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Meeting consumer needs, now and in the future - Digital Futures 2025

• Meeting the changing needs and expectations of consumers • How Sky has evolved to seize the opportunities the changing media landscape has created • What the future holds
Mai Fyfield, Chief Strategy Officer, Sky

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Meeting consumer needs, now and in the future - Digital Futures 2025

  1. 1. Digital Futures 2015 Conference Meeting consumers needs, now and in the future Mai Fyfield - Chief Strategy Officer - Sky The Last Panthers
  2. 2. 0% 20% 40% 60% 80% 100% 2005 2015 Source: Ofcom Proportion of individuals taking broadband
  3. 3. Source: Ofcom 3.6 28.0 Speed Mbit/s Nov ‘08 May ‘15
  4. 4. Tablets Smart TVs Streaming DevicesGames ConsolesSmartphones 54% of UK households 25% of UK households 5-10% of UK households 40% of UK households Second screens Connecting TVs 66% of UK adults Source: Ofcom
  5. 5. Video viewing is growing Moving on-demand Adding to the TV experience
  6. 6. 5,500+ hours 1,800+ hours 100s of channels 12,000+ hours 300 new hours per minute 8,000+ hours 21,000+ hours 10,000+ hours
  7. 7. Portfolio of leading content brands Lead the way in original drama
  8. 8. IHS and company reports. As at March 2015 UK’s biggest connected platform Downloads
  9. 9. 6m+Registered viewers 10.9mViews per week
  10. 10. +2.6m +3.1m +3.3m FY 12/13 FY 13/14 FY 14/15 FY 12/13 FY 13/14 FY 14/15 FY 10/11 FY 11/12 FY 09/10 11.1% 9.8%
  11. 11. Regularly No.1 digital retailer for new movie releases Opening up £1.5bn home entertainment market Almost 3,000 movies to Buy & Rent Digital retailer for Jurassic World Sky Store revenues up 77% year-on-year* *As at June 2015
  12. 12. No contract Great value Easy pay TV
  13. 13. Sky+HD
  14. 14. Coming in 2016
  15. 15. Content VT
  16. 16. Q&A Fungus the Bogeyman

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  • kisslivia

    Dec. 29, 2015

• Meeting the changing needs and expectations of consumers • How Sky has evolved to seize the opportunities the changing media landscape has created • What the future holds Mai Fyfield, Chief Strategy Officer, Sky

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