Outbox Credential 2012

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Few of our latest projects in web design, online activations and creative technologies.

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Outbox Credential 2012

  1. 1. The Digital Agency
  2. 2. service range
  3. 3. Service rangestrategic digital integratedplanning services projects
  4. 4. Service rangestrategic digital integratedplanning services projectsinsightdatastrategyconceptideacreative
  5. 5. Service rangestrategic digital integratedplanning services projectsinsight web designdata mobilestrategy gamesconcept social mediaidea facebook appscreative augmented reality
  6. 6. Service rangestrategic digital integratedplanning services projectsinsight web design consumer promotionsdata mobile consumer activationsstrategy games retailer programsconcept social media telemarketingidea facebook apps database managementcreative augmented reality CRM systems
  7. 7. credential
  8. 8. web designsocial mediapromotionscrm systemscreative technologies
  9. 9. Friskies dogbrand website
  10. 10. Friskies catbrand website
  11. 11. Gourmetbrand website Brand website
  12. 12. Purina ONEbrand website
  13. 13. Peroni Ambientaliabrand concept website •www.ambientalia.ro
  14. 14. Peroni Aperitivobrand concept website
  15. 15. Ursus Summer Adventureseaside activation online support
  16. 16. Happy Tourcompany website – corporate travel
  17. 17. Happy Tourcompany website – leisure travel •www.happytour.ro
  18. 18. Paseste cu dreptul!career guidance social program website
  19. 19. NESCAFE Alegriaconsumer promotion online component
  20. 20. NESCAFE Alegriaconsumer promotion online component
  21. 21. ZUZUconsumer promotion online component •www.castigzambind.ro
  22. 22. Timisoreana – Premierele Timisoareiconsumer promotion online component •www.premierele-timisoarei.ro
  23. 23. ZUZUconsumer promotion online component
  24. 24. Ursus Breweriesretailer program online support Trade campaign website •www.clubul-excelentei.ro
  25. 25. JTIretailer program online support Trade campaign website •www.premiojti.ro
  26. 26. JTIretailer communication platform Trade communication platform website •www.jti-explorer.ro
  27. 27. Ursus Party Tourstudents program online component
  28. 28. online campaignssocial mediapromotionscrm systemscreative technologies
  29. 29. NESCAFE AlegriaFacebook page
  30. 30. NESCAFE AlegriaWelcome tab
  31. 31. NESCAFE AlegriaFacebook application
  32. 32. NESCAFE AlegriaFacebook application
  33. 33. ZUZUFacebook page
  34. 34. Dr. Oetker - CioccoLatteFacebook page, app & ads
  35. 35. online campaignssocial mediapromotionscrm systemscreative technologies
  36. 36. NESCAFE AlegriaConsumer promotionMechanism:Unique code on the Nescafe cup tobe sent by SMS or through thewebsiteCommunication:POSM, exclusivelyLive lucky draws every hour on theradio and on the website (livestreaming)Response channels:Web and SMSAchievements:7 figure no of responses
  37. 37. ZuzuConsumer promotion
  38. 38. URSUSConsumer promotion National Consumer Promo URSUSMechanism:Unique code – under the bottle cap8 trips with the national football teamCommunication:TV, Web, POSM, SMSResponse channels:SMS and webAchievements:8 figure no codes managed by ourservers
  39. 39. device gamesfor on premise activations
  40. 40. device gamesfor on premise activations – Ursus Seaside
  41. 41. device gamesfor on premise activations – Ursus Streetball
  42. 42. device gamesfor on premise activations – Coca-Cola
  43. 43. device gamesfor on premise activations – Ursus Evolution •Ursus
  44. 44. device gamesfor on premise activations – Ursus Evolution •Ursus
  45. 45. device gamesfor on premise activations – Peroni Glaciale •Peroni
  46. 46. device gamesfor on premise activations – Peroni Glaciale •Peroni
  47. 47. device gamesfor on premise activations – Peroni Glaciale •Peroni
  48. 48. Coca-ColaRetailer incentive programs Coca-Cola Mechanism: Prizes awarded based on sales performance of each traditional trade retailer in the program Communication: Web support, SMS information channel Response channels: Web, info-line Achievements: - 2 figure percent annual sales increase versus the sales increase of the non-participant retailers segment
  49. 49. Ursus BreweriesRetailer incentive programs National Trade Incentive Program Ursus Breweries Mechanism: Prizes awarded based on sales and visibility performance of each traditional trade retailer Communication: Trade brochure, POSM, Web, SMS Response channels: Web, SMS, info-line. Achievements: - 2 figure percent annual sales increase versus the sales increase of the non- participant retailers segment
  50. 50. Nestle ProfessionalRetailer incentive programs National Trade Incentive Program JTI Mechanism: Visibility objectives reached by an incentive strategy built as a CRM B2B program for the JTI retailers universe Communication: Web, SMS, POSM Response channels: Website, SMS, trade rep, info-line. Achievements: - invented in 2009; still active today
  51. 51. online campaignssocial mediapromotionscrm systemscreative technologies
  52. 52. Purina brandsPet food CRM Mechanism: Recruiting program for the CRM database, segmentation and long term communication strategy developed and executed. Communication: WEB only. Response channels: WEB and off-line Achievements: - in progress, no data available for publishing yet.
  53. 53. Creative technologies
  54. 54. Launching OutboxAugmented reality
  55. 55. Dr. Oetker – Paula In-StoreAugmented reality
  56. 56. Dr. Oetker – Paula In-StoreAugmented reality
  57. 57. QR codeIn a coffee cup
  58. 58. VideoOutbox presentation – video producing
  59. 59. Thank you for watching this! You can also check out our video presentation on outb

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