lecture presented by Lourdes T. David at PAARL Forum, Marina G. Dayrit Lecture Series on "Making Things Easier: New Design Ideas for Better Library Services," held at National Book Store Superbranch, Cubao, Quezon City on 22 February 2013
Making things easier: new design ideas for better library services
Making Things Easier: NewDesign Ideas for Better Libraries Presented at the Marina G. Dayrit Lecture Series with the theme “Library of the Future: Changes and Challenges, at the National Book Stores-Cubao’s Superbranch, on 22 February 2013.
Why Design Better Libraries?• To make it a meaningful place for the 21st Century Customers• Competition with the Internet• Competition with Starbucks, McDonalds, etc.• Competition with the times
The Information Environment• Blended: Digital and print• Online vs. onsite access• 24x7 access vs. limited access• Available in the Internet – Credible sites – Social Networking sites – Direct access to peers
Why do Students go to Starbucks or McDonalds to Study?• They provide – Access to the Internet via mobile devices— Wifi – Food, coffee• They allow – Individual study – Group study• Many are open 24/7
The Challenge to Libraries• Making the customers come to the library to use the physical space by meeting their library visit meaningful.• Retaining customers—Keeping them satisfied
What do Libraries have that are not available in places where customers hangout?• Books—Print and e-books• Journals-Print and e-journals• Multimedia collection• Online databases• Facilities for quiet study• Competent and customer oriented library staff
Libraries Must• Examine those places where members of the community hangout• Plan to provide an environment that would engage students to come to the library instead of to those areas. – Internet Access via LAN or Wi-fi – A good collection—Print and e – Individual and group study areas – Customer oriented and competent library staff – If possible, Food/coffee
New Paradigm for Library Design• “What is needed is acceptance of a new basis of academic and research library design that speaks to the needs of users, is energy efficient, and assumes zero- growth collection of physical collections. Such a building will have a future on any campus.” (Loder, 2010) .
Design Considerations• Respect different styles of learning• Provide facilities for access to digital resources• Provide rooms for librarians/teachers to hold learning activities• Make the library areas and facilities diverse, flexible, convertible, multipurpose, accessible, pleasant and inviting and memorable.
Other Design Considerations The accreditation standards User size and seating capacity Collection size and shelving capacity – Think digital too Librarians office—accessibility Functional areas Green technology principles—Energy cost
The key to Design• Make it easier for the customer to – Create content – Share content – Collaborate--Share ideas, expertise – Study – Discuss
The key to design• Making it easier for the library staff to – Provide good efficient service – Sustain operations through green technology principles
Importance of Benchmarking• Actually seeing how other libraries did it and adapting best practices to one’s environment• Become aware that in designing libraries, there is no need to build a new facility but you can work on existing space.
Role of the Library Staff• Library staff play a key role in making the library experience pleasant.• Library staff shouldbe friendly andapproachable. Gesturesand tone of voice areimportant2/24/2013 Ateneo de Manila University 38
Library Staff today must• Build a strong working relationship with customers by treating them in the manner that you want to be treated.• Have good product knowledge.• Have good professional Attitude.• Be Adaptable and Flexible• Be Relevant to the community.•2/24/2013 Ateneo de Manila University 39
“Satisfied customers tell three friends, angry customers tell 3,000” (Blackshaw, 2008) Good Experience Bad Experience
References• Blackshaw, Pete (2008). Satisfied customers tell three friends, angry customers tell 3,000: running a business in today’s consumer-driven world, N.Y: Doubleday• Freeman, Geoffrey (2005). ―The Library as Place: Changes in Learning Patterns, Collections, Technology, and Use‖ in Library as Place: Rethinking Roles, Rethinking Space. Council on Library and Information Resources Washington, D.C. p. 1-9• Loder, Michael Wescott (2010). ―Libraries with futures; How are academic library usage and green demands changing building designs?‖ College and research libraries, July 2010 vol 71 #4, pp348-359.• Mulford, Sam McBane and Ned A Himmel (2010). How green is my library? Santa Barbara, CA: Libraries Unlimited.