials aspire to live in an urban area in the future. Millennials - Breaking The Myths. 2014 of the world’s population lives in urban areas. That number is expected to increase to 66% by 2050. World Urbanization Prospects. United Nations. 2014 BUILDING TOMORROW Urbanized Population | 8 People around the world are experiencing the increased strain on resources brought on by population growth and urbanization. While the growth of cities has birthed an energetic urban identity, it has also inspired an appreciation for older, natural constructions incorporating existing buildings and landscapes. • 54 % 40 % 40 % 27 cities 7 million URBANIZED POPULATION Components • Resource Scarcity • Urbanization • Re-Use and Retrofitting • Rural Resurgence
  10. 10. 9 KEY TRENDS BUILDING TOMORROW 01. Communal Spirit 02. Intentional Play 03. Fluid States 04. Hidden Escapes 05. Blended Landscapes 06. Exercised Restraint 07. Second Life 08. Passively Powered 09. Breakthrough Builds
  11. 11. Women’s Opportunity Center Agency Sharon Davis Design Client Women For Women International Location Kayonza. Rwanda 01.
  12. 12. Congregating and connecting with other people has always been an important function of architecture, but today’s public and private spaces are changing to reflect a greater desire for shared experiences and environments. This focus on creating social-centric and dynamic designs for homes, offices and beyond fosters conversation, collaboration and community. 82 % 781 2,498 of 16-21 year olds think collaboration drives innovation. YouGov. 2014 According to a magazine survey, there are approximately 781 coworking spaces in the US and 2,498 worldwide. DeskWanted. 2013 “Architects have an extraordinarily important role to play to better guide urban growth toward more socially mixed and more innovative cultural ecologies that allow us to inhabit cities the way we want.” Vishaan Chakrabarti. Principal. SHoP Architects “Finding opportunities in which global and local brands, connected offices and even residential and corporate communities can connect and engage with one another is paramount.” Joseph Karadin. Director of Physical Design, ESI Design DESIGNING BETTER EXPERIENCES • Retail Design community spaces to encourage interactions between customers and associates. • Product Encourage the input of fan communities throughout the development and prototyping phases. • Cities Allow uses to create or find their own online tribes to connect with others who share their passions. COMMUNAL SPIRIT
  13. 13. BUILDING TOMORROW 01. Communal Spirit | 12 Songpa Micro-Housing Agency : SsD Client : N/A Location : Seoul. Korea Songpa Micro-Housing leverages zoning constraints to use residual space as semi-public shared zones. The residual space forms communal spaces for as many as three units and fosters interactions between neighbors. The ground floor is an open-program area for gathering and parking. The café in the basement level transforms into a community theater at night. High Place Apartments Agency : Egan | Simon Architecture Client : Community Corporation of Santa Monica Location : Santa Monica, CA. USA High Place Apartments was built around a series of courtyards designed to bring natural ventilation while promoting community between the units in the building. Each unit on the three floors of the building has two or three bedrooms and large windows. The open-air corridors connect different buildings so that people can see their neighbors. Vienna University Agency : Atelier Hitoshi Abe Client : Vienna University Location : Vienna. Austria Vienna University designed a flexible campus with a high degree of permeability between buildings in order to promote interaction between different academic departments. Overlapping volumes are arranged along the length of the site with shared atriums. By diverting traffic through the atriums, staff, faculty, and students are encouraged to cross paths, congregate, work, and collaborate.
  14. 14. WMS Boathouse At Clark Park Agency Studio Gang Architects Client City of Chicago Location Chicago, IL. USA 02.
  15. 15. While cities and their citizens are dynamic and ever changing, architecture is often viewed as static and sedate. In an effort to breathe more life into the built-environment, designers are experimenting with bright colors, interactive elements and the whimsical use of texture, light, and geometry to actively engage visitors and residents alike. of millennials said “fun” was in most need of improvement in their current office. AON Hewitt. 2015 Percent crime fell within a 1/4 mil radius when the city of Topeka commissioned public art. Topeka Police Dept. 2014 “It is especially important to use play as the catalyst of conversation between people in an effort to create human connections in the designed environment.” Joseph Karadin. Director of Physical Design, ESI Design 30 % 15 % DESIGNING BETTER EXPERIENCES • Retail Incorporate interactive elements to surprise & delight along with providing added function. • Product Use aesthetic flourishes to break conventions and help emphasize functional components. • Digital Gamify the experience to inject an element of play into the experience.
  16. 16. BUILDING TOMORROW 02. Intentional Play | 15 Swing Time Agency : Höweler+Yoon Architecture Client : City of Boston Location : Boston, MA. USA Swing Time is an interactive playscape composed of 20 illuminated ring-shaped swings located in a temporary park between the Boston Convention and Exhibition Center and D Street. The swings are outfitted with accelerometers which influence the color of the light ranging from white when they are static to purple when they are in full swing. The interactive component is a playful way to invite the citizens of Boston to come together in a communal space. Shipyard Cranes Agency : Skira Client : Tourist Board Pula Location : Pula. Croatia Shipyard Cranes transforms eight cranes at one of the world’s oldest shipyards into a giant light show, creating a new tourist attraction in Pula, Croatia. The cranes are still in everyday use, which meant that Skira had to work with the shipyard’s engineers to ensure lighting did not interfere with their regular working activities. The “Lighting Giants” project managed to emphasize this distinctive symbol of the city and celebrate its industrial heritage in a playful manner. Dallas Brooks Community Primary School Agency : McBride Charles Ryan Client : Dept of Edu & Early Chilldhood Development Location : Dallas, Victoria. Australia The Dallas Brooks Community School uses color to provide warmth and vibrancy to an otherwise barren site. Taking inspiration from the rings of Saturn, the designers chose to band the outer wall in a playful gesture of color and movement. The wall is both functionally protective while also being a civic gesture and an invitation to participate in the shaping of the suburb’s future. The form of the wall itself silhouettes the architectural context of the school, mimicking housing, industry, and the ecclesiastic.
  17. 17. Cykelslangen Agency Dissing+Weitling Client City of Copenhagen Location Copenhagen. Denmark 03.
  18. 18. As the lines between live, work, and play blur, homes, offices and public spaces must now fulfill multiple purposes in a defined amount of space. Modular and flexible designs solve this issue by adapting throughout the day to accommodate a changing set of uses and needs. 53 million American workers already work as freelancers. Freelancing In America. Elance 2014 Flexibility was listed as the top job benefit employees seek. Work-Life Challenges Across Generations. EY. 2015 “We are heading towards cities of radical mixed use, in which building programs are not pre-determined, but remain flexible throughout the lifecycle of a building.” Vishaan Chakrabarti. Principal. SHoP Architects “We’re about to enter a new era of “mixed-up-use” — strange new combinations of living, working, and lifestyle amenities.” Greg Lindsay. Senior Fellow. New Cities Foundation “Flexibility” DESIGNING BETTER EXPERIENCES • Retail Use movable and interchangeable pieces to adapt spaces to events and other functions. • Product Design components to be easily upgraded and replaced to allow greater customization and future proofing. • Digital Highlight different items depending on what is most important for the time of day, user’s preferences, and other contextual features.
  19. 19. BUILDING TOMORROW 03. Fluid States | 18 Griss Equine Veterinary Practice & Doctor’s Apartments Agency : Marte. Marte Architects Client : Robert Griss Location : Rankweil. Austria Griss Equine Center combines apartments for veterinarians and the in-house equine pharmacy, treatment rooms, lab, and stables under one roof. In this set-up, private and public areas are able to coexist and function independently. The dominant base plate and concrete floor draw a clear boundary between inside and outside. The living room, which is rather small compared to the high ceiling, exudes transitory qualities as it brings the garden into the house and extends the living space into the open air. Airbnb Portland Office Agency : Aaron Taylor Harvey and Rachael Yu Client : Airbnb Location : Portland, OR. United States Airbnb’s Portland office revolutionizes work by creating a space that invites employees to “Belong Anywhere.” The design dissolves the idea of a desk as an individual’s address at work. Instead, the design replaces the desk with the spatially efficient “landing spot” — a veritable Swiss Army knife of storage, workspace, and team identity. From here the office is a landscape of shared amenities, including comfy lounges, communal tables, standing monitor stations, and even a tree house. Children’s Home Of The Future Agency : CEBRA Client : Kerteminde Municipality Location : Kerteminde. Denmark The Children’s Home of the Future is a pioneering project for a new type of 24-hour care center for marginalized children and teenagers. The vision for the new institution is to establish a care center that encourages social relations and a sense of community while at the same time accommodating the children’s individual needs. The overall organization provides each age group with a self- contained, varied unit or its own “house” in connection with a central unit for flexible use. The layout aims at providing the residents with a sense of belonging to their unit — a homely base where they can retreat alone or in smaller groups, thus establishing a care center which is more home and less institution.
  20. 20. Knot House Agency Atelier Chang Client House of the Mind Location Geoje. South Korea 04.
  21. 21. Spaces are being designed to help individuals find moments of solitude and quiet to connect with their thoughts, individuals or their surroundings. These intimate retreats allow people to filter out the distractions and pressures of modern life and reconnect with the things that are most important. of US employees say people disturb them when they are trying to focus at work. Gensler. 2013 of workers say their office provides the ability to concentrate easily. Harvard Business Review. 2014 HIDDEN ESCAPES 53 % 70 % “In order to be open to creativity, one must have the capacity for constructive use of solitude” Rollo May. Psychologist, Columbia University DESIGNING BETTER EXPERIENCES • Retail Designate areas where customers can try products with no pressures. • Product Consider how to incorporate natural materials. • Digital Allow users to select times to silence non-priority or all alerts.
  22. 22. BUILDING TOMORROW 04. Hidden Escapes | 21 Entropy Agency : Taylor and Miller Client : Echoing Green Location : New York, NY. USA The Entropy office was designed to house collaborative spaces as well as nooks for distraction-free individual work. The repeated box motif creates an intentionally “disordered” environment. As the office expands, this is meant to encourage an increased density of people and overlapping tasks. Larger boxes divide workspaces and provide a quiet layering of space and privacy. Pillar Grove Agency : Mamiya Shinichi Design Studio Client : Mamiya Co. Ltd Location : Nisshin. Japan Pillar Grove was designed to encourage communication between staff. Freely arranged slabs of concrete partition the office vertically, allowing the staff to find their own spaces without opaque walls. Because space is delineated on the Y-axis, the small office is still able to be filled naturally. The design’s wall-less architecture connects the staff in one space and encourages rich communication. Tongva Park Agency : James Corner Field Operations Client : City of Santa Monica Location : Los Angeles, CA. USA Tongva Park creates a braided pathway through nature designed by and for the community of Santa Monica between the freeway and Ocean Avenue. The park is carved into four sections: Garden Hill displays intimate alcoves, Discovery Hill gives children a playspace, Gathering Hill provides the community an outdoor space to congregate, and Observation houses small orbs that give couples an intimate viewing spot to overlook Santa Monica’s natural landscape.
  23. 23. House In The Mountains Agency Gluck+ Client N/A Location Rocky Mountains, CO. USA 05.
  24. 24. In today’s mass marketplace where everything from advertising to architecture is competing for attention, numerous designers are pushing back with understated getaways and buildings that gain their power through achieving harmony with their surroundings. Whether by taking design inspiration from their locale or integrating key elements directly into the landscape, these structures are making a new kind of statement. of millennials have donated to a historic site in the past 3 years. National Trust For Historic Preservation. 2013 Average lift old buildings are rated than new buildings. Sandra Shannon, Department Of Heritage Conversation. 2014 “Ultimately, truly timeless architecture is inseparable from place; its authenticity derives from its context, allowing it to remain relevant.” Olson Kundig. 61 % .77 points DESIGNING BETTER EXPERIENCES • Retail Engage local artists, designers, and leaders to embed the space in the community’s culture. • Product Partner with complementary events to become part of a cultural conversation. • Digital Integrate into existing social profiles like Facebook, Twitter, Instagram, and Linkein in order to simplify the authentication process or better tailor services based on profile information.
  25. 25. BUILDING TOMORROW 05. Blended Landscapes | 24 Moesgaard Museum Agency : Henning Larsen Architects Client : Moesgaard Museum Location : Skåde, Højbjerg. Denmark Denmark’s 172,225-square-foot Moesgaard Museum for Archeology is nestled discreetly in the rolling hills of Skåde. The green roof, bright courtyard, and underground terraces provide unique exhibition spaces for artists while creating recreational outdoor areas for barbecues, picnics, lectures, and traditional Midsummer’s Day bonfires for patrons. The interior’s design mimics archaeological excavations with varied terraces giving the impression of unearthing layers of history. Trollbeads Agency : BBP Arkitekter Client : Trollbeads Location : Copenhagen. Denmark In need of a high-security headquarters, jewelry firm Trollbeads selected a historic building on Copenhagen’s waterfront. The jeweler wanted to create a building that reflected their brand’s signature chain-link charms, while not disturbing the harmony of the historic block. A brass curtain opens in the morning revealing a facade that emulates the buildings on either side. The curtain closes again at night and is illuminated from the inside, revealing a modern glass house behind a veil of burglar proof, translucent brass. Bruggerberg Agency : Ken Architekten Client : N/A Location : Brugg, Argau. Switzerland Bruggerberg defies the conventional idea of what a terraced house should look like. The 16 condominium apartments are fused like islands into an overall form with clearly defined edges. The shape clings to the contours of the existing terrain, reacting to the course of the slope with differentiated oblique angles. With its choice of materials, coloration, lack of detail, and large scale, the volume seems to be part of the Bruggerberg hill as opposed to its own independent structure.
  26. 26. Malboro Music : Five Cottages Agency HGA Architects and Engineers Client Malboro Music Location Malboro, VT. USA 06.
  27. 27. Extravagance and scale are no longer necessary for architecture to make a powerful statement. Architects are creating designs that provide more than they consume. Using small spaces efficiently and keeping a more minimal profile without sacrificing comfort or aesthetics are the hallmarks of this new approach to architecture. 8,689 ft2 Median lot size for new single- family houses. This has shrunk 14 % between 1976 and 2014. Characteristics Of New Housing. US Department Of Housing And Urban Development. 2014 of respondents say green space is a priority in their communities. America In 2015. ULI. 2015 “Simple, elemental design is a peaceful, natural response to the chaos of daily life. The goal is not austerity or to pare back elements for the sake of doing so, but about curating the unique assets of a site or space, no matter the size or location.” Olson Kundig. 55 % DESIGNING BETTER EXPERIENCES • Retail Incorporate digital overlays to maximize showroom areas in tight spaces. • Product Focus the capabilities of an item to provide superior performance for its given task. • Digital Minimize the number of steps to access information.
  28. 28. BUILDING TOMORROW 06. Exercised Restraint | 27 1.8-M Width House Agency : YUUA Architects & Associates Client : N/A Location : Tokyo. Japan The 1.8-M Width House is an example of an ultra- compact house, “kyo-sho-jutaku” in Japanese, built on tiny pockets of land and suited to young people looking to build their homes in over-populated areas like Tokyo, where skyrocketing property prices have forced a generation of designers to rethink the concept of urban living. Its interior layout is largely a hybrid space of shifting floor plates and multi-use areas. Despite its extremely limited lot size, the YUUA Architects & Associates project epitomizes the vitality of the Japanese concern with staging and social aspects of architecture. The Haffenden House Agency : PARA Project Client : N/A Location : Syracuse, NY. United States The Haffenden House addresses the suburban context and the repetitive image of a ‘house’ — creating a blank space for retreat, reflection, and writing. The interior’s indifference to context provides secluded space for work yet maximizes the amount of natural light through the structure’s section and skin. A bowl- shaped division separates the writing room from the reading space above, increasing indirect light for the second level and avoiding any association with the landscape on the third. The Highline Agency : James Corner Field Operations Client : City of New York and Friends Location : New York, NY. USA Manhattan’s Highline elevated park opened its final section over the Hudson rail yards. This extended walkway offers views of Manhattan’s iconic buildings in midtown as well as New Jersey on the other side of the Hudson. Peel-up benches, children’s play spaces, and exposed train tracks provide variety as Manhattanites elevate themselves to enjoy their city.
  29. 29. 837 Washington Agency Morris Adjimi Architects Client Taconic Investment Partners Location New York. USA 07.
  30. 30. In a throwaway culture, many architects are responding by creatively reusing, recycling and upcycling materials and fixtures in new projects. Abandoned and underused buildings are also gaining new life as architects put more and more effort into smart renovations that combine the best of old and new. of all construction projects are retrofit projects. McGraw Hill Construction. 2010 Estimated investment owners and managers will invest between now and 2023 on greening their existing built infrastructure. Navigant Research. 2014 “The global north marketplace is only beginning to learn from the incredible insight of the global south, where resource limitation requires the up- cycling, reuse and re-imagination of material and land for multiple and many- phased use.” Michael Murphy. Principal. MASS Design Group 61 % $960 billion DESIGNING BETTER EXPERIENCES • Retail Consider how retrofitting a space can influence a store’s character before tearing it down. • Product Source recycled and recyclable materials for both packaging and product. • Digital Draw inspiration from analog rituals for intuitive controls.
  31. 31. BUILDING TOMORROW 07. Second Life | 30 Bombay Sapphire Distillery Agency : Heatherwick Studio Client : Bombay Sapphire Location : Hampshire. United Kingdom Formerly a water-powered paper mill, the Bombay Sapphire Distillery contained more than 40 derelict buildings, many of historical significance, which were regenerated and restored as part of the overall master plan. To bring clarity to such a disparate site, a central courtyard was created as a gathering area and a point of focus. In this courtyard, two intertwining botanical glasshouses were built to house and cultivate the 10 plant species that give Bombay Sapphire gin its particularity and create a focus and identity for the new complex. Ring Of Celestial Bliss Agency : JJ Pan & Partners Client : Delta Electronics, Inc Location : Hsinchu. Taiwan The Ring of Celestial Bliss appears as a glowing object hovering in the night with constantly moving images produced by the latest projection technology and LED lighting. The choice of form and materials used for the lantern is inspired by the historical and cultural characteristics of Hsinchu, whose ancient name was the City of Bamboo Walls. The inner projection screen is made of recycled materials, and bamboo tubes are used as a permeable flooring material. After the lantern festival, all of the materials will be reused or recycled. One Plus Office Agency : One Plus Partnership Limited Client : One Plus Partnership Limited Location : Hong Kong. China One Plus Office’s sustainability extends from cement walls and flooring to upcycled leftover fabrics and recycled designer pieces. Plastic blue wrapping redecorates designer chairs and fabric samples sourced from suppliers adorn a meeting room sofa. Old closets once destined for the dump proudly show their age with washed-away paint and weathered scratches. The grungy junkyard concept is designed to demonstrate the potential of putting waste material to stylish use.
  32. 32. Hy-Fi Agency The Living Client Museum of Modern Art & MoMA PS1 Location Queens, New York. USA 08.
  33. 33. With a wider adoption of alternative energy sources from wind to solar, many architects are taking the next step in sustainable solutions by creating spaces that help promote greater efficiencies. The adoption of new materials in combination with thoughtful design techniques are reducing the amount of resources needed to maintain a home or building in any climate. 43 M2 of buildings are Green Star certified. US Green Building Council. 2015 of US homeowners say they purchase clean-energy products and services to save money. The next most popular response was to reduce environmental impact with 34 % Navigant Research. 2014 “Will the combination of individual solar/ wind generation, home-based storage - such as Tesla PowerWall - and electric vehicles lead to a new flourishing of micro- grid suburbia? Maybe!” Greg Lindsay. Senior Fellow. New Cities Foundation “As city planners and architects we need to design more self sustainable cities with more public transport on alternative energy.” Winka Dubbeldam. President. Archi-Tectonics 82 % DESIGNING BETTER EXPERIENCES • Retail Incorporate alternative energy sources to not only cut costs, but also build a socially responsible image. • Product Consider how alternative forms of energy like kinetic and solar can aid in increasing battery longevity. • Digital Offer basic and downloadable offline versions of services for places with limited connectivity.
  34. 34. Energy Positive Relocatable Classroom Agency : Anderson Anderson Architecture Client : State of Hawaii, Department of Education Location : Ewa Beach, Hawaii. USA This modular, off-site fabricated, re-locatable classroom prototype is designed to provide an optimized educational environment for students and teachers while advancing sustainable design principles in construction and in classroom learning. The classroom is designed to conserve as well as collect energy, and generates natural resources, including electrical energy, daylight, wind energy, and rainwater. As well as being strong, efficient and conserving, natural forces and resources are highlighted and exposed throughout the structure, and all systems and performance criteria are monitored and broadcast to the web. In this way the building acts as a learning tool for occupants, other schools, and the public. BUILDING TOMORROW 08. Passively Powered | 33 House In The Mountains Agency : Gluck+ Client : N/A Location : Rocky Mountains, CO. USA This guest house in the Rocky Mountains extends the idea of the ‘Landscape House’ by integrating and accentuating its mountain environment. Two intersecting bar shapes bookend to complete the implied courtyard of the original house, creating a high mountain yard that connects the two structures into a single-family gathering place. A thick solar wall on the south side separates the service side of the building from the main courtyard while creating a secondary space for cars, storage, and the harvesting of solar energy. A corten-clad retaining wall slices diagonally across the site, capturing the solar courtyard on one side and forming a private sunken court on the other. The pool and interior floors are ‘overheated’ during the day, acting as heat sinks to avoid mechanical heating at night. Josey Pavilion Agency : Lake | Flato Architects Client : Dixon Water Foundation Location : Decatur, TX. USA With aspirations to be the first “Living Building” project in Texas, the Dixon Water Foundation commissioned this 5,400-square-foot open-air pavilion is an education, meeting, and demonstration center. Designed to be flexible and adapt to climatic conditions year round, the structure captures cool breezes in summer and blocks cold winter winds. As a fully restorative Living Building, the project represents the most advanced measure of sustainability in the built environment — 100% of wastewater is treated onsite and returned to the natural water cycle and at least 100% of the energy used is produced by solar panels.
  35. 35. Incineration Line Agency Erick Van Egeraat Client Kara / Noveren Location Roskilde. Denmark 09.
  36. 36. Disruptive technologies are finally at the scale and sophistication to radically transform architectural forms and construction techniques. From drone assembly to emerging 3D printing formats, these once experimental tools are pushing the possibilities of what future building designs and cityscapes will come to resemble. $213 million Percent the federal government has lowered its energy consumption in building. This is its lowest level of energy consumption since 1975. US Energy Information Administration. 2015 were allocated by the NSF in 2014, the NSF for multidisciplinary research in manufacturing and emerging technologies focusing on new materials, smart systems, advanced manufacturing technologies, and robotics technologies. White House office Of Science And Technology Policy. 2014 “[New materials and building technologies] can result in a cleaner way of producing with less waste and more efficiency. This is long overdue!” Winka Dubbeldam. President. Archi-Tectonics 30 % DESIGNING BETTER EXPERIENCES • Retail Integrate methods of on-site production to serve bespoke products and services for individual consumer needs. • Product Use rapid prototyping capabilities to test new ideas. • Digital Experiment with new storytelling media like virtual reality, augmented reality, ephemeral messaging, and online chat to create authentic connections with a new generation of consumers.
  37. 37. BUILDING TOMORROW 09. Breakthrough Builds | 36 Formstelle Agency : Format Elf Architekten Client : jc.d Grundstücks GmbH & Co. KG Location : Töging am Inn. Germany Located at the entrance of a former aluminum plant, the FORMSTELLE provides a successful structural transformation from heavy industry towards a modern office space. A smooth, honeycomb structure calculated using a parametric process gives the building its contemporary appearance. The implementation of the laser façade panels was only feasible through the new digital process of design. Grotto Agency : PARTISANS Client : N/A Location : Georgian Bay, Ontario. Canada The Grotto combines vision, technology, and old-world craft combine to create a transcendent sauna integrated with the Canadian landscape. The concept prescribed a solid, simple presence on the exterior, while the interior followed dynamic air movements in curvature forms that required design solutions. Challenging the standards of current practices in the construction industry, the designers worked directly with a millwork and steel fabrication partner on every detail to develop a new process of fabrication. This process utilized state- of-the-art 3D technology to scan, model, and build the Grotto. Bao’an International Airport, Shenzhen Agency : Studio Fukass Client : Shenzhen Airport (Group) Co., Ltd, Developer Location : Shenzhen. China Shenzhen Bao’an International Airport’s building envelope is dominated by a honeycomb-like façade which permits indirect light to enter the interior through 25,000 openings in its double skin. Depending on the sun’s position, rays of sunlight also enter the building directly, offering unusual and continuously changing lighting effects throughout the day. Developing the geometry involved the specification of the structure, the steel construction, as well as the coordinates of all façade elements of the outer shell. Parametric software tools allowed iterative optimization of the façade at very short time intervals, making it possible to complete the preliminary design of both the façade and the structure within the space of a year.
  38. 38. 4 PILLARS FOR CREATING EXPERIENCES The practice of architecture is as much about the form of physical structures and spaces as it is about the way people experience those environments. In reviewing the nine trends within this report, the PSFK Labs team noticed several larger themes that point to the ways the built environment can truly impact the lives of residents and visitors.
  39. 39. 4 PILLARS CREATING EXPERIENCES BUILDING TOMORROW Creating Experiences | 38 EMBRACE CHANGE Modern life is in a perpetual state of flux. To be successful,individuals and businesses must constantly learn and adapt. Similarly, the buildings people live, work and play in and around must be able to adapt throughout the day to accommodate a diverse set of use cases and needs, and welcome residents and visitors with features that enable them to make them their own. SOURCE LOCALLY In a global marketplace, place has never been more important. Cities and neighborhoods take their strength and character from their businesses and residents. To truly engage a community, architects must first consider the existing foundation of a site and its surroundings before any concrete is poured or bricks are laid. CATALYZE CONNECTION With so much of people’s communication now mediated through a technology medium, the importance of face-to-face human interactions are more important than ever. Building designs and spaces must not only be able to provide shelter and comfort, but also foster impromptu social connections and moments of private reflection. SCALE DOWN A turbulent economy and environment are causing people to reconsider the ways they spend and consume, making simplicity a welcome luxury. Smaller spaces, purposeful designs and unostentatious aesthetics cater to this returning attitude, supporting human scale intimacy and efficiencies for a more conscious generation. for
  40. 40. BUILDING TOMORROW 12 Experts Building Tomorrow | 39 Winka Dubbeldam. President. Archi-Tectonics archi-tectonics.com Michael Murphy. Principal. MASS Design Group massdesigngroup.org Beatrice Galilee. Curator of Architecture and Design. The Metropolitan Museum of Art metmuseum.org Piers Fawkes Founder & Editor In Chief PSFk.com psfk.com Marc Kushner CEO Architizer architizer.com Vishaan Chakrabarti. President. SHoP Architects shoparc.com Dan Barasch. Founder. Lowline thelowline.org Joseph Karadin Director of Physical Design ESI Design esidesign.com Roy Kim Chief Creative Office. Douglas Elliman Real Estate eliman.com Matt Anderson Director of Communications. Olson Kundig olsonkundig.com Greg Lindsay. Senior Fellow. New Cities Foundation newcitiesfoundation.org 12 EXPERTS BUILDING TOMORROW Chris Barley. Founder. Consortia consortia.net SPECIAL THANKS TO :
  41. 41. Piers Fawkes President & Founder piers.fawkes@psfk.com 1+ 646 520 4672 PSFK Labs Project Lead Scott Lachut Michelle Hum Designer Sarah Lee Research Tim Ryan Andrew Vaterlaus-Staby Charlotte Hellichius Marc Kshuner CEO marc@architizer.com 1+ 646 461 6083 Luna Bernfest Director of Engagement luna@architizer.com Cover Photo Agency : 3xN Client : Blue Planet Aquarium Location : Kastrup. Denmark Photographer : Adam Mørk Ver.2.0 | Published September 2015 ©PSFK 2015 All rights reserved. No parts of this publication may be reproduced without the written permission of PSFK Labs.

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