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Kinetic Open
Storage Platform
OpenStack Meetup Moscow
May 2015
Joe Fagan
Snr Dir, Cloud Initiatives EMEA
Preview of Kinetic
Lowers TCO
Disaggregates storage from compute
Improves performance
Increases innovation, agility and efficiency
The Kinetic Open Storage Platform:
3
Object Storage – EG Swift
• Storage For the Web – accessed via APIs/URLs. Images, Videos, Sensor data, IoT data, DB, tweets, FB entries, email
• Infinitely scalable, ultra reliable, (eventually consistent)
• Metered - Pay as you go – Self serviced – Write once, read occasionally.
• Language is Puts and Gets over IP
File Storage
• Local FS or NAS, protocols CIFS, NFS – mounted, relationship based. Shared files, company-wide access.
• Scalability, reliability and cost constrained.
• Great for partial file access, Relational DB, content editing/rendering.
• Open, Close, Read, Write, Append, Chmod, Chown, Touch, Delete, Copy, Move
Block Storage
• The native language of Hard Disk Drives. No concept of files, Operating systems etc.
• Antiquated but very standardised. Of no benefit to the higher layers. Private.
• Need to know Direct Attached and SAN storage, FC, iSCSI, SAS, SATA, LUNs, provisioning, snapshot, etc…
• Read, Write, Format, on SCSI (over SAS, iSCSI or FC) or SATA
Where object storage fits
https://s3-eu-west-1.amazonaws.com/fagansbucket/lions.jpg
4
44ZB
Amount of data
will be created
2020 – Capacity requirement exceeds supply
Get used to it!
13ZB
Amount of data
that will need to
be stored
6.5ZB
Amount of data that
installed capacity will be
able to hold
60%
in the cloud
6
5
4
3
2
1
0
2000 2005 2010 2015 2020
Zettabytes
Demand for Storage
Storage Industry Output
90% of the growth is in object storage
Standard Device
Recording
Key/Value Interface
Ethernet
Connectivity
Object Storage
Application
File System
CIFS/NFS
Volume Manager
Driver
Block Device HDD/SSD
SAS or SATA Interface
Cylinder, Head, Sector
Drive HDA
Storage Severs
LUNs
RAID/Snapshots
Battery Backed Cache
FC
SAS
IP
Object Storage Requests
SAS
Connectivity
Booth 232
▪ Connector re-pinned to carry Ethernet over old SAS pins
▪ Two Ethernet connections – was SAS dual port
Reused Form Factor:
Rausch Bigfoot:72 HDDs +
Ethernet + power
7
Market Momentum
STX Kinetic Pilot
Customers
Open Source
Communities
STX Kinetic
Software Stacks
STX Kinetic
Systems
 CSPs
 F1000
 Telco
 OEMs
 Gov
Initial drive product
launch in Q4, STX
system Q2!
Seagate Kinetic Awards
8
Device
Innovation
up to 2 years faster
For Scale Out, Object Storage Architectures as compared to current alternatives
* Performance characterization still in progress
Kinetic Value Proposition
Performance
up to 4x* faster
Rack Density
up to 1.5x
increase
Scalability
Infinite
Storage
Servers
up to 100% reduction
CAPEX
up to 15% reduction
OPEX
(Power & Staffing)
up to 70% reduction
TCO
up to 40%
reduction
$$$
9
Now
Drive “clumping” to very large pools
I.T. is what the CSP does
Take cost out of the stack
Complexity sprawl, tiering, SDx
Channel - central
Why now is different
Then
Phenomenal Capacity growth
OEM centric
High value Storage stacks
HDD guys as servants
Channel - afterthought
10
HDD Vendors
now have significant input into how
storage is done
now contributing to the discussion
and thought leadership
taking responsibility to engage
further up the stack
Why now is different
Seagate
is leading the way in these new
engagements
engaging with all major CSPs and
disk users WW
redefining the engagement with
the rest of the industry
Witness Kinetic
Conculsion
Lowers TCO
Disaggregates storage from compute
Improves performance
Increases innovation, agility and efficiency
The Kinetic Open Storage Platform:
12
Seagate Core Products, Customers and Markets
Core
Storage
SurveillanceCloud, Kinetic
and Open
Mobile and
Client
Enterprise &
HPC
NAS
Branded
Products
Wireless
Storage
SMB
Storage
Personal
Storage
Services
Consumer
Electronics &
DVR
Personal
Cloud Storage
LaCie Premium
Storage
13
Cloud Related Storage
Seagate Core
Cloud Systems
and Solutions
Chassis Rack Systems Evault SolutionsFlash Mission Critical Business Critical Kinetic
OneStor ClusterStor Evault Backup
Nytro 15K 6TB 4, 8TB Object Drive
10K
2,4,6,8 TB
1TB SFFSSD
Cloud
Devices
Cloud
Systems and
Solutions

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Kinetic Open Storage Platform

  • 1. Kinetic Open Storage Platform OpenStack Meetup Moscow May 2015 Joe Fagan Snr Dir, Cloud Initiatives EMEA
  • 2. Preview of Kinetic Lowers TCO Disaggregates storage from compute Improves performance Increases innovation, agility and efficiency The Kinetic Open Storage Platform:
  • 3. 3 Object Storage – EG Swift • Storage For the Web – accessed via APIs/URLs. Images, Videos, Sensor data, IoT data, DB, tweets, FB entries, email • Infinitely scalable, ultra reliable, (eventually consistent) • Metered - Pay as you go – Self serviced – Write once, read occasionally. • Language is Puts and Gets over IP File Storage • Local FS or NAS, protocols CIFS, NFS – mounted, relationship based. Shared files, company-wide access. • Scalability, reliability and cost constrained. • Great for partial file access, Relational DB, content editing/rendering. • Open, Close, Read, Write, Append, Chmod, Chown, Touch, Delete, Copy, Move Block Storage • The native language of Hard Disk Drives. No concept of files, Operating systems etc. • Antiquated but very standardised. Of no benefit to the higher layers. Private. • Need to know Direct Attached and SAN storage, FC, iSCSI, SAS, SATA, LUNs, provisioning, snapshot, etc… • Read, Write, Format, on SCSI (over SAS, iSCSI or FC) or SATA Where object storage fits https://s3-eu-west-1.amazonaws.com/fagansbucket/lions.jpg
  • 4. 4 44ZB Amount of data will be created 2020 – Capacity requirement exceeds supply Get used to it! 13ZB Amount of data that will need to be stored 6.5ZB Amount of data that installed capacity will be able to hold 60% in the cloud 6 5 4 3 2 1 0 2000 2005 2010 2015 2020 Zettabytes Demand for Storage Storage Industry Output 90% of the growth is in object storage
  • 5. Standard Device Recording Key/Value Interface Ethernet Connectivity Object Storage Application File System CIFS/NFS Volume Manager Driver Block Device HDD/SSD SAS or SATA Interface Cylinder, Head, Sector Drive HDA Storage Severs LUNs RAID/Snapshots Battery Backed Cache FC SAS IP Object Storage Requests
  • 6. SAS Connectivity Booth 232 ▪ Connector re-pinned to carry Ethernet over old SAS pins ▪ Two Ethernet connections – was SAS dual port Reused Form Factor: Rausch Bigfoot:72 HDDs + Ethernet + power
  • 7. 7 Market Momentum STX Kinetic Pilot Customers Open Source Communities STX Kinetic Software Stacks STX Kinetic Systems  CSPs  F1000  Telco  OEMs  Gov Initial drive product launch in Q4, STX system Q2! Seagate Kinetic Awards
  • 8. 8 Device Innovation up to 2 years faster For Scale Out, Object Storage Architectures as compared to current alternatives * Performance characterization still in progress Kinetic Value Proposition Performance up to 4x* faster Rack Density up to 1.5x increase Scalability Infinite Storage Servers up to 100% reduction CAPEX up to 15% reduction OPEX (Power & Staffing) up to 70% reduction TCO up to 40% reduction $$$
  • 9. 9 Now Drive “clumping” to very large pools I.T. is what the CSP does Take cost out of the stack Complexity sprawl, tiering, SDx Channel - central Why now is different Then Phenomenal Capacity growth OEM centric High value Storage stacks HDD guys as servants Channel - afterthought
  • 10. 10 HDD Vendors now have significant input into how storage is done now contributing to the discussion and thought leadership taking responsibility to engage further up the stack Why now is different Seagate is leading the way in these new engagements engaging with all major CSPs and disk users WW redefining the engagement with the rest of the industry Witness Kinetic
  • 11. Conculsion Lowers TCO Disaggregates storage from compute Improves performance Increases innovation, agility and efficiency The Kinetic Open Storage Platform:
  • 12. 12 Seagate Core Products, Customers and Markets Core Storage SurveillanceCloud, Kinetic and Open Mobile and Client Enterprise & HPC NAS Branded Products Wireless Storage SMB Storage Personal Storage Services Consumer Electronics & DVR Personal Cloud Storage LaCie Premium Storage
  • 13. 13 Cloud Related Storage Seagate Core Cloud Systems and Solutions Chassis Rack Systems Evault SolutionsFlash Mission Critical Business Critical Kinetic OneStor ClusterStor Evault Backup Nytro 15K 6TB 4, 8TB Object Drive 10K 2,4,6,8 TB 1TB SFFSSD Cloud Devices Cloud Systems and Solutions