Basics of Social Media for Job Searching

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An overview of how job seekers can use the big 3 social media sites (LinkedIn, Twitter and a blog) to create their personal brands, attract and impress employers, and land jobs.

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Basics of Social Media for Job Searching

  1. 1. Social Media 101
  2. 2. SOCIAL MEDIA
  3. 4. What does it all mean?
  4. 5. One word.
  5. 6. CONVERSATION.
  6. 7. One-way communication.
  7. 8. Everyone has a voice.
  8. 9. What’s the big deal?
  9. 10. Do you need a voice everywhere?
  10. 11. One word.
  11. 12. NO!
  12. 13. The Big Three
  13. 14. In Plain English
  14. 15. In Plain English
  15. 16. In Plain English
  16. 17. Now let’s put these tools to work. Personal branding.
  17. 18. Personal Branding: Positioning and packaging of a person within the employment marketplace
  18. 19. So now you know, but what do you DO?
  19. 20. 1. Get in the right frame of mind.
  20. 21. 2. Build a LinkedIn profile.
  21. 22. 3. Connect with friends, neighbors and past co-workers.
  22. 23. 4. Create a Twitter profile.
  23. 24. 5. Find 20 people to follow.
  24. 25. 6. Engage with one “tweep” each day.
  25. 26. 7. Find five blogs to read every day.
  26. 27. 8. Comment on one blog post every day.
  27. 28. 9. Blog about your passion.
  28. 29. 10. Connect with tweeps and blog peeps on LinkedIn AND in real life.

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