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Affordance in Examples

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Design concept of Affordance. How does it work, where to find it and recognise its properties. Second part consists of examples from digital and physical worlds collected by the author throughout five years.

Award winning talk presented at conferences in Berlin, Barcelona, Paris and multiple locations in Czech Republic.

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Affordance in Examples

  1. 1. Affordance in Examples
  2. 2. Otakar Hyps User Experience Designer otakar.hyps@gmail.com linkedin.com/in/otakarhyps/
  3. 3. From Industrial Revolution to 2019 Teams & People Managers Product Managers Designers 19th century Industrial Revolution 20th century Information Revolution 21st centurySince Ever Individuals
  4. 4. Affordance is the possibility of an action on an object.
  5. 5. https://www.cgtrader.com/3d-models/architectural/decoration/branch--2
  6. 6. https://guitargearfinder.com/guides/ultimate-guide-to-guitar-amp-settings/
  7. 7. Signifier is a hint which supports affordance on an object.
  8. 8. Turn left or right to change temperature.
  9. 9. Constraint is the limitation of actions on an object.
  10. 10. False affordance. When it looks like an action is possible and it is not.
  11. 11. • Properties • Signifiers • Constraints • Avoiding False Affordance • Context • Learned Affordance • Culture & Society • Design Principles Object Environment
  12. 12. Ecological Approach to Visual Perception James J. Gibson
  13. 13. EXAMPLES
  14. 14. How to make your kind happy In entirely be to at settling felicity. Fruit two match men you seven share. Needed as or is enough points. Miles at smart no marry whole linen mr. Income joy nor can wisdom summer. How to make your kind happy In entirely be to at settling felicity. Fruit two match men you seven share. Needed as or is enough points. Miles at smart no marry whole linen mr. Income joy nor can wisdom summer.
  15. 15. How to make your kind happy In entirely be to at settling felicity. Fruit two match men you seven share. Needed as or is enough points. Miles at smart no marry whole linen mr. Income joy nor can wisdom summer. How to make your kind happy In entirely be to at settling felicity. Fruit two match men you seven share. Needed as or is enough points. Miles at smart no marry whole linen mr. Income joy nor can wisdom summer.
  16. 16. More Examples
  17. 17. What’s next https://www.nngroup.com/articles/audio-signifiers- voice-interaction/

Design concept of Affordance. How does it work, where to find it and recognise its properties. Second part consists of examples from digital and physical worlds collected by the author throughout five years. Award winning talk presented at conferences in Berlin, Barcelona, Paris and multiple locations in Czech Republic.

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