When OpenView was founded in 2006 email newsletters were not the norm, but we were committed to sharing best practices with founders around the globe and believed this was the way to do it. With a team of only 2 marketers, putting out a new piece of content every single day would not be possible without a strong, dedicated and expert pool of regular content contributors. Getting started with your own content network might seem daunting, but it really breaks down into two sides of one coin: building your network of contributors and then managing the content those contributors create.
- Discover how to get started with a content strategy by leveraging existing in-house content, outside contributors and syndicated content
- Learn strategies to build your following through workflow and promotion
- Develop plans to implement your own content strategy, regardless of team size