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Generation Social Media – Wie Bewerberheute rekrutiert werden möchten !Anwendung eines Web 2.0 Tools zum Bewerbermanagemen...
1.  Generation Social Media – Was wünschen sichBewerber?!2.  Wettbewerbsvorteile durch Anpassung derRekrutierungsprozesse!...
www.gohiring.com 31.  Generation Social Media – Was wünschen sichBewerber?!
Interaktion undFeedback !AuthenzitätArbeitgeberimage!EffizienteJobsuche!Bewerbungsprozess!= schnell, effizient,persönlich!...
0%!10%!20%!30%!40%!50%!60%!70%!80%!90%!100%!1! 3! 5! 7! 9! 11! 13! 15! 17! 19! 21! 23! 25! 27! 29!Kurze Bewerbungswege!% d...
2.  Wettbewerbsvorteile durch Anpassung derRekrutierungsprozesse!www.gohiring.com 6
HR Talkwww.gohiring.com 7Gestaltung optisch und inhaltlichansprechend– Logoeinbindung, schlanker + informativerText ohne u...
03.04.2013Individuelle Medienauswahl!HR Talkwww.gohiring.com 8
03.04.2013Interaktion!HR Talkwww.gohiring.com 9Posting überKarriereseitePosting übereigenes sozialesNetzwerkMitarbeiter ei...
Methoden zur Optimierung!ü  kurze Bewerbungsformulare!ü  individuelle Bewerbungswege je nach Position!ü  kontinuierlich...
3.  Umsetzung des Bewerbermanagements mitWeb 2.0 Tools (am Beispiel von GoHiring)!www.gohiring.com 11
www.gohiring.com 12Einfaches Erstellen und Übersicht über ausgeschriebene Stellenanzeigen.!
www.gohiring.com 13Klare Übersicht, schlanker Bewerbungsprozess. Ranking, Filter- undTaggingoptionen zur einfachen Suche u...
www.gohiring.com 14Kurze Bewerbungswege. Option: One-click apply.!
www.gohiring.com 15Social Media Integration auf Karriereseite. Einbindung Mitarbeiter. !
•  GoHiring GmbH!•  Uta Sommer, Geschäftsführerin!•  Freiligrathstr. 5, 10967 Berlin!•  T: (030) 60 98 33 56!•  uta@gohiri...
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GoHiring hr_innovation_day 2013

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Präsentation GoHiring zum HR Innovation Day 2013

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GoHiring hr_innovation_day 2013

  1. 1. Generation Social Media – Wie Bewerberheute rekrutiert werden möchten !Anwendung eines Web 2.0 Tools zum Bewerbermanagementwww.gohiring.com 01.06.13
  2. 2. 1.  Generation Social Media – Was wünschen sichBewerber?!2.  Wettbewerbsvorteile durch Anpassung derRekrutierungsprozesse!3.  Umsetzung des Bewerbermanagements mit Web2.0 Tools!03.04.2013www.gohiring.com 2
  3. 3. www.gohiring.com 31.  Generation Social Media – Was wünschen sichBewerber?!
  4. 4. Interaktion undFeedback !AuthenzitätArbeitgeberimage!EffizienteJobsuche!Bewerbungsprozess!= schnell, effizient,persönlich!www.gohiring.com 4
  5. 5. 0%!10%!20%!30%!40%!50%!60%!70%!80%!90%!100%!1! 3! 5! 7! 9! 11! 13! 15! 17! 19! 21! 23! 25! 27! 29!Kurze Bewerbungswege!% der abgeschlossenenBewerbungen!In Minuten!www.gohiring.com 5
  6. 6. 2.  Wettbewerbsvorteile durch Anpassung derRekrutierungsprozesse!www.gohiring.com 6
  7. 7. HR Talkwww.gohiring.com 7Gestaltung optisch und inhaltlichansprechend– Logoeinbindung, schlanker + informativerText ohne unnötige ÜbertreibungenDirekte Ansprache der Kandidaten– z.B. „Sie sind“ anstatt „die Stelle fordert“Tätigkeitsbeschreibung eindeutigformulieren– z.B. „Erstellung von Dokumentationen fürsechs Baugruppen im Kunststoffbereich“anstatt „Erstellung von Dokumentationen“Unternehmensvorteile klar herausstellen– z.B. Sozialleistungen, Firmenwagen, Werte,ZieleStellenanzeigen – persönlich, authentisch!
  8. 8. 03.04.2013Individuelle Medienauswahl!HR Talkwww.gohiring.com 8
  9. 9. 03.04.2013Interaktion!HR Talkwww.gohiring.com 9Posting überKarriereseitePosting übereigenes sozialesNetzwerkMitarbeiter einbinden –Share Buttons(Eigene) Foren/GruppenSocial MediaUnternehmensprofile/KarriereseitenDirektansprache
  10. 10. Methoden zur Optimierung!ü  kurze Bewerbungsformulare!ü  individuelle Bewerbungswege je nach Position!ü  kontinuierliches Feedback während des gesamtenBewerbungsprozesses!ü  Talentpools aufbauen!ü  Engagement - Mitarbeiter einbinden!www.gohiring.com 10
  11. 11. 3.  Umsetzung des Bewerbermanagements mitWeb 2.0 Tools (am Beispiel von GoHiring)!www.gohiring.com 11
  12. 12. www.gohiring.com 12Einfaches Erstellen und Übersicht über ausgeschriebene Stellenanzeigen.!
  13. 13. www.gohiring.com 13Klare Übersicht, schlanker Bewerbungsprozess. Ranking, Filter- undTaggingoptionen zur einfachen Suche und Aufbau Talentpool.!
  14. 14. www.gohiring.com 14Kurze Bewerbungswege. Option: One-click apply.!
  15. 15. www.gohiring.com 15Social Media Integration auf Karriereseite. Einbindung Mitarbeiter. !
  16. 16. •  GoHiring GmbH!•  Uta Sommer, Geschäftsführerin!•  Freiligrathstr. 5, 10967 Berlin!•  T: (030) 60 98 33 56!•  uta@gohiring.com | www.gohiring.com !www.gohiring.com 16Kontakt!

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