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How Change Happens lecture III: Understanding Power and Change


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Brandeis University Proseminar presentation by Oxfam's Duncan Green from March 2012. (3/6)

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How Change Happens lecture III: Understanding Power and Change

  1. 1. Understanding Power and Change Duncan Green Brandeis Proseminar March 2012 Lecture 3
  2. 2. Why it Matters Rich source of new ideas and approaches in both advocacy and programming Recognizing our own models of change and understanding those of others is helpful in building alliances and SMS Improved agility and impact e.g. spotting opportunities quicker Increasingly appreciated by funders
  3. 3. What is Power? Power as force field Ways of looking at power – Visibility – Spaces – Four powers
  4. 4. Visibility Visible Invisible (norms and values – who decides what is normal?) Hidden (setting agendas and priorities, who chooses speakers and sends out invitations?)
  5. 5. Power and relationsin international aid
  6. 6. Act or s andproces ses d N orms an beliefs
  7. 7. Spaces Intra-elite Invited spaces Created spaces
  8. 8. Intra-elite, invited or created?
  9. 9. The four powers Power Within Power With Power To Power Over
  10. 10. We Can: Power Within and ViolenceAgainst Women
  11. 11. We Can: Changing Beliefs, not Policies Launched 2004 3.2 million women and men in South Asia have signed up as ‘change makers’ Viral influencing model, began in Uganda ‘To me change is the killing of fear’ ‘I tell people, I am not here to change you, that is not in my power. But I can tell you how I have changed, and how it has changed my life’
  12. 12. Power Analysis for Advocacy:Phase One Define Change Goal What laws, policies, practices, relationships need to change? What are obstacles to change? (e.g. attitudes and beliefs, political groups, financial/commercial interests, lack of a feasible practical proposal) What are the political opportunities for change (e.g. legislative timetables, elections, international negotiations & summits)
  13. 13. Power Analysis: Phase Two Who are decision-makers and institutions that determine the change? At what level are decisions made (international, national, state, politician or official) Who has formal and informal power on a reform process? Among these groups and individuals, which are – most easily influenced by OXFAM/partners? – The lost causes? – the ‘shifters - the undecided or persuadable? Who influences the people in this key group, who are often the principle target for our campaign?
  14. 14. Power Analysis is permanent Power Analysis Change Implement and Hypothesis Evaluate Select Change Strategies
  15. 15. Case Study: Revolution in Egypt Watch the Al Jazeera video (20 minutes) and think about How Change Happens – Context; Institutions; Agents; Events – What tactics and alliances did the April 6th movement employ? – Discuss your thoughts in groups and report back