Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The Industrial Revolution 2.0 TEDx

1,369 views

Published on

On September 14th, 2011, TEDxKTH 9 storeys under the Royal Institute of Technology campus.

The theme was “The future of energy” and we wanted to work with a positive outlook on the future, we dit not want to take the pessimistic armdageddonic approach by saying “the planet is dying, you must change!”, but instead we tried to say “Look how cool this new idea is, let’s do this instead, it’s much more fun!”.

To make change happen we have to move from “I must” to “I want”, and instead of using threats and creating negative responses, we need to find and trigger peoples positive responses, and focus on doing more good instead of less bad.

http://tedxkth.com/

Published in: Design, Technology
  • Be the first to comment

The Industrial Revolution 2.0 TEDx

  1. 1. The Industrial Revolution 2.0<br />Martin Willers<br />
  2. 2. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />
  3. 3.
  4. 4.
  5. 5. Sustainable<br />Supply<br />Demand<br />
  6. 6. Power<br />Japan<br /><ul><li> - 15 procent</li></ul>Company<br /><ul><li> Air Con to 28 C (83 F)</li></ul>You<br /><ul><li>Shortsleeves,</li></ul>”Super Cool Biz”<br />
  7. 7. :( Wehave to…<br />Less bad<br />Less consumption<br />
  8. 8. (: Optimism<br />Moresustainable<br />Better design<br />
  9. 9.
  10. 10. Sustainable<br />development<br />Consumption<br />”46 % of development& introductioninvestments<br />gives no ROI”<br />”80% of environmental<br />impact from design phase”<br />
  11. 11. RIKTIGA MÄNNISKOR<br />
  12. 12. RIKTIGA MÄNNISKOR<br />
  13. 13. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />
  14. 14. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />
  15. 15.
  16. 16. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />
  17. 17. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />Massproduced ⟺ Massconnected<br />
  18. 18. “I can’t wait<br />to uppload<br />this to facebook”<br />
  19. 19.
  20. 20.
  21. 21. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />Massproduced ⟺ Massconnected<br />
  22. 22. I.R. 1 I.R. 2<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />Massproduced ⟺ Massconnected<br />Make cents ⟺ Make sense<br />
  23. 23. Inspired by people, to be desired by people<br />
  24. 24.
  25. 25. Salt Pepper<br />RIKTIGA MÄNNISKOR<br />
  26. 26.
  27. 27. Inspired:<br />“What the hell isA, P, S, M and Scene?”<br />
  28. 28.
  29. 29. “I have a great relationship with these shoes”<br />
  30. 30.
  31. 31. Inspired by people, to be desired by people<br />
  32. 32. Industrial Revolution 2.0<br />Fossile dependent⇒ Nature dependent<br />Centralized⟺ Distributed (smart)<br />Massproduced ⟺ Massconnected<br />Make cents ⟺ Make sense<br />
  33. 33. martin@peoplepeople.se<br />twitter.com/designmeaning<br />linkedin/in/willers<br />

×