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Importance of CRM

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Customer relationship management (CRM) is vital part of any Organization. CRM is expected to reach a $36.5 billion market worldwide in the next 3 years. It drives sales growth by deepening & enriching relationships also provides information on customers' buying behaviour.

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Importance of CRM

  1. 1. www.orchestrate.com success@orchestrate.com Toll Free: 800-232-5130 1. Hubspot 2. Beagle Research 3. Salesforce 4. Salesloft 5. Baseline 6. Forbes 7. Superoffice REFERENCES Importance ofImportance CRM CRM is expected to reach a $36.5 billion market worldwide in the next 3 years! CRM What is CRM? Drive sales growth by deepening & enriching relationships Compiles information on customers across different channels Provides information on customers' buying behaviour 43% of customers use fewer than half the CRM features 72% of users give up extra features for a user-friendly CRM 74% CRM usage increased in 2013 42% of CRM users will increase spending in marketing automation 56.1% of SME’s use marketing automation in conjunction with CRM The average ROI for CRM is $5.60 for every dollar spent! CRM increases sales by up to 29% Revenue goes up by atleast 41% per sales person CRM Usage CRM & Marketing Automation ROI through CRM C R M 29% $5.60 41% 89% of marketing automation user have integrated it with a CRM system

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