Read this blog on QR code marketing here: http://www.o2-v2.com/en/blog/harness-the-power-of-qr-code-marketing-infographic
QR codes present a unique way for marketers to engage an increasingly larger market due to the continued adoption of smartphones the world over. These codes can be generated online for free which makes using them in a marketing campaign accessible to everyone looking for cost-effective, inventive, optimized, but most importantly fun ways to help captivate their audience!
If you are new to QR code marketing, need more convincing of it's huge potential or just want some tips on how to get people scanning for your content check out this solid infographic from the folks at Unitag.
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Harness the power of QR code marketing (infographic)
1. o2-v2.com http://www.o2-v2.com/en/blog/harness-the-power-of-qr-code-marketing-infographic
Harness the power of QR code marketing (infographic)
Scan your way to success
QR codes present a unique way for marketers to engage an increasingly larger market due to the continued adoption
of smartphones the world over. These codes can be generated online for free which makes using them in a
marketing campaign accessible to everyone looking for cost-effective, inventive, optimized, but most importantly fun
ways to help captivate their audience!
If you are new to QR code marketing, need more convincing of it's huge potential or just want some tips on how to get
people scanning for your content check out this solid infographic from the folks at Unitag.
Harness the power of QR code marketing
2.
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4. Trust that you learned a thing or two about QR code marketing from this great infographic! The great thing about QR
codes is the versatility that they offer to us marketers and they can really be used in so many different, innovative
ways that it is worth going over what types of content you should be using to get people engaging with your brand!
Do QR code marketing the right way
Simply slapping a QR code onto your marketing material in the hope of getting people to scan it is wishful thinking.
You need to provide your audience with valuable, engaging content that compensates them for the time they need to
spend getting their phone out and scanning your code. This can be achieved by offering content in the form of:
Downloadable content (song, video)
Discount coupons for hot products
Competition entry form
Product details
Directions to your nearest outlet
These are just a few of the ways that you could be using QR codes to get the most out of your marketing efforts but
there are many other unique ways you could be using them! Be sure to publish your QR codes on your business
cards, packaging, catalogues and generally any printable marketing materials to help extend your marketing reach.
You can even use QR codes in your email marketing strategy!
Do you need help with your marketing?
Oxygen 2.0 is is a full service inbound marketing, branding and web development agency uniquely placed to deliver
inbound marketing solutions that turn our customers’ leads into qualified leads, and turn those leads into paying
customers. Request a consultation now and find out more about how we can help you today!
Posted by Dewet Boshoff on Fri 06 Mar,
2015
Dewet is originally from South Africa and
has been living in Asia for almost 10 years.
He found his calling in China, becoming a
fluent Mandarin speaker whilst studying
Business & Chinese at Shenzhen
University, and was among the first cohort
of foreign students to graduate with
honours there. He is an inbound marketing
scholar and social media enthusiast. Dewet
delights in using his language skills to
promote inbound in China and to educate
the West on Chinese social media. When
Dewet isn't on the job he enjoys outdoor
activities, traveling to exotic locations and
socialising with his friends-online and in the real world!