Both sachn and binny were alumini of iit delhi and they worked in amazon before starting their own co in october 2007 Every wish gets fullfilled now
Appiterate was launched as an A/B testing tool for mobiles. A/B testing is a methodology to test out two variants and experiment to find out which version works better with the audience. With the world moving towards mobile, it was becoming critical to have this functionality for mobile. This is where Appiterate came in. The founding team has a strong experience in the mobile app space and has in the past built mobile apps for companies such as Microsoft, Zomato, Groupon, Sears etc.
e-commercee-commerce, is the trading in products or services using, is the trading in products or services using
computer networks, such as the Internet.computer networks, such as the Internet.
Electronic commerce draws on technologies such as mobileElectronic commerce draws on technologies such as mobile
commerce, electronic funds transfer, supply chaincommerce, electronic funds transfer, supply chain
management, Internet marketing, online transactionmanagement, Internet marketing, online transaction
processing, electronic data interchange (EDI), inventoryprocessing, electronic data interchange (EDI), inventory
management systems, and automated data collection systemsmanagement systems, and automated data collection systems
Online shoppingOnline shopping is a form of electronic commerce whichis a form of electronic commerce which
allows consumers to directly buy goods or services from a sellerallows consumers to directly buy goods or services from a seller
over the Internet using a web browserover the Internet using a web browser..
Alternative names are: e-web-store, e-shop, e-store,
Internet shop, web-shop, web-store, online store, online
storefront and virtual store.
In India, the Information Technology Act 2000 governs
the basic applicability of e-commerce.
Mobile commerce (or m-commerce) describes purchasing
from an online retailer's mobile optimized online site or
Customers:-Online customers must have access to
the Internet and a valid method of payment in order to
complete a transaction.
Product selection:-Consumers find a product of
interest by visiting the website of the retailer directly or
by searching among alternative vendors using
a shopping search engine.
Payment:-Online shoppers commonly use a credit
card or C.O.D in order to make payments.
Product delivery:-Once a payment has been
accepted, the goods or services can be delivered using
retail package delivery services like Fedex ,Bluedart etc.
Key people kunal Bahel (Chairman)
Rohit Bansal (CEO)
Revenue 600 crore FY2014 (US$ 1
Number of 5,000(2015)
Slogan Bachatey raho
Aims at making life fun for consumers. We have a
simple business philosophy; we just do not offer best
prices; we offer great experiences ! You do not need
to spend a fortune to enjoy what you love; we are just
a click away.
To create India’s most powerful digital commerce
ecosystem that creates life changing experiences for
buyers and sellers.
Round 1: In January 2011, Snapdeal received a funding of $12 million
from Nexus Venture Partners and Indo-US Venture Partners.
Round 2: In July 2011, the company raised a further $45 million from
Bessemer Venture Partners, along with existing investors Nexus Venture
Partners and Indo-US Venture Partners.
Round 3: Snapdeal then raised a 3rd round of funding worth $50 million
from eBay and received participation from existing investors – i.e.
Bessemer Venture Partners, Nexus Venture and IndoUS Venture Partners.
Round 4: Snapdeal received its 4th round of funding of $133 million on
Feb-2014. The 4th round of funding was led by eBay with all the current
institutional investors, including Kalaari Capital, Nexus Venture Partners,
Bessemer Venture Partners, Intel Capital and Saama Capital all
Round 5: Snapdeal received its 5th round of funding of $105 million in May-2014.
The 5th round included investments by Blackrock, Temasek Holdings, PremjiInvest
and others.The round valued Snapdeal at $1,000,000,000.
Round 6: Snapdeal received its 6th round of funding in Oct-2014 from Softbank with
investments worth $647 million in fresh capital.This makes SoftBank the largest
investor in Snapdeal.
Round 7: Snapdeal received its 7th round of funding in Aug-2015 from Alibaba
Group, Foxconn and SoftBank with investments worth $500 million in fresh capital.
Round 11:One of the world's largest pension funds, Ontario Teachers' Pension Plan,
and Singapore-based investment entity Brother Fortune Apparel have led the 11th
round of funding in online marketplace player Snapdeal. The latest investment is $200
million (Rs 1,367.6 crore) in Jasper Infotech-owned company.
In June 2011, Snapdeal acquired Bangalore-based group buying site, Grabbon.com.
In April 2012, Snapdeal acquired esportsbuy.com, an online sports goods retailer
based out of Delhi.
In May 2013, Snapdeal acquired Shopo.in, an online marketplace for Indian handicraft
In April 2014, Snapdeal acquired fashion products discovery site, Doozton.com.
In December 2014, Snapdeal acquired gifting recommendation site, Wishpicker.com.
In January 2015, Snapdeal acquired a stake in product comparison website
In February 2015, Snapdeal acquired luxury fashion products discovery
In March 2015, Snapdeal acquired 20% stake in logistics service company
Gojavas.com.It currently owns a 50% stake in GoJavas valued at $35 million.
In March 2015, Snapdeal acquired ecommerce management software and fulfillment
solution provider, Unicommerce.com.
In March 2015, Snapdeal entered into the financial services marketplace by acquiring
a majority stake of RupeePower which provides a digital platform for financial products
to customers. Mr. Tejasvi Mohanram, the founder of RupeePower would continue to be
the MD&CEO of the company.
In April 2015, Snapdeal acquired mobile-payments company FreeCharge.com.
In September 2015, Snapdeal acquired Reduce Data, a programmatic display
Building customer loyalties.
Getting tie-ups with major brands.
High server loads and errors on important
promotional days like big billion day or festive season
sale, republic day sale etc.
Get the approval for credit card payment gateways.
eRetailer of the Year & Best Advertising campaign of the year - Indian
eRetail awards 2012 organized by Franchise India in Feb,2012.
Winner of Red Herring Asia Awards 2011.
E-commerce site of the year at WAT awards that took place in Jan 2012,
Voted amongst the Buziest brands of India in afaqs's annual buzz-
Easy return policies with no terms and conditions.
From personal experience I was dissatisfied with the time
they took to deliver my order. They can improve in that
Like homeshop18 and naaptol.com they can also use
television as a means of direct selling in order to reach
those customers who can not access through internet.
Products being displayed on sites, similar product should
be delivered to the customers.
No hidden cost and taxes.